best business ideas on amazon

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Product ideas in 2023: How to tap the Amazon Best Sellers list

Man on a computer looking at the list of Amazon Best Sellers product page

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With so many products out there, it can be hard to know where to find solid product ideas that customers actually want to buy. Here you’ll learn about tactics to identify the best products to sell online in 2023, plus tools for finding top-selling items on Amazon. We’ll also walk you through how to get started with your idea and drive online sales in 2023.

Get product ideas and find the best products to sell in the amazon store in 2023.

Selling online continues to be profitable: In 2021, Amazon selling partners in the U.S. sold more than 3.9 billion products (that’s 7,500 every minute) and averaged about $200,000 in sales, up year-over-year from about $170,000 ( 2022 Small Business Impact Report ). 1

But how to choose what to sell? With the sheer amount of products out there, it can be a tough call. Here we’ll show you how to dig into the Amazon Best Sellers list to find product ideas. Let’s cover some tools and tactics for zeroing in on product ideas and fueling online sales in 2023.

A group of business professionals collaborating ideas around a computer

Ways to find product ideas: 4 tactics

1. put your own spin on trending products.

If you have your eye on a specific product category or type of product, ask yourself whether you can improve on what’s already selling well—or offer something better. Try these tactics:

  • Look for higher demand, lower competition products – You may see products in high demand, but what’s the competition like? The number of reviews can give you an idea. Generally, high-demand products with a lower number of reviews indicate lower competition and an opportunity for you to jump in.
  • Use product reviews to guide product improvements – Browse product reviews to get a sense of customer feedback. Write down the pros and cons and look for areas where you can exceed customer expectations by offering something different to meet buyer needs.

best business ideas on amazon

  • Watch 2:27 10 quick tips to help you succeed selling with Amazon Keep an eye on your performance metrics. Stay up to date with Seller Central notifications. Obsess over customers. Learn more about these tips and more for a good start selling in Amazon stores.

Even the best product ideas won’t sell successfully online if you run into issues procuring the products, listing them online, or getting them to customers. If you’re just starting out in ecommerce, be sure to:

  • Research affordability and customer demand
  • Choose products that are easier to package and ship
  • Consider products with a long shelf life
  • Think about branding potential
  • Avoid products on the restricted products list , if you want to sell in the Amazon store.

2. Monitor sales and other metrics

How do you know if you’ve chosen the right products? There’s always room for improvement, so keep an eye on store performance and continually look for opportunities to boost sales.

The right ecommerce solution can give you the infrastructure and insights you need to keep a pulse on what’s selling. As an Amazon seller, you can use Seller Central to monitor sales, brand health, customer feedback, and more:

  • View your account health and metrics on the brand dashboard.
  • Download the Amazon Seller Health Guide .
  • Track performance metrics, get sales reports, and track analytics from the Brand Dashboard .
  • Stay up to date with notifications .
  • Monitor customer feedback and follow best practices to maintain positive feedback and ratings.

3. Get inspired by examples of successful businesses

Fitness equipment, fashion, handmade art—whatever your interests are, you can likely turn your passion into a profitable venture.

Check out these online business ideas from successful entrepreneurs who turned their expertise into thriving businesses.

We launched our business straight out of the gate with Amazon and went from about 20K to 30K a month all the way to 130K a month. Mind blown!

4. Conduct product research

There are a lot of products out there. Which ones can be most profitable for your ecommerce business? Give yourself time to explore and try a variety of methods. Conduct product research to find out. You can:

  • Research and validate your business idea
  • Talk to potential customers
  • Use ecommerce tools to explore products for sale

One powerful (and free) resource is Amazon search . Browse product categories to identify up-and-coming products, spot opportunities, and analyze patterns in niches that interest you. Then, you can do a deep dive into subcategories and drill down to products you can capitalize on. For example, you might start with the Kitchen and Dining category , refine to storage and organization items, then narrow it down even further to travel and to-go containers.

Get more product research tips in this ecommerce business guide . There are also ecommerce tools that can help you zoom in on best-selling products—we’ll cover some great options, next.

How to find top-selling items: 5 Amazon tools

1. dig into the best sellers list.

The Amazon Best Sellers list is a ranking of the most popular products in the Amazon store based on sales. Test the waters to see if your idea has potential by browsing the departments and item types that matter to your business. The list is updated frequently, so return to the Best Sellers ranking often to inform your procurement strategy.

2. Check Best Seller Rank

Look for each product’s Best Seller Rank (BSR) to gauge demand for a given product. To research manually in all departments, type product keywords in the Amazon search bar to get page one results.

A good starting point can be to look in the product listing’s Product Information section, find the product’s BSR, and take detailed notes. Some products have more than one BSR if they appear in multiple categories.

Crocs on Amazon - 2 Best Seller Rank.jpg

3. Look for trends on “Movers & Shakers”

Updated hourly, the Amazon Movers & Shakers list shows the biggest gainers in sales rank over the last 24 hours.

Click on any category in the list and you can discover:

  • The top 100 trending products by performance
  • How much the sales rank has increased
  • Previous rankings for products
  • Number of reviews and stars
  • Pricing range

4. Watch Hot New Releases

Do you have an idea for a new product? Check out hourly updates on the Amazon Hot New Releases to research how similar products are performing and get a sense for what type of market may be out there for your idea.

5. Use Product Opportunity Explorer

Product Opportunity Explorer is an Amazon tool you can use to explore detailed analytics reports for trending products across various niches, such as:

  • Customer purchasing behavior
  • Customer reviews and ratings
  • Seasonality of the product
  • Search volume and growth for the product
  • Average number of units sold
  • Average price of the product
  • How many sellers are in a given niche
  • Launch date of the products in that niche

Once you find a product you’re interested in, you can click it to learn more about it.

Product Opportunity Explorer - Sell on Amazon.jpg

What are the best products to sell in the Amazon store?

The best products for you to sell in the Amazon store will depend on your business model, goals, and various other factors. Consider your ideal audience and what type of products they’re looking for. Then, you can explore trending products across a wide range of product types. To spark ideas, here are some examples of popular items and categories in the Amazon store based on the Best Sellers list:

  • Beauty & Personal Care : hair growth oils, acne products, false eyelash mascara, skin moisturizers, anti-aging products, makeup, skin exfoliants, Q-tips
  • Kitchen & Dining : food scales, travel tumblers, stainless steel water bottles, collapsible microwave covers, meat thermometers, manual smoothie blenders, can openers, dish cloths, toddler sippy cups, rice cookers, veggie slicers, knife brushes, oil sprayers
  • Automotive : windshield wiper blades, car cup coasters, car seat headrest hooks, car phone mounts, car trash cans, bumper retainer clips, scanner code readers, jump starters, car interior cleaners, microfiber cleaning cloths, headlight restoration kits, car vacuums, portable air compressors, leather conditioner, phone screen protectors
  • Clothing, Shoes & Jewelry : adult clogs, shapewear, running shoes, slippers, hoodies, moisture control sticks, yoga pants, loafers, leggings, boxer briefs, bikini brief underwear, vacuum storage bags, sweatpants, sweatshirts, compression packing organizers
  • Electronics : wireless earbuds, Fire TV stick, Apple AirTag, Apple arPods with lightning connector, 4-pack Apple AirTags, USB wall chargers, Apple lightning adapters, fitness trackers, iPads, Kindles, Roku remote replacements, 4K smart TVs, Amazon Fire HD tablets, Roku streaming devices, surge protectors, Amazon Fire tablets for kids, monitor wall mounts
  • Appliances : ice makers, ice machine cleaners, ductless range hoods, countertop ice makers, ice filters, fridge locks, mini fridges, mini freezers, compact portable washing machines, compact portable burner cooktops

The top-selling products are always changing—what’s hot one week might not sell well the next. Build ongoing product research into your business model for best results and to achieve lasting success.

How to get started with your product idea

Even with the best product ideas, you don’t want to run into issues procuring the products, listing them online, or getting them to customers. Before you decide on products to sell, consider how you’ll:

  • Source the products
  • Get the products to customers
  • Share products with customers online
  • List the products to drive traffic
  • Market the products to boost sales

Let’s explore each of these and how they can play into your business strategy.

1. Procurement: Source your products

After you’ve narrowed down what you want to sell, the next step is to figure out how you’ll source products.

As an ecommerce seller, you have several options. Will you resell existing products? Or maybe you plan to create or build products on your own? Another option is to work with a manufacturer to make products according to your specifications, or produce branded items.

Different procurement methods come along with considerations of their own—learn about some of the ins and outs with our ecommerce business guide .

best business ideas on amazon

2. Fulfillment: Consider your shipping options

How will customers get their orders? Amazon sellers have several options for fulfillment, including:

Merchant Fulfilled (MFN or FBM) With this fulfillment method, the seller maintains inventory, packs, and ships orders to customers.

Fulfillment by Amazon (FBA)

  • Amazon sellers have the ability to send products to Amazon fulfillment centers where we pick, pack, ship, and provide customer service for those products.
  • With FBA, you can take advantage of specialized services like FBA Subscribe & Save , FBA Pan-EU , FBA Export , or Multi-Channel Fulfillment .

Seller-Fulfilled Prime

  • This Prime program allows Amazon sellers to deliver directly to domestic Prime customers.
  • You can use your own warehouse while earning the Prime badge to increase product visibility.
  • Seller-Fulfilled Prime comes along with guaranteed delivery date messaging and other perks. See how to qualify and get started in five steps .

You can mix and match methods to meet your fulfillment needs. For example, you can combine merchant fulfillment with FBA or an Amazon-approved third-party fulfillment solution through the Amazon Service Provider Network .

Remember, you can always choose one fulfillment solution now and change it later as your needs change. Learn more about fulfillment options and get a strategy checklist with our ecommerce fulfillment guide .

Improve your ecommerce logistics with trusted third parties

Discover Amazon-approved third-party tools in the Selling Partner Appstore and Service Provider Network . Applications from third-party and Amazon software providers can help you automate pricing , manage inventory, conduct product research, improve customer response time, and more.

3. Listing: Add products online

The type of listings you create will depend on the products you offer, and small details can make a big difference between listings that perform well and those that don’t. Learn more in this step-by-step guide to optimizing product listings , and read on for the basics.

To start selling products, create a product listing in Seller Central—your go-to resource for selling in the Amazon store.

  • Once you create an Amazon seller account , you will automatically gain access to Seller Central.
  • If you already have an Amazon seller account, simply sign in with your registered email and password.

To begin listing products, you may choose to match an existing listing or create a new one if there’s no comparable product already listed. Learn more in our beginner’s guide to selling in the Amazon store .

You can list many products online, but some hazardous materials have special requirements. If you want to sell a product, but foresee any issues with listing the products online, you may need to reevaluate your business plan or go back to the drawing board with ideas on what to sell.

best business ideas on amazon

4. Connect with customers

Think about the products you want to offer, then look for ways to help customers find them.

With many free tools at your fingertips, an Amazon ecommerce store can help protect your brand name, showcase wares, and make it easier to connect with customers. You can build an online store that looks entirely different from the typical Amazon layout with your own Amazon URL.

Once you create a seller account and enroll in Amazon Brand Registry , you can build a storefront that introduces customers to your brand story and entire product catalog through customized rich media including text, image, and video content.

Give customers a multi-page, immersive experience: Learn more about how to build an online store featuring your brand.

5. Tailor your marketing and adjust as needed

In the expanding ecommerce space, it takes intention to gain attention. The right ecommerce marketing strategy can help you boost product visibility , improve online conversions, and win repeat purchases and customers.

Effectively marketing products is not a one-and-done activity. Revisit your marketing strategy often and adjust as needed. Learn about eight steps to build a marketing plan plus 15 top ecommerce marketing strategies in this ecommerce marketing guide .

Find product ideas and stay inspired

Are products flying off the shelves and are you looking to scale? Or are you in the initial phase of finding the next breakthrough item?

No matter what stage your ecommerce business is in, it can be a challenge to strike the right balance between sticking with popular products or switching it up with something that might sell even better.

As you weigh your options, don’t hesitate to check back and use the Amazon Best Sellers list, Product Opportunity Explorer, and other tools available. Whether you’re looking to compare profitable niches or diversify product offerings, these resources and the tips we’ve covered in this article can help you boost online sales.

Unlock selling opportunities with a variety of Amazon programs

Play to your strengths and develop your selling strategy with a variety of programs made to support your business model:

  • Protect your brand and unlock a suite of brand-building tools with Brand Registry .
  • Sell handcrafted goods with Amazon Handmade .
  • Offer customizable products with Amazon Custom .
  • Earn artwork royalties with Merch by Amazon .
  • Sell pre-owned products with Amazon Renewed .

Explore these and more add-on options as you find your niche. You can also mix and match programs to grow sales and reach even more customers.

Looking for more inspiration?

Check out these 38 online business ideas to hear from successful entrepreneurs who turned their passion into thriving businesses.

FAQ: Product Ideas

What are some new product ideas, how do i get product ideas.

  • What are you passionate about?
  • When you look around, what do people need to solve a problem?
  • Which types of products are trending and currently popular?
  • Could you put your own spin on an existing product and make it better?
  • Explore the Best Sellers list to see what’s trending now
  • Analyze the Best Seller Rating (BSR) of products to see what customers love
  • View the Movers and Shakers list to find the breakthrough trends of the moment
  • Monitor the Hot New Releases list to see what new products are on the rise
  • Track sales performance and competition with Product Opportunity Explorer

What are some new products in 2023?

What products are in high demand.

  • How many customers are buying the product
  • How fast products are selling

How do I get products for my business?

  • Creating or building products, like those in Amazon Handmade
  • Reselling existing products
  • Working with a manufacturer to produce items
  • Skincare products
  • Food scales
  • Travel tumblers
  • Manual smoothie shakers
  • Car cleaning supplies
  • Loafers and clogs
  • Ice makers and supplies
  • Beauty & Personal Care
  • Kitchen & Dining
  • Clothing, Shoes & Jewelry
  • Electronics

How do I find a manufacturer for my product idea?

1 Based on data for the 12-month period ending April 30, 2021

Daisy Quaker

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  • Technical issue

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How to Start a Multimillion-Dollar Amazon Business With Less Than $2,000 It takes just one hour a day.

Mar 18, 2021 Originally published Oct 3, 2019

This article was written by Matt Clark , co-founder and chairman of , co-creator of Amazing Selling Machine , and an Advisor in The Oracles .

This isn't a popular opinion, but entrepreneurship is a terrible idea. While it's great for society that so many people are innovating, taking massive risks and working 18-hour days is rarely in the individual's best interest. Yes, the potential payout is huge, but the odds of success are low.

At the same time, it's increasingly difficult to stay happy in a salaried job when you're bombarded with entrepreneurial success stories that seem too good to be true. But what if there were a reliable way to start a business that could significantly improve your life without sacrificing blood, sweat, and years?

Thanks to Amazon, there is. Unlike most entrepreneurial ventures, you can start an Amazon business by spending just one hour a day on it and less than $2,000. You can create a multimillion-dollar asset that gives you financial freedom and free time . Here's what it takes and exactly what it costs.

Research product samples: $100 to $200

Scour Amazon's categories and products to identify an existing product that will sell. Look for ones with a Best Sellers Rank between 100 and 6,000 in the high-level category, which means they're selling well but aren't too competitive. For example, this spatula is number 442 in "Kitchen and Dining" and No. 1 in the "Spatula" sub-category.

Then visit the supplier marketplace to find manufacturers who produce similar products and order samples of the ones you're considering. Most samples cost around $50 or $60, and you shouldn't need more than two or three. You can often request some customization for no extra cost as well. For example, you might ask the supplier to replace a plastic part with a metal one to improve the quality.

Order inventory: $500 to $2,500

Product inventory is your primary cost, which includes expenses required to get the product to the customer. Packaging from the manufacturer will likely cost around 50 cents for a $5 product. If it's coming from somewhere like China, you'll likely need a freight forwarder to handle shipping and customs for a fee. The best warehousing option is Fulfillment by Amazon (FBA), where you order a certain number of products from the manufacturer and send them to Amazon upfront. Amazon handles shipping, customer service, and returns in exchange for a percentage from every sale.

We surveyed hundreds of the Amazon business owners we coach and found that they spend an average of $1,200 on these initial inventory costs. Though you can get by with as little as $500, some products may be too expensive or require higher order minimums. If you start with around $2,500, you can comfortably access almost any option.

I'm often asked how this compares to drop shipping, where you forward your orders straight to the manufacturer or other third-party seller for fulfillment. While you don't store the inventory yourself either way, it's night and day otherwise. There's no upfront inventory investment with drop shipping, but you pay higher prices because you aren't buying the product in bulk. You also have little control over the product, customer experience, or delivery, which can take much longer.

Design your branding: $5 to $800

While you can sell your product with the manufacturer's branding, many manufacturers will let you "white label" their product and sell it under your name. Creating your own brand helps you differentiate yourself from the competition and build a business asset you can sell later if you choose.

That means you need to design a logo. If you're on a tight budget, you can hire a freelance graphic designer on for as low as $5 or $10. I recommend, where you're more likely to find a higher-quality result for around $300.

Manufacturers have generic packaging with their logo, and some may be able to do a little customization for free. For completely custom, high-end packaging design, you'll spend between $300 and $500 on 99designs.

Launch your marketing: $200 to $500

You can usually get by with only a few hundred dollars on upfront marketing. If you want to be more aggressive, you're looking at around $500. Start with Amazon ads, which is typically the most profitable with 20 percent to 30 percent conversion rates. Then you can graduate to Facebook ads, using a coupon offer or discounted promotion to drive traffic to your Amazon listing.

If you're dedicated to moving quickly and selling a product that's light and small, so it doesn't take long to ship, your business can be up and running within a month and a half to three months. If you execute a marketing campaign when you launch, you should be producing a consistent profit within six months.

These are your only upfront expenses because you can then use your profits to invest in more inventory, build your own website, hire staff to manage your social media, and scale in other ways as you grow.

Stay consistent: free

Building a profitable Amazon business requires a lot of learning and waiting — to hear back from suppliers or receive shipments, for example — but it doesn't require a constant grind or long workdays. If you can average an hour or two a day, that's more than enough.

You don't have to be a workaholic driven by blind passion. You don't even have to be passionate at all about the product you're selling. You just need to be consistent and willing to experiment and chip away month after month until you're successful. You can't give up when a supplier messes up your order or someone leaves you a bad review. But as long as you're in it for the long term and willing to work through those things, you already have what it takes.

Connect with Matt on Instagram and visit in October 2019 to access his new, free four-part training series on how to build a successful Amazon business.

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A financially independent 24-year-old who has built multiple businesses around Amazon explains the 3 different tiers of selling there — including the low-cost strategy anyone can use to start making money online

This story is available exclusively to insider subscribers. become an insider and start reading now..

  • Jatin Naran tried a handful of side hustles before he actually started making money doing Amazon FBA.
  • Today, he earns money selling products on Amazon but also from brand deals and YouTube ads.
  • There are three ways to sell on Amazon, he explains: arbitrage, wholesale, and private label.

After trying several side hustles, from drop-shipping to forex trading, Jatin Naran exhausted his savings.

"I was 20 and in 4,000 pounds of debt," the London-based entrepreneur told Insider about his nearly $5,000 liability. He took out a loan to cover his living expenses and went back to working in IT, a job he'd quit to pursue entrepreneurship. He was also completing his degree in computer science at the time.

A few months later, the Covid pandemic sent everyone into lockdown. Naran's job and classes became remote, which opened up more time in his days to continue experimenting with side hustles. That's when he decided to try selling on Amazon.

He listed his first product at the end of 2020. Over the past nearly three years, he's documented his Amazon journey on social media — including costly mistakes and big wins — and built a following of over one million TikTok users and over 200,000 YouTube subscribers .

Today, at 24, he considers himself financially independent thanks to his various income streams built around Amazon. He earns money selling products on Amazon, from brand deals, affiliate links, and YouTube ads, and through his coaching program. He also recently launched a software, Sourcio , designed to help Amazon sellers find profitable products. Insider looked at screenshots of Naran's accounts detailing his six-figure earnings over the past couple of years.

When it comes to selling on Amazon, there are three different ways to go about it, all with varying costs and time-commitments, explained Naran: "You can start with 'arbitrage' with a few hundred [dollars], then you can move to Amazon wholesale, which is buying in bulk, and then you can move to Amazon private label."

1. Arbitrage

The most basic, low-cost way to start selling on Amazon is retail arbitrage, which is when you source products from different marketplaces to sell. To be profitable, you must buy the product for less than it sells on Amazon. After reselling it, you keep the difference.

Go to local shops or supermarkets and check out the sale aisle, recommended Naran: "Check if those products are selling for higher on Amazon. If they are, just buy them and list them." You could also browse the sale section of online marketplaces, he said.

This is a great way to understand the basics of selling on Amazon. It's hands-on — you're going a step further than reading and learning about the process by actually listing a product and fulfilling orders — but low-cost and low-risk. You only need to buy a few units to start.

2. Wholesaling

The next tier would be wholesaling, which is when you buy products in bulk and resell them on Amazon. This is how Naran started.

Like arbitrage, you aren't building your own product; you're simply reselling an existing product but you're spending more money upfront on inventory.

"It's a bigger investment — $1,000 to $1,500 — but this way you don't have to constantly look for different products," said Naran.

With wholesaling, product selection is fairly simple: You just need to find products that sell really well.

When he was focused on wholesaling, the products he was buying and reselling "would be all over the place," he said. "Tissues, liquid products. You don't really have to focus on a specific category, as long as it sells and you can source it for a cheaper price. That's what makes it great for a newbie in the Amazon world: You don't have to be an expert. You can learn how to look for a product that sells really well, source it, sell it, and then you can keep repeating the process."

The tricky part is finding a supplier who is going to sell you the product at a price that will allow you to make a profit.

"The best way to find a profitable supplier is to approach brands directly," said Naran. "Let's say I want to sell a Vaseline product. I would reach out to Vaseline themselves and open a trade account with them. That cuts out the middleman, which is the wholesaler."

Going directly to the brand allows Naran to get "the cheapest possible price," he said. Plus, if you establish a relationship with the brand, there's room for negotiation down the line. "Later, we'll tell the brand: 'You're currently selling the product at one pound per unit and we're buying 100 units a month. If we buy 1,000 units, can you give a discount?' And usually they will drop it which can increase our margins by 5% or 10%, which is a great jump."

By going through the brand you'll also avoid a mistake Naran made early on: listing a private label product.

When he first started wholesaling, "I ordered my first product from Alibaba, which you're not supposed to do, and I sent that product off to Amazon under a listing thinking it was a wholesale product that you're allowed to sell. Once it reached Amazon, I made around nine sales in the first hour and I'm like, 'Holy crap, I'm going to be the next billionaire!' And then in the next hour I got an IP notice from the seller saying I'm not allowed to sell on this listing because they own the brand."

He lost about 500 pounds ($606) that he'd spent on the inventory he wasn't allowed to sell.

To make sure the product isn't a private label product, look at the listing page for a "buy box" that shows other sellers. If there aren't multiple sellers, "it's likely a private label product," said Naran.

3. Private label

The third tier, starting a private label brand, is the most time-consuming and costly, but has the most upside. It requires actually creating a product, sourcing it from a site like Alibaba, and creating your own brand.

Naran only recently started a private label brand in June 2023.

"The upfront investment is really high," he said, adding that you should expect to spend a $5,000 minimum if you go this route. But it can be more lucrative, he added: "Plus, you're building a brand, which you can actually sell. Whereas with wholesale, you're just buying branded things and re-selling. It's not your product."

It's a bigger time-commitment as well, since there's a bigger learning curve. To succeed, you need to know how to do things like keyword research and ad placement.

"There is so much to learn that it can be overwhelming," said Naran. "I would recommend starting with wholesale, learning how the basics work — finding a product, sending a product to Amazon, getting sales — and once you know that, you can move into private label."

best business ideas on amazon

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5 Ways to Figure Out What to Sell on Amazon

Caroline Forsey

Published: September 13, 2022

With over 300 million active customers on Amazon, it's no wonder you want to sell a product on the internet's most visited ecommerce website . Fortunately, choosing what to sell on Amazon, and how to sell it, isn't as hard as you might think. In fact, most of your research can be done for free on the site itself.

female entrepreneur selling products on amazon

Top Selling Items on Amazon

First, for inspiration, let's take a look at some of the top-selling products on Amazon.

Amazon itself curates a list of current best-sellers , ranging from toys to books to video games —and the list is updated hourly. Here are some of the top product categories :

1. Home & Kitchen

what to sell on amazon example: home and kitchen products

Given the wide range of products that fall within Home & Kitchen — appliances, furniture, décor, and more — it's no wonder that 32% of sellers on Amazon opt to sell in this category. Plus, it's a pretty booming industry with global retail sales of home and household appliances amounting to $448 billion dollars in 2021.

It's important to note that because Home & Kitchen is so popular it may be more difficult for new sellers to find success in this category. So, if you're considering breaking into this market, make sure you have a product that is high quality and serves a specific niche.

2. Clothing, Shoes & Jewelry

what to sell on amazon example: clothes, shoes, and jewelry products

It should be no surprise that Clothing, Shoes, & Jewelry is one of Amazon's top product categories. After all, the ecommerce platform holds a nearly 35% share of all apparel sold online, making it one of the best-selling online fashion retailers. Specifically, Amazon shoppers prefer casual clothing over luxury apparel, with their top brands being Hanes and Amazon Essentials.

It's important to note that this category can get a bit oversaturated, so it's critical you ensure you're able to offer something unique. People don't turn to Amazon for expensive brand items — instead, they look for discounts. So, if you're thinking of selling clothes, shoes, and jewelry, make sure your product is high quality and low price.

3. Electronics

what to sell on amazon example: electronics

From computers and TVs to surveillance systems and wearable technology, consumers are always looking for the latest in tech — especially when they are online shopping. In fact, almost half of all computer and electronics sales occur online.

Amazon consistently displays impressive prices on some of the world's most popular electronics, so it makes sense that consumers often buy from the platform. This could be a promising category to consider as a third-party seller if you're able to buy electronics in bulk.

4. Beauty & Personal Care

what to sell on amazon: beauty and personal care products

Though the Beauty & Personal Care industry experienced a 15% decrease in global sales in 2020, don't underestimate its significance and resilience. The market bounced back with a revenue increase of nearly $3 billion in 2021 and is expected to continue to grow.

The Beauty & Personal Care category includes everything from makeup and skincare to fragrances and hair products. Even though there is quite a bit of competition in this market with 23% of third-party sellers listing items, those who specialize in creating handmade cosmetics may really excel in this category.

Of course, like anything, the more popular the product category, the more intense the competition. It's important you find your niche to ensure you're not competing with the 300,000 other search results for "white t-shirt."

Before we get to what to sell on Amazon, let's discuss how much it costs.

What does it cost to sell on Amazon?

Amazon offers two selling plans: Professional and Individual. The Professional selling plan costs $39.99 per month, plus per-item selling fees, which vary by category. Alternatively, the Individual selling plan allows you to pay $0.99 per item sold plus other selling fees, which vary by category. The Individual selling plan doesn't have a monthly subscription fee, so if you plan to sell less than 40 items, this is likely the smarter choice.

You'll want to do your research on shipping costs and Amazon seller fees , so you know how much you'll need to spend depending on your item. This information can help you narrow your decision — for instance, a two-to-three pound item will be lightweight and easy to ship, which can help lower your shipping fees.

Along with weight, you'll want to consider products that aren't easily breakable when you're transporting them.

Additionally, most products on Amazon vary between $10 and $50, so you'll want to choose items you can sell for relatively cheap while still making a profit.

How to Know What to Sell on Amazon

Once you've determined you're willing to pay shipping costs — and that your product likely falls within a fair price range — it's time to figure out what you want to sell. Here are five methods that can help you narrow down your search:

1. Manually conduct research on

To manually research popular products on Amazon, you'll want to start with Amazon's best-selling items in a certain category. From there, you'll start exploring that category's sub-categories and narrow down on a niche.

When you check out Amazon's best-sellers list, you might also look at the "Customers also bought" section to get ideas for similar products.

Once you make a list of items, check Google keyword planner to see whether those products have search volume, which indicates a level of demand. Alternatively, you could use Sellerapp's product intelligence tool specifically for Amazon. Sellerapp offers a seven-day free trial, which allows you to begin investigating popular products on Amazon via keywords to further narrow your list.

2. Use a Chrome extension to research products in a niche market.

There are two popular Chrome extensions to help you conduct keyword research on Amazon: Jungle Scout and Unicorn Smasher.

Jungle Scout shows you monthly sales volumes on products and displays products with low competition. It allows you to save products to track them over time. Undoubtedly, Jungle Scout's analytics can help you quickly and efficiently narrow down on a product or an industry in which you could excel. However, Jungle Scout is relatively pricey, particularly if you're just starting out.

Unicorn Smasher is Jungle Scout's free alternative. While the data isn't as accurate as Jungle Scout, and it lacks some of Jungle Scout's sophisticated features, it's nonetheless a helpful free option to gather estimated monthly sales and estimated monthly sales revenue for Amazon products.

Some other popular product research extensions include:

  • FBA Calculator by AMZScout
  • Amazon Keyword Tool by SellerApp

3. Find a gap in the market.

You can find gaps by using one of the previously mentioned Chrome extensions to research products with high monthly sales volume and low competition. However, you might also come across a gap on Amazon through a simple organic search.

For instance, when I search "perfume" there are over 30,000 results, but when I search "natural vegan amber perfume" there are only 247.

This is a simplified example, but sometimes you need to narrow down your product search to find a place to make an impact on Amazon. Plenty of people are already selling perfume, but there might be a certain scent, style, or feature that is missing on the site.

amazon search example for perfume

Alternatively, you can find a gap in the market by reading customer reviews in your product market niche. Even if there are plenty of products similar to yours already, you might find that customers are unsatisfied with the current brands and want something you can provide.

4. Find products that don't have too much competition.

If you're trying to sell a product that currently has 100,000 search results, it's likely going to be very difficult to stand out against the competition and achieve the sales you want. Fortunately, it's relatively easy to find a niche within a larger market that has less competition, which ensures your product is more easily found by searchers. Best of all, those searchers are likely more willing to buy your product, since they needed to search for a more specific keyword.

For instance, let's say you want to sell cookbooks. The search term "Cookbooks" has over 70,000 results.

Alternatively, the search term "Cookbooks for instant pot cooking" has only 3,000 results. Not only is your product more likely to become a best-seller in this category, but it's a more targeted keyword. If someone searches "Cookbooks" they could mean anything from "Kids cookbooks" to "Holiday cookbooks." If someone searches "Cookbooks for instant pot cooking," however, they're more likely to be satisfied with your product.

5. Search for categories with at least three results with Best Sellers Rank (BSR).

Amazon's Best Sellers Rank (BSR) reflects both recent and historical sales of an item. A high BSR indicates that the product is in-demand, which is critical to know as a seller.

If you find just one product in a category with a high BSR, and none of the other items are best-sellers, it could be an indication that a single product is dominating the market. Instead, you want to target product categories that feature multiple items with a high BSR because it signifies demand in that area and allows room for your product to succeed.

For instance, let's say you want to sell sports products, but you find "basketball" has only one item with a high BSR. However, upon further research, you find "football" as a category has multiple best-selling products on the first page.

As a new seller, I would prioritize selling footballs over basketballs since this research demonstrates a user's willingness to peruse different footballs before purchasing one.

best selling footballs on amazon

What to Sell on Amazon

Undoubtedly, you can obtain an impressive profit from selling products on Amazon, but it's critical you're able to offer unique, budget-friendly products with minimal competition to truly succeed on the site.

Over-saturation on the platform proves it's more difficult than ever to stand out, so it's not smart to sell on Amazon for the sake of selling on Amazon . Instead, you want to ensure you're truly able to offer something of value.

If you have a product in mind, follow the tips above to refine your strategy and find a niche segment within a larger demographic. If you don't have a product in mind, start with the basics: what are the most-searched keywords on Amazon, and which products are most successful?

Once you have a list based on keyword research, consider similar products the user might find more compelling or useful than the ones currently listed on Amazon.

Editor's note: This post was originally published in March 2019 and has been updated for comprehensiveness.

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25 Best Products to Sell on Amazon For Beginners

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Darren DeMatas

August 22, 2023

In addition to receiving commissions generated through affiliate marketing, we are able to fund our independent research and reviews at no extra cost to our readers. Learn more.

If you sell products online, you should add Amazon selling to your must-do list. Amazon is a vital selling site that draws in an impressive customer base.

In fact, Amazon has over 300 million active customers. When you use a popular shopping site like Amazon, there is no limit to the number of people you can reach.  

In this post, we will share with you the most popular categories on Amazon and give you examples of easy products to source and sell.

best products to sell on amazon

So, how do you choose the right stuff to sell on Amazon ? With a bit of research and preparation, of course! Let’s take a look at the best items to sell on Amazon.

Understanding Ecommerce Niche Markets

Before you start putting items on Amazon to sell, you have to choose the right niche products to market within each category. 

For example, if you focus your Amazon product sales on health and wellness, check out the latest trending niches on the best seller lists and consider selling these items. If you want a solid product in the health and wellness niche, look at eye compresses. These must-have beauty items have been flying off the shelves, and you can get in on the action, too.

To come up with the best ecommerce business ideas , do your keyword research . You can even use third-party product research tools such as Jungle Scout or AMZScout. This way, you won’t waste your time focusing on a product market niche that just doesn’t sell on Amazon. 

Choosing The Right Amazon Product Category

Amazon sells a lot of products doesn’t mean anything you list for sale on the website will sell The first step is to choose the right product category. As new sellers, you should know you don’t want to sell products that, well, don’t sell.

When you’re in the process of choosing a product category for Amazon selling, consider the following: 

  • The popularity of the products
  • Search volume
  • Profitability
  • Availability of products to sell
  • Trendsetting product or tried-and-true product
  • Low competition

You can’t just pick a product out of the blue and start selling it. Not if you want to be a successful Amazon seller.

You have to do thorough product research to pick profitable products. Some areas, like the jewelry category, will have too much competition for you to be able to achieve sustainable growth for your ecommerce business. As you conduct your research, pay attention to the best sellers’ rank and look for categories with minimal competition.

Beginner Friendly Items To Sell On Amazon

Now that you know how to find the best products and choose the right niche, it’s time to look at the best 25 products to sell on Amazon. 

1. Sheet & Pillowcase Sets

People always find ways to add to their comfort level. Therefore, comfort goals are high in demand.

Sheet & Pillowcase Sets

Microfiber sheet sets are extremely popular items sold on Amazon. These items are high in demand as necessities. People will always need sheets, and the convenience of Amazon makes it easy for online shoppers to buy these necessary items. 

Current Best Selling Sheet Sets

2. probiotics.

Probiotics are a popular product on Amazon. The estimated monthly revenue for this niche is $50M per month. As people are becoming more health-conscious, they are looking for ways to improve their gut health.


This is where probiotics come in. Probiotics help maintain a healthy digestive system and boost the immune system. With such high demand, selling probiotics on Amazon can be a lucrative business idea. But make sure to do your research and find a quality product that you can stand behind.

Selling health products needs to be taken seriously.

Best Selling Probiotics

3. pet supplies.

The pet niche is evergreen and highly fragmented. This means you’ll be able to find a niche. Pet owners are big fans of Amazon shopping. After all, they can find the perfect gift for their beloved pet without leaving the comfort of their own home. Plus, pet owners can shop for the best pet products at the right price. 

Put Supplies

If your Amazon store focuses on pet supplies, or you want to add this type of product to your online store, do so. You’ll find a large customer base at your fingertips. 

Best Selling Pet Supplies

4. home fitness equipment.

Fitness items have always been hot sellers on Amazon. But, especially in the last year or so. People were looking for ways to stay in shape when  COVID-19 restrictions shut down gyms, and they had to stay close to home.

Home Fitness Equipment

Fortunately, gyms are back open, but individuals are still searching for ways to stay fit in the comfort of their own homes. Items like resistance bands are in demand, and a quality generic product will move on Amazon. Amazon sales on fitness equipment are high, which means this is an excellent product area to cover.

Best Selling Home Fitness Items

5. yoga pants.

Clothing is sometimes a tough product to sell and make big bucks from since it’s highly competitive. However, when you choose a clothing item such as yoga pants, you’re bound to see the profits roll in.

When you buy yoga pants to sell on your Amazon site, make sure you choose basic yoga pants and not designer brands. People want to purchase yoga pants that are well-made and won’t cost a fortune at the same time. 

Popular Yoga Pants On Amazon

6. mattress toppers.

Mattress toppers are another product that falls under the comfort category. They’re a cost-effective way to make your mattress more comfortable without having to buy an entirely new one. Plus, they come in various materials and thicknesses to cater to different preferences.

With the high demand for comfort and quality sleep, selling mattress toppers on Amazon can be a profitable venture. According to Helium10, Mattress Toppers monthly revenue on Amazon is estimated at $45M with an average purchase price of $96.

Best Selling Mattress Toppers

7. baby items.

The baby product niche is another highly fragmented market. The overall baby product market is estimated at over $200B .

Parents purchase these items for their children. And many others buy various baby items as gifts for new parents. You can make your inventory as general or specialized as you like. Basically, baby products and baby toys will always sell on Amazon. 

Best Selling Baby Items On Amazon

8. air mattresses.

Air mattresses are no longer just for camping trips. With the increase in remote work and virtual schooling, many people have converted spare rooms into home offices and classrooms. This means they need a comfortable place for guests to sleep when they visit, and air mattresses have become a popular choice.

Selling air mattresses on Amazon can be a lucrative business, especially during peak travel seasons or the holiday season when people have more guests than usual. Estimated monthly revenue for air mattresses on Amazon are estimated at over $30M per month.

Top Selling Air Mattresses On Amazon

9. water bottles.

Surprisingly water bottles and tumblers rake in over $25M per month on Amazon. If you haven’t sold water bottles yet, you should add this product to your website inventory list ASAP.

Water Bottle

Water bottles are cheap to purchase wholesale, and you can realize a large profit margin from this type of online product. Plus, with the increase in demand for fitness products, you better believe water bottles make the list as well. 

Most Popular Water Tumblers

10. pool chlorine.

Who would have thought that pool chlorine brings in nearly $25M a month on Amazon? With many people opting to spend their vacations at home or in their backyard, having a clean and well-maintained pool is essential.

As a seller, you can capitalize on this need by offering high-quality pool chlorine products on Amazon. Just make sure to do your research and find a reputable supplier who can provide you with consistent quality products. You should also consider the seasonality of this product before you start selling it.

Top Selling Items

11. exercise mats.

With the average price for a fitness mat on Amazon being around $55, and the cost on Alibaba being $5, you can bet theres some good markup there.

With more people working out at home after pandemic, selling exercise mats on Amazon has become a profitable business opportunity. The estimated monthly revenue for this niche is over $15M per month. By offering affordable and reliable exercise mats, you can make a name for yourself on Amazon and maximize your profits.

Best Selling Exercise Mats

12. dash cam.

There’s nearly 250K searches per month for Dash Cams on Amazon. Safety is a top priority for many drivers, and having a dash cam can provide peace of mind while on the road. Dash cams have become increasingly popular over the past few years, with an estimated monthly revenue of over $12M on Amazon.

Dash Cams

As a seller, you can offer high-quality dash cams that are easy to install and use. Make sure to focus on features such as high-resolution video and reliable storage options to attract buyers who are serious about their safety while driving.

Best Selling Products

13. women’s handbags.

Purses are a timeless accessory and a must-have for many women. With an estimated monthly revenue of over $17M on Amazon, selling purses can work for designer savvy beginners. To stand out from the competition, focus on offering unique designs and high-quality materials that appeal to different tastes and budgets.


Keep in mind that customers may appreciate additional features such as adjustable straps or multiple compartments for storage. With the right marketing strategy and product offerings, you can establish yourself as a reputable seller in the purse niche on Amazon.

Crossbody purses have been flying off the virtual shelves on Amazon. From leather purses to more affordable options, selling crossbody purses on Amazon is something to consider. 

Best Selling Purses

14. face masks.

If you sell personal care products, add face masks to your list of sale items. From cream masks to gel masks, beauty face masks will bring in Amazon shoppers to your website.

These products are relaxing and beautifying all in one product. And Amazon shoppers love buying these beauty items to have on hand whenever they need a refreshed feel and look. 

15. Table Cloths

Tablecloths are an essential item for any home or event. With an estimated monthly revenue of over $10M on Amazon, selling tablecloths is a very beginner friendly home & kitchen product to sell. Focus on offering tablecloths made from high-quality materials such as cotton or linen that come in different sizes and designs to cater to different needs.

Make sure to highlight features such as stain-resistance and easy maintenance to attract customers who want both style and convenience. By providing affordable and stylish options, you can establish yourself as a go-to seller for tablecloths on Amazon.

Popular Items

16. hair care products.

Hair care products are also high in demand on Amazon, so many marketplace sellers offer these items. From hairspray to shampoo to brushes, sellers stock their inventory with these items.

Hair Care

You can offer these necessities and rest easy knowing you’ll have a customer base for them.

17. Gaming Headsets

From those who occasionally play video games to the daily gamer, gaming headsets are worn by many. So, it’s no wonder gaming headsets are one of Amazon’s best-selling items.

Gaming Headsets

You can focus on specific niche gaming headsets or offer a wide array of options with this electronics accessory. Selling electronics on Amazon can open up a new stream of revenue.

18. Smart Phone Accessories

Another one of the top-selling items on Amazon is cell phone accessories. You can sell cases, portable chargers, and cell phone car mounts, to name a few items.

And when you offer generic brand cell phone accessories, you’ll see a greater profit margin and more interest from online shoppers.  

19. Kitchen Scales

Kitchen scales are a must-have tool for any home cook or baker. With an estimated monthly revenue of over $6M on Amazon, selling kitchen scales can be a profitable niche for sellers. Focus on offering accurate and durable scales with features such as tare functions and easy-to-read displays.

You can also stand out by offering scales with unique designs or additional features such as measuring fluids or nutritional values. By providing high-quality and functional scales, you can attract customers who value precision and convenience in their cooking and baking endeavors.

20. Cutting Boards

Cutting boards are an essential kitchen item for any home chef. Theres over 100K searches each month for cutting boards on Amazon. Turn some of those searches into revenue. Focus on offering cutting boards made from high-quality materials such as bamboo or hardwood that are durable and resistant to wear and tear.

Cutting Boards

You can also stand out by offering cutting boards with unique features such as built-in juice grooves or non-slip surfaces. By providing functional and stylish cutting boards, you can attract customers who value quality and convenience in their kitchen accessories.

Cutting Board Best Seller List

21. blue light glasses.

In-office work settings have switched to virtual office positions in a lot of industries. This means people are on their computers a lot. Blue light glasses help filter or block out the blue light from the screens and make for a better day at the virtual office .

Although blue light glasses may seem like a trend item that won’t last long (will not result in consistent sales), this product has been popular for the last few years and doesn’t show signs of stopping.

Surprisingly, Tarps have a pretty high average price on Amazon. Source tarps that use durable materials that are resistant to harsh weather conditions. Additionally, provide options with different sizes, colors, and features such as UV protection or reinforced corners.


By offering a variety of functional and durable tarps, you can attract customers who value the quality and longevity of their outdoor equipment. Establish yourself as a reliable seller for tarps on Amazon by providing excellent customer service and timely delivery.

23. Car Covers

Car owners are always looking for new products to keep their cars in the best possible shape. Car covers are items purchased often on Amazon.

From sedan car covers to SUV car covers, you can build your inventory of car covers and increase your profit margins at the same time. 

24. Reusable Grocery Bags

Reusable grocery bags have become increasingly popular as more people strive to reduce their carbon footprint. With over 30K searches each month on Amazon, there is a high demand for these eco-friendly bags. You can also consider offering personalized bags or ones with unique designs to appeal to customers looking for something more stylish.

Reusable Grocery Bags

By providing functional and environmentally friendly options, you can attract customers who value sustainability in their shopping habits. Establish your brand as a reliable seller by offering excellent customer service and prompt delivery.

25. Eye Compresses

At-home spa treatments and other relaxation beauty products are in high demand. For example, eye compresses are top sellers on Amazon.

If you sell products in the health and wellness or beauty categories (both are profitable product categories), add eye compresses to your niche sales list. Therefore, you might see a good following from Amazon shoppers. 

Other Considerations With Products to Sell Online

Now that you know the best Amazon products to sell, you can narrow down the options by considering other factors, including:

Price Point

As you consider what products to sell on Amazon, the price point is an essential factor. You don’t just want your products to be popular, but you want it to be worthwhile to sell these products. If you don’t get a good profit from the sale, the work of sourcing, packing, and shipping may not yield the best outcome.

Do some research and figure out how much it will cost to buy the products at wholesale prices. You can use Alibaba or even see what items go for on eBay . Then, figure out your selling price based on what it costs to sell on Amazon. You want a price that people will pay but also have to make sure that you can earn a profit. 

If you can buy and sell the products and make a good profit, these items may be worth adding to your Amazon site. On the other hand, if the profits you make don’t make it worth while to offer these items, it’s best to sell other products that will produce a good profit. 

When you consider different products to sell through your Amazon store, think about the size of the products. The larger the item, the more time and cost it will take to package and ship it. 

If you sell lightweight items, packing and shipping are less timely. Plus, shipping costs will often be less. However, with larger items, the price points may be greater, and you may earn a better income on these sales in some cases. 


In general, you should avoid product markets dominated by big brands.

Avoid Seasonal Items

Seasonal items may sell during the individual season or holiday time. However, if you don’t sell them during that time, you’ll be stuck with inventory to hold until next year. Seasonal items are popular, but they could be a wrong financial move for you if you have too many and they just don’t sell fast.  

Amazon FAQs

How to choose the best product to sell on amazon, pick high demand products.

Even if the products aren’t overly trending at the moment, make sure the items are high in demand. You should choose a product that people want to buy and then show them that your store is the one to buy it from.

Choose a Specialized Niche

With high in-demand products and trending items, you’ll face a lot of competition. That’s why you need to choose a specialized niche. 

When you focus on a specific niche, you can still sell trending items but make yours stand out from the rest. In addition, you’ll build a loyal following amongst Amazon buyers that get to know your online store and the products you offer. 

Check Out Product Reviews

If you want to sell products that are high in demand and have a loyal following, check out product reviews on items you want to sell. Use keywords to zone in on the specific products. By reading customer reviews, you can see how long these products have been on the Amazon market and how well they do. You can also learn more about the individual products, what buyers like about the product, and what they don’t.  

How To Find Trending Products

To help you narrow down the options even more and pick the best products to sell on Amazon, find out what’s trending . You can check out Amazon’s bestseller list. You can also look at Google trends. Products from retail stores that are trending at the moment will likely be high in demand, no matter how many Amazon sellers offer them.

What Business Model Should I Use On Amazon?

When it comes to selling on Amazon, you have a few business models to choose from. The most popular models are Fulfilled by Amazon (FBA) and Merchant Fulfillment (MF). Each has its own advantages and disadvantages, so it’s important to do your research before deciding which one is best for you.

FBA allows you to store your products in Amazon’s fulfillment centers, and they handle the shipping and customer service for you. This can save you time and effort, but there are fees associated with FBA that can eat into your profits.


If you choose a dropshipping strategy, you don’t have to worry about storing inventory. Instead, when a customer orders a product through your website, the information goes to your supplier, who fills the order for you. These items are usually generic products as opposed to brand items. 

This product sourcing model is an excellent option if you don’t have much money to spend at the start of your Amazon business . You don’t have to buy inventory outright and can distribute products as orders come in.

Plus, with a dropshipping model, you don’t have any storage responsibilities, either. 

Creating Your Own Brand with Private Label Products

With a private label setup, your products have your brand name on them. That’s the biggest advantage of selling private label products. These products are items you design yourself and order straight from the manufacturer. 

You buy these products in bulk, and you’re responsible for packing and shipping the products when you sell them. Private label products are good items to consider if you want to put your name on something. Plus, the products often gather a large, loyal following.

With wholesale product sourcing, you buy the products in bulk from wholesale companies, such as Alibaba. You’ll get a great deal when you source your products this way. However, if you choose a wholesale model setup, you must initially prepare to have a lot of capital. 

If you want Amazon to handle part of the fulfillment duties, the Amazon FBA model is a good one to look into. With Amazon FBA , you send your products to Amazon, who will store your inventory in their warehouses. 

Amazon will also handle the quality logistics and ship your products for you. All you have to do is source your products and manage the marketing details. Just keep in mind there may be specific criteria to follow with Amazon FBA. 

Stock Up on Amazon Best Products Today

Whether you’re new to online selling through Amazon or want to add some new items to your product list, any of the items listed above are good options to start with. Then, build your Amazon site product inventory and start earning the profits you crave through Amazon selling. 

You can start with a few of the best products and expand from there. Or you can stock a few products from each section to gauge how your products sell and what your customer base looks like. 

Whatever you do, always keep up with your product research as the consumer market can change. With this in mind, know that popular products in the past may not be so now. Instead, these products may be replaced with bigger and better products to sell on Amazon.  

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How to Start an Amazon Business in 5 Simple Steps

Online marketplaces like Amazon have made it easier than ever to selling products online. As soon as you sign up, you have access to millions of customers.

This guide covers everything you need to know about starting an Amazon business. Here’s how to take your first steps.

5 Steps to Start an Amazon Business

Follow our simple steps below to start your Amazon business today:

  • Create an Amazon seller account
  • Choose your first product
  • Source your product
  • List your products
  • Start selling

How to start an Amazon business in 5 easy steps.

The Easy Parts of Starting an Amazon Business

Starting an Amazon business has never been easier. First, you’ll need an Amazon seller account, which almost anyone can set up with just a few pieces of information. Next, you’ll need a bank account, government-issued identification, chargeable credit card, phone number, and tax information.

The entire process of setting up the seller account is very intuitive. You’ll receive prompts along the way, so all you need to do is enter the correct information. You also don’t need to worry about creating an ecommerce website to sell on Amazon.

You’ll get an online storefront with your Amazon seller account. 

Equally, finding potentially profitable products to sell on Amazon shouldn’t be hard. You can use a sales analytics tool like Jungle Scout to determine the best products to sell. The tool also helps you analyze the profit potential for your chosen products.

Jungle Scout sales analytics tool homepage.

Finally, you don’t need to deal with the headache of fulfilling orders yourself if you don’t want to. The Fulfilled by Amazon (FBA) program picks, packs, and ships products on your behalf. Amazon will even handle customer service for your products so that you can focus on other essential business functions.

The Difficult Parts of Starting an Amazon Business

Setting up an Amazon business is very accessible. But generating enough sales to ensure cash flow can be a challenge. This problem is compounded by the fact that Amazon pays out every two weeks. In addition, Amazon’s payout system can make it difficult to maintain inventory if you rely on your sales to cover the cost.

Another potential challenge of an Amazon business is the competition. There are more than eight million sellers on the Amazon marketplace. The stiff competition can make it difficult to penetrate the market.

Additionally, this competition often leads to price wars. You may even encounter competition willing to sell at a loss just to gather customer reviews. These sellers later raise their prices. It’s a poor strategy that doesn’t work and only undermines the marketplace.

Finally, starting an Amazon business means that you are at the mercy of the brand. Amazon keeps a tight rein on sellers, which is mostly a good thing for merchants and customers. But you may unwittingly break the company’s rules and get your account suspended.

Amazon can also change its rules and policies at any time, and there’s nothing you can do about it.

Starting an Amazon business is still worth it despite all this. So if you’re ready to leap, here’s how to go about setting up an Amazon business.

Step 1 – Create An Amazon Seller Account

You’ll need a seller account to sell any products on Amazon. However, the registration process is super simple, and you can get set up in just a few minutes.

Choose Your Plan

Amazon offers two plans, the Individual plan, and the Professional plan. We highly recommend the latter. The Individual plan charges per sale, while the Professional plan attracts a flat monthly fee, regardless of how much you sell.

So it makes more financial sense if you’re starting an Amazon business.

The Individual plan costs $0.99 per sale. The Professional plan costs $39.99 per year.

Amazon seller account pricing plans.

Aside from the lower selling fee, the Professional plan allows you to:

  • Use on-site advertising tools
  • Run promotions such as free shipping
  • Add multiple users to your Amazon account
  • Use API integration to increase selling efficiency
  • Create bulk listings

Register Your Account

The registration process is pretty simple. Just enter the requested information in each step. For example, you’ll be asked for identification, a bank account number and routing number, and your credit card information.

Step 2 – Choose Your First Product

Picking your first product is the immediate challenge you’ll run into when starting an Amazon business. There is an infinite product range to choose from but only a handful have the profit potential to make the venture worthwhile.

So, think carefully about your first product, as it could make or break your business.

Sign Up For Jungle Scout

Jungle Scout is a must-have for Amazon sellers. This sales analytics tool helps ensure that you don’t choose your first product blindly. Instead, you’ll have all the critical data you need to make an informed decision about what to sell.

Jungle Scout offers three pricing plans. These include:

  • Basic – Costs $29 per month
  • Suite – Costs $49 per month
  • Professional – Costs $84 per month

Jungle Scout pricing plan.

The Basic plan is enough to get you started, but we highly recommend the Suite plan. The reason is that the Basic plan can slow your progress. For example, the Opportunity Finder feature is limited to three searches per day. But you get unlimited searches by jumping up to the Suite plan.

Similarly, the Keyword Scout, Product Database, and Supplier Database are limited to three daily searches with the Basic plan. Again, you can get unlimited search on all these features with the Suite plan. You can still go with the Basic plan if you are okay with the limitations. It is still an excellent option if you are patient.

Search for Your First Product

You can now use Jungle Scout’s catalog of more than 475 million Amazon products. You’ll find the Product Database feature on the navigation menu, on the left-hand side of your screen. It will be under Product Research.

Jungle Scout search feature.

Next, select your preferred product category. Then, filter the results according to your most important factors, such as price range, sales rank, net price, reviews, revenue, and rating.

Jungle Scout advance search features page.

Jungle Scout also lets you see potential products depending on minimum and maximum revenue. For example, you can set your desired income between $4000 and $7000 per month. Jungle Scout will show you the products that make that kind of monthly revenue.

Choose Your Product

Jungle Scout is an excellent tool for exploring potential products. First, make a list of all the products that meet your criteria. Then, pick the one you are most passionate about. It’s hard to sell a product you don’t know anything about. In any case, customers may be looking for you to offer advice or solutions with your products.

The other thing you need to watch out for is competition. The Amazon marketplace is already saturated with merchants. So you want to give yourself a good chance to penetrate an already crowded market.

To this end, stay away from products that Amazon itself sells. They’ll beat you on price every time.

Fortunately, Jungle Scout lets you see which products Amazon sells. Simply apply the Seller Type filter to get this information. You can also see which other products vendors in your category are selling.

Jungle Scout example search results.

Finally, watch out for seasonal products. You want products that sell reliably throughout the year. Seasonal products decrease the consistency of your month-over-month sales. They also limit your profitable months. Cash flow is likely to be an issue, especially in the beginning. So choose a product you can count on to bring consistent sales.

Step 3 – Source Your Product

Finding a product to sell is only one piece of the puzzle. Now you need to figure out where to get it. Fortunately, this step shouldn’t be so difficult.

Search Suppliers With Jungle Scout

You may want to start with a domestic supplier when getting started with your Amazon business. This route might even be cheaper than international suppliers at this stage of your business. You can also get products to your customers faster, and you don’t have to deal with the complexity of international suppliers.

Jungle Scout can also help you find suppliers. The tool has a database of global suppliers, complete with confirmed shipments and customer volumes. Jungle Scout also enables you to find niche suppliers and ones that can fulfill small order quantities.

Jungle Scout supplier search example.

Figure Out Shipping

You’ll also need to figure out how to get products to your customers. The first option is to do it yourself. This option is known as merchant-fulfilled in Amazon circles. Here, you’ll have to store and ship your own products.

Additionally, the customer chooses the delivery timeframe. You’ll be expected to ship the product based on this timeframe.

Alternatively, you can choose Fulfilled by Amazon (FBA). With this option, you send your inventory to Amazon. The company scans your products and makes them available for sale. Then, Amazon packages and ships your products directly to customers.

The service also collects payment on your behalf and even handles customer service.

The latter option is more attractive but it can take some time to set up. FBA may also not be an option to many new sellers who don’t have a track record for high turnover. Either way, it’s an option worth exploring for your Amazon business.

Amazon FBA process infographic.

One last thing to think about is the product size. Ideally, your products should be easy to handle and ship. You may want to stay away from fragile items, especially for a new business. Think about starting with things small and light to lower shipping costs.  

Get Product Samples

Be sure to ask for product samples before committing to a supplier. Product samples are inexpensive and will confirm that you are selling high-quality items.

If you qualify for FBA, consider having your supplier ship the products directly to Amazon’s warehouse

Step 4 – List Your Products

It’s time to put your products up for sale. Listing your products on Amazon makes them immediately available for purchase. Amazon offers a broad audience, so there’s a good chance of creating a profitable business–but it still takes work.

List Your Products

Go to Seller Central > Inventory > Add an Item . Although Amazon offers the option to list your products in bulk, we recommend doing so individually. You’ll be able to get a detailed look and an intimate understanding of the products you are selling this way, which is crucial for a new business.

You’ll be required to enter three pieces of information: the price, item quantity, and its condition. Then you’ll upload high-quality pictures of your product.

If you don’t have good images from your supplier, take the time to use the samples you ordered to take photos from multiple angles and in different lighting.

Price Your Products

The first consideration when pricing your product is your desired profit margin. To this end, consider all your expenses. Don’t forget to include FBA fees, Amazon referral fees, storage fees, and all other costs you incurred.

You should be aiming for a profit margin between 25% and 30% to make your business worthwhile.  

You can use Jungle Scout to see your product’s average sale price on Amazon. Then, you can use that number to determine your maximum price. Finally, consider your minimum price. This figure should be the amount you need to break even after factoring in all your costs.

Jungle Scout seller dashboard with analytics of each product.

Step 5 – Start Selling

You’re now ready to launch your Amazon business and start selling. However, there’s still some work to do to increase your chances of running a successful business.

Think About Branding

Many manufacturers offer white-label opportunities. This means that you can have the products branded with your logo or label. This is an excellent opportunity to set yourself apart from the competition.

Consider also branding the packaging with your logo. Again, many manufacturers offer this flexibility for little or no extra cost.

Market Your Business

The best place to start marketing your Amazon business is with Amazon ads . They offer decent conversion rates. It’s okay if you don’t have a lot of money to spend on advertising. Start small and scale your ad campaigns as your business and revenue grows.

Other advertising opportunities to look into include Pay Per Click (PPC) campaigns and social media advertising. You could also build up a blog and feature your Amazon products within it, Hubspot has  a great free blog tool  to get started.

Gather Product Reviews

Product reviews are a great way to build your credibility in the Amazon marketplace. You can include product inserts politely asking customers to review your products or include it in the email confirmation when people order. But you may need to figure out how to make leaving reviews worthwhile to your customers, such as offering a small discount on a future purchase.

You can also use social media platforms like Twitter, Facebook, and Instagram to request product reviews from users. 

Privacy Overview

10+ Best & Profitable Amazon Business Ideas [2023]

Author: Nick C headshot

Hey there, future entrepreneur! Are you ready to embark on a thrilling journey towards financial freedom? Well, buckle up because 2023 is your year to shine! You've landed on the right page, my friend. This isn't just another article; it's your roadmap to success, your golden ticket to the world of profitable Amazon business ideas.

Let me guess, you're probably sitting there, sipping on your coffee, wondering if it's possible to turn your entrepreneurial dreams into reality. Well, I'm here to tell you, it's not only possible, it's happening right now for countless people just like you. And guess what? They started off just where you are right now, at the beginning.

So, whether you're a seasoned business owner looking for your next venture, or a newbie just dipping your toes into the world of e-commerce, this article is for you. We've compiled a list of 10+ best and most profitable Amazon business ideas for 2023. Ideas that are not just profitable, but also exciting, fulfilling, and within your reach.

Are you ready to take the leap? Then let's dive in and explore the potential that awaits you in the Amazon marketplace. Trust me, by the end of this article, you'll be brimming with inspiration and ready to take on the world. So, without further ado, let's get started!

Business Ideas:

  • Dropshipping
  • Selling Handmade Goods
  • Subscription Services
  • Food & Beverage Delivery Services
  • Amazon Fba Business
  • E-Commerce Storefront
  • Amazon Affiliate Program
  • Online Tutoring Platforms
  • Sell Digital Goods

Our 10+ Best Amazon Business Examples:

1. dropshipping..

Dropshipping is a business model in which a company does not store its own products, but instead ships products directly from the manufacturer or wholesaler to the customer on behalf of the business. This allows businesses to focus on other aspects of their business, such as marketing, branding and customer service, without having to manage inventory or table space.

  • No need to manage inventory or table space
  • Little money is required to start and maintain a dropshipping business
  • Easy to set up an eCommerce business
  • No need to worry about shipping and logistics needs
  • Low overhead costs compared to traditional brick and mortar stores

Form an LLC in your state!

best business ideas on amazon

2. Selling Handmade Goods.

Selling Handmade Goods is an excellent business idea for creatives and those interested in producing unique items. By selling handmade goods, you can develop a following of loyal customers who will appreciate the personalized attention to detail and quality that handmade items require. Here are some advantages of this business model:

  • You can be creative and express yourself through your handmade products.
  • You can make items that are unique and tailored to specific audiences.
  • You have control over the production process and can ensure high quality control.
  • It is typically more cost effective to make your own products than buying them in bulk.
  • You have the potential to reach a worldwide market by selling your products online.

3. Wholesale.

Wholesale is a business that involves the selling of goods or services to other businesses. Wholesale businesses purchase products or services in large quantities directly from manufacturers or suppliers, and then resell them to retailers, distributors, and other businesses. This type of business model allows companies to purchase goods with lower prices and at much higher volumes, creating more value for the company.

  • Buying in bulk from suppliers allows businesses to get a reduced price per unit.
  • Wholesalers can easily reach multiple customers by selling goods over a wide geographic area.
  • There are fewer legal restrictions when compared to retail businesses.
  • The setup costs of wholesale business are usually substantially lower than those of retail.

4. Subscription Services.

Subscription services are businesses that offer membership access to products or services offered on a recurring basis. These services offer convenience, value, and loyalty rewards to customers in exchange for a subscription fee. Subscription services are a great business idea because they:

  • Offer a consistent revenue model
  • Create loyal relationships with customers
  • Provide opportunities for upselling and additional services
  • Allow customization of offerings to meet customer needs
  • Provide the ability to reach untapped markets

5. Food & Beverage Delivery Services.

A Food & Beverage Delivery Services is a company that delivers prepared food and beverages to customers. It is a convenient and efficient way to get meals without having to leave the house. Starting a food and beverage delivery service has the potential to be a lucrative business, and here are some of the advantages of doing so:

  • More Convenience – Customers will appreciate being able to order their meals online and have them delivered right to their doorstep.
  • Increased Reach – You can reach customers outside of your immediate area, potentially expanding your customer base.
  • Reduced Costs – You won’t have to rent or own a physical space, leading to lower overhead costs.
  • Flexibility – You can offer different kinds of services such as catering, party delivery, or even special event planning.

6. Amazon Fba Business.

Amazon FBA (Fulfillment by Amazon) is a business model where you sell products on Amazon and have Amazon take care of the fulfillment process. This includes storing, packing, and shipping your products. This can be a great business idea for entrepreneurs because:

  • You don't have to manage warehousing, inventory, packing and shipping.
  • You can use Amazon's existing customer base to reach potential buyers.
  • You don't need to develop an expensive e-commerce website.
  • You can leverage Amazon's marketing capabilities to increase sales.
  • Amazon handles customer service inquiries and returns.

7. E-Commerce Storefront.

Starting an e-commerce storefront is a great business idea for entrepreneurs because it offers an accessible, convenient way to reach customers and provides an effective platform for selling a range of products or services. With an e-commerce storefront, you can:

  • Start selling products or services in just a few clicks
  • Reach customers from around the world
  • Offer discounts and promotions to attract more buyers
  • Provide secure checkout options for customers
  • Streamline customer service by providing FAQs, chat boxes, and automated response options.

8. Amazon Affiliate Program.

The Amazon Affiliate Program is an online marketing program that rewards businesses for referring customers to Amazon and other sites associated with Amazon. This program can be an excellent way to generate revenue from online businesses as it allows online entrepreneurs to advertise products to their own customers and earn a commission from each sale. The benefits of being part of the program include:

  • Access to high quality, brand-name products
  • Easy setup with no cost or investment on the part of the business
  • Generous commission rates
  • Global reach with access to millions of potential customers
  • Advanced tracking tools that help you maximize sales and revenue

9. Online Tutoring Platforms.

Online Tutoring Platforms are a great way to provide students with the resources they need to excel in their studies. It is an excellent business idea as it allows individuals to learn and gain knowledge in any subject without having to attend classes in person. There are several advantages to launching an online tutoring platform:

  • It is cost-effective as there are minimal start-up costs such as hiring staff, building infrastructure or the purchase of physical premises.
  • A flexible schedule that both teachers and students can work with.
  • The ability to reach a global audience, giving students access to tutors anywhere in the world.
  • Easy access to resources and course material from various sources.
  • The use of technologies like video conferencing, which allows for interactive learning experiences.

10. Sell Digital Goods.

Sell Digital Goods is a great business idea for entrepreneurs looking to capitalize on the ever-expanding digital market. Digital goods such as e-books, music, software and videos can be sold and distributed online, often with little or no upfront investment. Benefits of selling digital goods include:

  • Low cost of business startup
  • High potential return on investment
  • Ability to reach a wide and global customer base
  • Instant delivery of products
  • Easy to scale up production and distribution

Successful Examples of Amazon Businesses:

The Amazon business industry is a diverse and ever-growing sector of the economy. Below is a list of some of the most successful companies in the Amazon business industry:

  • SkySense Technologies
  • Cultivator Inc.
  • Fauna Solutions
  • Cloudwick Technologies
  • Aurigin Systems
  • Kronos Technologies
  • Lambda Labs
  • Manifold Technology
  • Gigster Inc.

Other Related Amazon Business Ideas:

Business ideas in other states:.

I'm Nick, co-founder of, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.

The Total Entrepreneurs

Business Ideas

10 best businesses to do on amazon 2023.

by Francis Nwokike

Starting a business may look simple but making the initial investment into a business isn’t a walk-in-the-park. Time, money, effort, attention, and space. These are just a part of what you spend to breathe life into a business idea . But what if you could minimize the capital and get the kind of return that is but a dream to the Fortune 500 companies? Amazon has made this possible over again with tens of capital-free and low-capital business opportunities. And here are the 10 businesses to do on Amazon right now.

Best Businesses to do on Amazon

Amazon Underground

Are you a developer or a programmer? Programming is a high-demand skill, especially in the technologically advancing world of today. But taking the first step and making a great stride into the market isn’t as easy. Chances are that you have been struggling to turn your golden program development expertise into a money-spilling machine. Freelance platforms are competitive. The less competitive ones pay shitty peanuts. How about you join Amazon’s programmers’ massive market for free today and have big companies coming your way with real cash? Amazon Underground is the most profitable platform created especially for app developers, game developers, and other programmers to create a connection with leading companies across the globe and make real money off of that connection by selling programming services remotely. Below is another of the 10 businesses to do on Amazon.

Amazon Flex

Do you love driving? Or perhaps you have a job and are looking for an extra gig to monetize the extra hours? Whatever the case may be, the Amazon Flex platform is a work-at-leisure scheme with great potentials. While you may have to establish your delivery business, go through the tiring branding stage and spend thousands of dollars to get the words out for your brand, Amazon Flex is a wise option. All you need to get started is your driver’s license and any of the vehicle types acceptable according to the Amazon Flex vehicle requirement . Working whenever you want at flexible hours, your job is delivering Amazon products to their one day-shipping customers. The average earning on Amazon Flex is $18-$24/hour and you can work for as long as you want. What’s better? As an independent contractor, you pay no tax to Amazon or anybody. That is a 100% return on investment.

Amazon Handmade

Are you a craftsman, carver, artisan, stonemason, tanner, saddler, or a model? Amazon Handmade is a big platform to sell your handmade stuff at the market’s most massive prices. Some of the things you can list for sale include but not limited to the following. Piece of jewelry, home decor, painting, sculpture, and other handmade products. Here is a step-by-step guide to starting as an Amazon handmade business person in minutes. Signup is free and easy. And you can sell your crafts at your own price with no regulation body deciding that for you. Although you’ll be charged a monthly $39.99 for an Amazon seller account and 12% of each item sold goes to Amazon. Nevertheless, the market is huge, the demands are rapidly increasing, and you have no competitor in a sense.

Fulfilled By Amazon/ Amazon FBA

Are you into micro shipping? I mean do you order products on Aliexpress or other big e-commerce stores? Whether you make your products or buy them, getting them sold fast at profiting prices is the hope and aim of every smart businessperson. But this may just be a pipedream especially for startups with limited resources and marketing experience. How about letting someone else do the job? From packaging to delivery. The Amazon FBA or Fulfilled by Amazon is your business partner to success. Just ship your products directly to Amazon warehouse and every time an order comes into your Amazon store, Amazon takes care of the packaging and delivery. This is a great way to tap into the $24.3 trillion of the e-commerce industry with zero to less effort, time, and monetary capital.

Amazon Mechanical Turks

Exchange those five minutes on the bus for money. Make the best of your lunch break at work by completing simple, interesting tasks on Amazon Mechanical Turks today with zero charges. Amazon Mechanical Turks is a platform by Amazon to help companies outsource simple tasks such as; data duplication and analysis, content moderation, and researches to a global taskforce. If you enjoy taking surveys, companies create simple 5-10 minutes of surveys on Amazon Mechanical Turks and they pay you to take them. And remember, taking a survey is the easiest and zero-capital way to make money online.

Amazon Kindle

Do you write books or sell them? Either way, information marketing is the biggest business alive today open to just about everybody. If you write short stories or novels or books that cover the most sought-after topics, then you want to join Amazon Kindle right away. Amazon Kindle creates a marketplace for your books in every genre. You are able to publish your Docx file or PDF version of your book and Amazon puts it into hardcovers and softcopies on the spot. The marketing process is covered too. You may want to read this inspiring story of how Joseph Hogue makes $1,000 every month through Amazon kindle .

Amazon Vehicles

Do you love cars and love selling them? Opening up your own car dealership business may cost a million times your savings. But you deserve as much as you can from the $400 billion yearly revenue in the car dealership. And while you may not be very good at taking loans, Amazon Vehicles is another option to get a wild card entry into a car dealership. All you need is a connection with car dealers and car accessories stores around or far from you. Sign an agreement to take a percentage of whatever you sell for them if you will. You don’t necessarily, however, need to take a pin off of their shops. Just take pictures of the cars and accessories you’re interested in selling and put those up on the Amazon Vehicles platform to start reeling them in.

Amazon SEO Services

Every business owners with an online presence want to rank high on Google. The higher they rank on Google, the bigger the chances of being accessible to their potential clients and dominate their competitors. The same applies to Amazon. With hundreds of brands, retailers, wholesalers, and book publishers on Amazon, the competition is as tight as a business-minded would imagine. Where then do you come in? Helping businesses rank high on Amazon listing. If you have SEO knowledge ( search engine optimization ), create an Amazon SEO service website online right away to become a one-stop solution for a vast of billion-dollar brands.

Merch by Amazon

You love doodling! And you love fleshing out the most bizarre comic characters on your notepad. Time to make money off of that. With Merch by Amazon, your designs are printed on t-shirts and other outfits to be sold. This is a 100% hands-off money-spilling generator built right into your mobile device. You decide and Amazon fulfills. Amazon’s Merch by Amazon platform does the heavy lifting, production, and shipping.

Amazon Affiliate Marketing

You sure have heard this enough for a lifetime. Nevertheless, Amazon’s affiliate marketing is the number one passive income business for millennials. It is a way to monetize your blog or website. By referring customers to Amazon through your referral link as a member of the affiliate program, you earn a commission for every item sold through you.

There are about 50 different businesses you can do on Amazon. Many of them demand huge start-up capital and a lot of time investment. Did you find the right one that blends with your lifestyle from my list of 10 businesses to do on Amazon ? What are your business plans for 2021? Get my free business guide in the comment box below by just asking.

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Francis Nwokike

Francis Nwokike is a Social Entrepreneur and an experienced Disaster Manager. I love discussing new business trends and marketing tips. I share ideas and tips that will help you grow your business.

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best business ideas on amazon

Small Business Trends

The most profitable amazon products to sell in 2023.

If you buy something through our links, we may earn money from our affiliate partners. Learn more .

If you’re looking to start or expand an e-commerce business in 2023, you need to know the most profitable products to sell on Amazon. With millions of potential customers and Amazon’s massive reach, entrepreneurs have a prime platform to sell their products.

However, choosing the right products is key to maximizing profits in this competitive online marketplace. In this article, we’ll reveal the most profitable Amazon products to sell in 2023. Let’s dive in!

Table of Contents

What is The Most Profitable Product Category on Amazon?

According to a survey by Jungle Scout , Beauty & Personal Care is the most profitable product market niche category on Amazon.

best business ideas on amazon

While this is a lucrative category with 30% of sellers having a 21% net margin or higher, keep in mind that profitability may vary depending on factors like competition, product quality, and marketing strategy.

Before deciding on a product category to sell on Amazon, it’s essential to conduct thorough research and develop a sound business plan.

most profitable amazon products

The 14 Most Profitable Product Categories on Amazon + The Top Products to Sell

Selling on Amazon has never been easier. If you’re looking for profitable products from the best-selling categories to add to your Amazon store, this section is for you. Here are 14 profitable categories and 42 of their top-selling products:

Small Business Deals

1. beauty products.

Beauty Products are a highly profitable category on Amazon, with a wide range of sub-categories that offer plenty of opportunities for sellers.

From makeup to skincare, hair care, and more, beauty products cater to a vast audience, making them attractive categories for sellers who offer private-label products.

Selling makeup on Amazon is a great way to turn your passion into profit. From eyeshadows and foundations to lipsticks and blushes , there are plenty of makeup products that you can offer to your customers.

Makeup products are always in demand especially from the younger demographic, making them a great choice for Amazon sellers.

When it comes to hair care, there are hundreds of products to choose from. From shampoos and conditioners to hair styling products and treatments, the haircare category has something for everyone.

Investing in quality products with natural ingredients is a great way to get noticed on Amazon and stand out from the competition.

Skincare is one of the most popular and profitable product categories on Amazon. There are so many different types of skincare products to choose from, like cleansers , moisturizers , serums , creams , and masks .

Invest in quality products that customers can trust and make sure you stock up on the latest trends. What makes skincare products so appealing to Amazon customers is that they can find exactly what they need without having to step out of the house.

2. Tools and Accessories

Selling items in this category can be lucrative on Amazon, providing a broad range of options for sellers looking to capitalize on this market. The category has a vast audience, from professionals to DIY enthusiasts, making it a highly competitive yet potentially profitable niche.

Power Tools

Power tools are always in demand, with a variety of products available. From drills and saws to sanders and screwdrivers , power tools are must-haves for many professionals as well as DIY enthusiasts.

Invest in quality items from trusted brands and make sure you stock up on the latest products that offer innovative features. While power tools can be expensive, they have the potential to bring in good profits if marketed properly.

Hand tools are essential for many jobs, making them a great product to sell on Amazon. From hammers and pliers to wrenches , hand tools can come in handy in almost any situation.

Invest in products from leading brands that customers can trust and make sure you always have the latest items available. However, providing budget-friendly options is also important, as customers often look for value deals.

Tool Accessories

Tool accessories are an essential part of Amazon’s tool and accessory category. From drill bits to saw blades , tool belts , and more, there is something for everyone.

Offering a selection of quality products from trusted brands can be a great way to get noticed on Amazon, as customers always look for reliable items. With the right mix of products, tool accessories can be a great way to boost your profits.

Books are a great way for sellers to diversify their product portfolio and increase revenue. With books, there’s something available for everyone, so you can build a loyal customer base quickly and easily.

These days, textbooks are a great way to make money on Amazon. With students increasingly turning to online sources for their educational needs, textbooks have become one of the most popular product categories on Amazon.

Stocking up on the latest titles is key to making sure you’re successful in this category. Textbooks can range from primary school to college levels, so make sure you have a selection for every type of student.

Self-Help Books

Who doesn’t want to improve their life? Self-help books are one of the most popular categories on Amazon, with customers always looking for new titles by well-known authors.

The way to really succeed in this category is to offer quality books that readers can trust from leading authors and make sure you’re always updated on the latest releases.

Romance Novels

Romance novels have been around for decades, but thanks to the digital age, they’ve become one of the most popular genres on Amazon.

With a wide variety of subgenres, from historical romances to contemporary tales and paranormal stories, romance novels can appeal to a broad audience. These books will always be in-demand because readers love to escape into a romantic world for a few hours.

4. Business and Money

Selling business and money-related products is a great way to boost your bottom line and make a real impact. There’s a huge demand for these kinds of products, giving you plenty of opportunities to reach customers from all backgrounds.

Office Supplies

Office supplies are essential for any business, and they’re a great product to sell on Amazon. With an extensive selection of products available from leading brands, you can make sure your customers always have access to the items they need.

Whether it’s pens , paperclips , or other basics every office needs – stocking up on quality office supplies is key to success in this category.

Investment & Trading Books

Investment and trading books are a great way to help your customers become more knowledgeable in the world of finance. Books like “ Rich Dad, Poor Dad ,” and “ The Intelligent Investor ” are great choices for anyone looking to get their feet wet in the world of investing.

Accounting & Taxes

Accounting and tax products are always in demand, particularly during the tax season. Stocking up on items like calculators , software programs , and other tools will ensure that customers have access to everything they need when it comes time to file their taxes and manage their finances.

5. Children’s Books

Selling children’s books is a great way to bring joy to kids and help them learn at the same time. They’re a popular item with parents, so you can reach new customers quickly and easily.

Dog Man: Twenty Thousand Fleas Under the Sea

The Dog Man series by Dav Pilkey follows the adventures of its titular hero and his loyal friends. With silly jokes, exciting battles with villains, and courageous missions to save the day, these books are a great way for kids to explore their imaginations.

Whether it’s facing off against evil fish fleas or thwarting an evil plan to ruin Christmas, Dog Man is always up for an action-packed adventure.

The Very Hungry Caterpillar

The Very Hungry Caterpillar is a timeless classic written and illustrated by Eric Carle. Follow the caterpillar as it makes its way through different types of food, changes into a beautiful butterfly, and embarks on a journey that inspires children everywhere.

With rhyming text and vibrant illustrations, this book perfectly captures the wonder and magic of nature, while introducing young readers to the life cycle of butterflies.

I Love You to the Moon and Back

I Love You to the Moon and Back , written by Amelia Hepworth and illustrated by Tim Warnes, is a beautiful picture book that celebrates the deep bond between parent and child.

Follow their journey as they explore the night sky, talk about all the things they love about each other, fly through a star-filled universe, and make a wish on a shooting star together.

6. Fitness and Dieting

Selling fitness and dieting products is a great way to help people take control of their health giving customers the tools they need to reach their physical goals. Plus, it’s an evergreen category with lots of demand.

Strength Training

Strength training products are essential for anyone looking to develop their muscles and build a healthy physique.

Offering items like exercise machines that target specific muscle groups, resistance bands , and other essential strength training products can help your customers reach their goals faster.

These items are always in demand, but during peak fitness periods like the new year, they can be particularly lucrative.

Cardio Training

People are always looking to lose weight and get fit, so stocking up on cardio training items is a good idea. Offering products like treadmills , exercise bikes , jump ropes , and other equipment can help your customers reach their weight loss goals faster.

Plus, these items are relatively low maintenance and can last for years with proper care. The profit margins on these items can be quite good, so it’s definitely worth investing in some quality products.

Massage Tools & Equipment

For those looking to relax, massage tools and equipment can be a great way to unwind. Offering items like massage chairs , heating pads , neck massagers , and more is a surefire way to keep your customers happy.

These products are also relatively low maintenance, so you don’t have to worry about too much upkeep or repairs.

With the right selection of massage tools and equipment, you can give your customers the perfect way to relax after a long day or after a tough workout.

7. Clothing, Shoes, and Jewelry

Selling clothing, shoes, and jewelry is a great way to cater to a wide range of customers. From designer labels to everyday basics, you can provide customers with quality items that fit their style and budget.

Menswear can be a great way to bring in some extra income. Offering items like polo shirts , dress pants , ties , and other items allows customers to stay fashionable while still creating an affordable wardrobe.

Investing in quality menswear brands is also a good idea as they tend to last longer and keep their shape better than cheap alternatives.

Women’s clothing is a popular category, so stocking up on items like dresses , skirts , blouses , and other apparel can be a great way to bring in more customers.

Having different sizes, styles, and colors ensures that you can cater to any woman’s tastes. Plus, quality ladieswear items can be quite profitable as they tend to last longer.

Jewelry is a great way to add a touch of sparkle and glamour to any outfit. Selling rings , earrings , necklaces , brooches , and other items can help your customers find the perfect accessory.

Make sure to sell only the best quality jewelry to ensure your customers are getting the best for their money. Plus, with proper care and maintenance, these items can last for years.

8. Electronics Category

Selling electronics is a great way to tap into the ever-growing market for tech gadgets and gizmos. With cutting-edge products and innovative features, you can give customers the latest in tech and stay ahead of the competition.

Smartphones & Tablets

Offering smartphones and tablets are a great way to get in on the latest trends in tech. With different models available from leading manufacturers, customers can find exactly what they’re looking for and stay up-to-date with their devices.

Selling accessories like cases and screen protectors makes sure that customers have everything they need for their devices.

Computers & Laptops

Selling computers and laptops is another great way to get into the tech market. Offering both desktop and laptop options allows customers to find the perfect product for them.

You can target customers of all different budgets, from those looking for an affordable machine to those seeking out the latest and greatest computers.

Smart Home Accessories

With the rise of smart home technology, customers are always on the lookout for innovative products that can help make their lives easier.

Offering items like smart lighting , security cameras , thermostats , and more is a great way to give them the perfect solution for their needs. These items usually require minimal maintenance, making them a great investment for your store.

9. Home and Kitchen

From practical items like cookware and utensils to decorative pieces like furniture and artwork, you can offer something for all tastes and budgets. And with quality goods, you can create loyal customers that keep coming back for more.

Having a good selection of cookware is essential for any home and kitchen store. Offering items like pans, pots, bakeware, and more ensures that customers can find whatever they need to make their favorite dishes.

Stocking up on quality brands helps ensure that the products last longer and work better than cheaper alternatives.

Furniture & Artwork

For those looking to spruce up their living space, offering furniture and artwork can be a great way to cater to them. From classic styles to modern designs, you can provide customers with pieces that suit their tastes and needs.

High-quality furniture and artwork also make for a great investment as they tend to keep their value over time.

Kitchen Utensils

Having a good selection of kitchen utensils can help make cooking easier for your customers. Offering items like knives , spatulas , whisks , and more ensures that they have all the tools needed to whip up their favorite recipes.

Quality utensils are also built to last and can provide years of use before needing to be replaced.

10. Personal Care

You’ll be able to sell everything from moisturizers and creams to cleansers, toothpaste, and razors. These are items people need every day, so you can count on steady repeat customers and a consistent revenue stream.

Shaving & Grooming

If you’re in the personal care market, then selling shaving and grooming products is a must. Product ideas like razors, shaving cream, aftershave, and more give customers the perfect way to keep their skin looking and feeling great.

Having a selection of high-quality products ensures that customers come back for more when the time comes to replace their supplies.

Bath & Body Products

Items in this category include items like body lotions , soaps , bath oils , and more. By offering a wide selection of products, customers can find something that caters to their individual needs.

Be sure to have both men’s and women’s lines so that everyone can find what they’re looking for. Both are profitable, but targeting a specific audience can help boost your sales.

For those looking for a little pampering, stocking up on nail care products is a great way to go. You can offer items like nail polish, buffers, and clippers so that customers can give themselves the perfect manicure or pedicure.

High-end salons are often pricey, so having quality products at an affordable price makes it easy for customers to give themselves the same luxurious treatment at home.

11. Pet Supplies

As an Amazon seller, you can provide pet owners with all the supplies they need from food and treats to toys and grooming products. It’s easy to help keep customers’ furry friends happy and healthy.

Pet food sells like hotcakes, so having a good selection of items from different brands and flavors can help you meet the needs of all kinds of pet owners. You can also offer pet food in bulk to provide customers with a more economical option.

Pet Toys & Accessories

From chew toys and squeaky balls to beds and blankets , offering pet toys can be a great way to draw in customers. You can also offer items like collars , leashes , and harnesses to keep their four-legged friends safe and secure.

Pet Grooming Supplies

Keeping a pet clean and well-groomed is essential for their health and well-being. Offering items like shampoos, conditioners , clippers , and brushes ensure that pet owners have all the supplies needed to keep their furry friends looking and feeling great.

12. Sports and Outdoors

Sports and outdoor products offer a lucrative opportunity for Amazon sellers. With millions of customers and a variety of subcategories, it’s a great platform to showcase products ranging from camping gear to fitness equipment.

Outdoor Gear

You can offer items like tents , sleeping bags , backpacks , and more for those looking for a great outdoor adventure. Having quality gear ensures that customers can have a safe and enjoyable time while exploring the great outdoors.

Sports Supplies

Having sports supplies on hand is also helpful for those looking to enjoy some fun activities. You can offer items like tennis rackets , basketballs , soccer balls , and more to give customers the perfect way to practice their skills.

Fitness Equipment

From weights to yoga mats , having a robust selection of fitness equipment allows customers to stay active right in the comfort of their own homes. Quality items also ensure that they can use them for years without needing replacements.

13. Toys and Games

Selling toys and games is lucrative with a wide range of products and millions of potential customers. Whether you specialize in a particular type of toy or offer a diverse range of products, it’s a great platform to showcase your inventory and generate sales.

Educational Toys

Offering educational toys and games is a great way to help kids of all ages learn while having fun. From puzzles and books to science kits , customers can find something that will both educate and entertain their children.

Action Figures & Dolls

Action figures and dolls are timeless classics with new generations being introduced every day. Offering these items allows customers to share some of their childhood favorites with their own children or even grandchildren.

Board Games

Having board games on hand is also a great way to draw in customers looking for some family fun. With endless choices available, there’s something for everyone when it comes to playing the perfect game.

14. Home Improvement

As an Amazon seller, you can provide customers with all the home improvement supplies they need. You can sell popular items from lighting and decor to outdoor living and sheds.

Lighting & Decor

Offering various types of lighting and decor can help customers give their homes a personalized touch. From wall art to lamps, there are countless ways to enhance the indoor look and feel of any space.

Outdoor Living Supplies

Having outdoor living supplies on hand is also essential for those looking to spruce up their backyard or patio. You can offer items like furniture , grills , fire pits , and more for those who want to create an inviting outdoor area for family gatherings or entertaining guests.

Sheds & Storage

Finally, you can also offer sheds and storage solutions to help customers organize their outdoor space. Having a place to store items like lawn equipment, tools, and pool supplies is essential for ensuring that everything stays neat and tidy.

What is the Amazon Best Sellers Page?

The Amazon Best Sellers page is a great way to find the hottest items on the platform. This page showcases products with the highest number of customer purchases, providing shoppers with an up-to-date list of the best-selling products. It’s a useful tool for researching and discovering trending products and top sellers.

Final Thoughts

Choosing the right products to sell on Amazon in 2023 can be a daunting task, especially with too much competition in many popular categories. However, sellers can increase their chances of success by leveraging the benefits of Amazon Brand Registry , Amazon Custom , Merch by Amazon , Amazon Subscription Box , and Amazon Handmade while optimizing the way sellers list their products.

By offering unique and high-quality products, utilizing Amazon’s tools, and carefully researching the market, sellers can create a profitable business on Amazon. It’s crucial to stay informed and adaptable, as the e-commerce landscape is constantly changing, but with the right approach, success is within reach.

What Are The Most Profitable Books to Sell on Amazon?

The most profitable books to sell on Amazon include textbooks, collectibles like first editions, and niche books catering to specific interests or hobbies. However, competition can be high, and it’s crucial to offer high-quality products, conduct thorough research, and develop effective marketing strategies to succeed.

What Are The Most Profitable Items to Resell on Amazon?

The most profitable items to resell on Amazon can vary but some items that consistently show a high level of profitability include electronics, popular toys and games, beauty and personal care products, and home and kitchen items. Reselling on Amazon can be a lucrative venture, but it requires effort, dedication, and a willingness to adapt to market changes.

What are Amazon’s Best Selling Products?

Amazon’s best-selling products range from electronics to personal care items, including the Amazon Echo Dot, Instant Pot pressure cookers, Fitbit fitness trackers, and Seventh Generation cleaning products. While these products are popular, best-sellers may vary based on market demand and competition. Conducting research and staying up-to-date with current trends can help identify top-selling products.

Which Selling Categories are the Most Popular?

Amazon’s most popular selling categories include electronics, home and kitchen products, clothing and accessories, books, and health and personal care items. These categories consistently show high levels of demand and sales on Amazon.

Can I Sell on Amazon and on My Online Store?

Yes, this is known as multichannel selling, and it can help your e-commerce business reach a larger customer base while increasing sales and growing your own brand. Amazon offers a marketplace that allows you to reach a wider audience while also giving you control over pricing and product presentation. You can also leverage other e-commerce sites and your own online store to customize the customer experience and better establish your brand.

Can you Realistically Make Money on Amazon?

Yes, with millions of customers and a wide range of products, Amazon provides ample opportunities for sellers to generate income. However, success on the platform requires careful planning, product research, and execution.

Factors such as product selection, pricing, marketing, and customer service all play a role in determining your success. It’s important to approach Amazon selling as a business and continually assess and adjust your strategy to optimize sales and profitability.

Qualify for discounts, special offers and more with a Business Prime account from Amazon. You can create a FREE account to get started today.

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best business ideas on amazon


50 Best Amazon Business ideas You Can Start Today

By: Author Tony Martins Ajaero

Home » Business ideas » Internet Based Industry

Do you want to start a business on Amazon but you lack ideas? If YES, here are 50 best Amazon related business ideas for beginners to make money online.

Amazon is one of the largest E-commerce websites in the world today with over 362 million products sold, and more than 183 million monthly visits. Amazon is undoubtedly an ecommerce giant and if you want to record quick success doing business online, what better way to do it than to pitch your tent with this success story?

There are more ways than one to make money through Amazon. Even if you don’t have a single dime to invest, you can still find several ways to make money from Amazon. Below is a list of 50 lucrative Amazon-related business ideas that you can make money from.

Best Amazon Business ideas

1. amazon kindle publishing.

Amazon has a platform that allows its members to buy and borrow digital books from its kindle store. You can write your own books and self-publish them on Amazon for an opportunity to earn good passive income.

2. Amazon M-Turks

Amazon Mechanical Turks is an Amazon platform where people can complete small tasks that take between a few seconds to minutes to complete. You may be asked to fill out a Captcha form, respond to a survey, or write a short article for a little pocket money. Amazon M-turks can earn you some good income in your spare time.

3. Fulfilled by Amazon

Fulfilled by Amazon or Amazon FBA as it is popularly called, is a program on Amazon that allows you ship your goods to an Amazon Warehouse so that every time you get an order on your Amazon store, Amazon handles the entire packaging and shipping. With Amazon FBA, you can sell stuffs on Amazon even if you work a 9-5 job.

4. Dropshipping

Dropshipping is similar to Amazon FBA but with a slight difference. With dropshipping, you don’t have to spend money to stock up your Amazon shop.

What you need to do is to look for wholesalers who can sell the goods at very cheap rates, and who can ship the goods directly to the buyer so you only have to act as a middleman, and keep the difference in what the customer paid for the product, and what the wholesaler charged for it. This also allows you to earn income on a passive basis.

5. Amazon Associates

Amazon Associates is an affiliate marketing program for Amazon. You can create a blog, or a social media page to advertise Amazon products, and earn commission each time someone buys a product using your link.

6. Amazon Createspace

Amazon Createspace also allows you to self-publish your own books but unlike the Amazon Kindle Publishing platform where you publish ebooks, Createspace allows you to publish hardcover copies of your books.

7. Amazon Handmade

On Amazon Handmade platform, you can sell your handmade goods especially arts and crafts. If you are good at making jewelry, drawings, paintings, home decorations, and other impressive artwork, you can earn some cool money selling them on Amazon.

8. Amazon Underground

Amazon Underground provides an opportunity for apps, games and software creators to list and sell their products.

9. Website Developer

A lot of Amazon affiliates use websites and blogs to promote their businesses. You can start a business that is targeted towards Amazon Associates so that you can create blogs and websites for them.

10. Price Comparison Website

Another idea is to start a price comparison website where you can help people find the cheapest prices for different items that they may wish to purchase on Amazon. You can earn some good commission through affiliate marketing on a price comparison website.

11. Product Photography

You can also start a product photography business. One of the important requirements for making good sales on Amazon is a good photo of the product. You can start a business that is focused on helping Amazon sellers capture, edit, and upload professional photos of their products online.

12. Niche Specialist

Prospective and existing Amazon sellers are always looking for lucrative niches on Amazon to dabble into and a lot of research goes into figuring these out. You can start a business that helps people find good niches for their business.

13. Ebook GhostWriter

Most people want to make money from Amazon Kindle Publishing and Createspace publishing but very few of these people are talented writers. You can earn some impressive income from starting a Ghostwriting business where you write books for authors who do not possess enough talent to write their own books by themselves.

14. Graphic Designer

You can also make money from designing book covers, drawing book illustrations, graphs, and promotional materials for Amazon Kindle and Createspace authors.

15. Web Flipping

Another lucrative idea is to create an amazon affiliate or product review sites, develop and build traffic for the sites, and then sell them off to other Amazon Associates who do not have web designing skills.

16. Web Hosting Services

You can also start a web hosting service targeted at Amazon Associates and other people who do business on Amazon.

17. Delivery

Millions of people purchase stuffs on Amazon on a daily basis and even though Amazon has its own in-house delivery service, not every Amazon seller uses it. You can make money from setting up a delivery service where you pick up goods from sellers, and deliver them to buyers in a timely fashion.

18. Become a Middleman

What you need to do here is to search for people who need specific products online [you can find a lot of listings on craigslist’s and other classified ads platform or even on social media], search for the products on Amazon, add a little markup, and sell the product to the interested party.

19. Amazon Wholesalers

You can also become an Amazon wholesaler and sell products at wholesale prices to other amazon sellers.

20. Used Clothing Seller

You can sell your own used clothing on Amazon, or go to thrift stores and buy cheap clothing items, package them, and list them for sale on Amazon at good rates.

21. Antique Dealer

Amazon also allows you to sell antique items including home decorations and household goods, artworks, furniture, office supplies, and other antique goods.

22. Ticket Seller

Another business you can start and make money from on Amazon is selling tickets to events, or entry tickets to recreational centers.

23. Luxury Items Dealer

You can sell luxury items on Amazon too. You can sell items like designer shoes, bags, luxury wristwatches, jewelry, clothing, and so on.

24. Amazon Vehicles

You can also sell vehicles and vehicle accessories on Amazon. You don’t necessarily need millions to start selling cars on Amazon, you can just approach a car dealership, get into an agreement with them to earn commission for any vehicles you are able to sell, take photos of the products, list them on your amazon store and wait for the customers to start filing in.

25. Amazon Consultant

You can become an Amazon consultant. Your job would be centered on helping amazon sellers increase sales on their stores, or increase profitability in their business.

26. Amazon Auctions

You can also start an auctions business on Amazon where you auction goods that people would be interested in on Amazon.

27. Sell Paintings

If you are good with paintings or you know anyone who can sell them to you at cheap rates, Amazon is a great place to earn some income selling those paintings.

28. Sell Fitness Supplies

Fitness is a very lucrative niche on Amazon. Everyone wants to stay fit and healthy and you can earn some impressive income when you set up your own fitness store. You can sell various fitness supplies including exercise equipment, gym and sportswear, vitamins and supplements, and other fitness supplies.

29. Sell Used Phones

The used phones niche can also earn you good income on Amazon as a lot of people who are unable to afford brand new phones or phone contracts often buy used phones on Amazon. People from other countries outside the US also buy them too.

30. Sell Electronics

You can also start an electronics business on Amazon. You can earn good income from selling things like smart TVs, music players, speakers, and other related electronics.

31. Amazon Prime Pantry

Amazon prime pantry is a program that allows you to sell groceries on Amazon. If you’ve been thinking of starting your own Grocery Store but cannot afford a brick-and-mortar store, you can start selling your groceries on Amazon pantry.

32. Wedding Supplies

Brides, grooms and wedding party planners are also amongst the highest groups of visitors on Amazon. You can start your own wedding store too where people can buy their wedding supplies like wedding gowns, bridesmaids dresses, mother of the bride outfits, party decorations, gifts and other wedding supplies.

33. Selling Stock Photographs

Another business idea that you can explore on Amazon is selling of photographs on Amazon store. If you are not able to take photographs yourself, you can buy stock photographs on other platforms and resell them for a profit on Amazon. Bloggers, book publishers and graphic artists are some of the major categories of people who would patronize your stock photography business.

34. Selling Gift Baskets

It’s also possible to sell pre-packaged gift baskets on Amazon. A lot of people who wish to send out gifts to their friends and loved ones are sometimes confused on the type of gifts to buy hence they are always happy to lay their hands on pre-packaged gift baskets with impressive items to gift their loved ones.

35. Private Labeling

For the private labeling business category, you will have to look for manufacturers who can make some products to your specification and label it with your own Business Name as though you were the manufacturer, then you can resell the products to other people on Amazon at wholesale prices.

36. Slimming Products

Selling slimming tea, slimming capsules, food supplements, body wraps, hunger patches, and other products that enhance weight loss is also a lucrative niche on Amazon.

37. Magazine Publishing on Amazon Kindle Store

Another Amazon related business idea that you can pursue is publishing and selling your own magazines on Amazon kindle store. You can publish and sell health magazines, business magazines, kids magazines and comic books or any other type of magazine that is guaranteed to get you a lot of audience.

38. Pet Shop

You can also start a pet shop on Amazon to sell pet supplies like pet food, pet trackers and tags, pet chains, and other pet care items.

39. Industrial Supplies

Another idea you can explore is selling of industrial tools and machinery on Amazon.

40. Amazon Book Promotion

You can also start a business of rendering book promotion services to Kindle and CreateSpace authors. You will make money from drawing the attention to book lovers to the works of your clients on Amazon book store.

41. Cd’s and Vinyl

You can sell Cd’s and Vinyl on Amazon as well. Some popular music categories you can explore include classical music, classic rock, rap and hip-hop, and country music. You can also sell themed music such as wedding music, Christmas and holiday music, and other hot music collections.

42. Amazon Digital

On Amazon Digital, you can sell digital contents like games, digital videos, and other digital wares. You can also sell digital services on Amazon too.

43. Amazon Software

Amazon Software allows you to sell various types of software for small businesses, students, office management software, engineering and educational software amongst others.

44. Amazon Book Reviews

This business is also targeted at Amazon authors. What you need to do here is to read the works of your clients, and offer a critical review of the book so that interested readers can make a buying decision based on the reviews. If you love reading books, this is a very good business for you.

45. Amazon Vine Program

Amazon Vine is Amazon’s in-house review program that doesn’t necessarily earn you direct cash but allows you earn lots of free products that you can resell and convert to cash.

Amazon Vine members are given products to test so that they can give a review as to the quality and usefulness of the products to potential buyers. To become an Amazon vine member, you have to be a very active Amazon Customer as membership is by invitation only.

46. Amazon Virtual Customer Service

Amazon also employs customer service representatives who can work from home to respond to customer’s inquiries, and solve any challenges customers may have. You can apply to become one of Amazon’s Virtual Customer Representatives.

47. Amazon SEO Services

Another way to make money on Amazon that doesn’t necessarily involve buying and selling, is offering SEO optimization services to help Amazon book and product sellers to rank their products and stores very high on the Amazon search engine.

48. Freelance Writing

Many amazon sellers don’t know the first thing about writing a compelling product description. You can make good money from offering freelance writing services to such sellers.

49. Gardening and Farming Tools

Another lucrative niche that you can explore on Amazon is selling of gardening and farming tools. This is a very popular niche because a lot of people are dabbling into home gardening and farming.

50. Phone Accessories

You can never go wrong with selling phone accessories on Amazon, after all, almost everyone uses a mobile phone.

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73 Marketing Ideas For An Amazon Business (2023)

Amazon Business Marketing Ideas

Wondering how to market your amazon business?

Marketing your amazon business is certainly not easy, but there are many ways to promote and advertise your amazon business.

We put together a list of the best marketing ideas for your amazon business, so you can get your small business out there.

Content marketing is a marketing approach where businesses create and distribute valuable and consistent content to attract and retain their target audience.


Relationship marketing is a long-term strategy based on building and growing strong relationships with customers.

Sales refer to all activities and strategies that lead to the selling of products and services.

Email marketing is a strategy used to promote a product or service through email while developing relationships with customers. Email marketing can include newsletters, updates on the company, or promotions of sales and discounts for subscribers.

Social Media (Organic)

Organic social media marketing is any social media activity with no paid promotion. This type of marketing is very effective and can be done using free social media tools.

Affiliate marketing is a type of performance-based marketing where a company compensates a third party for each visitor or customer brought as a result of the affiliate's marketing efforts. Businesses typically pay per sale or per click/impression.

Word Of Mouth

Word of mouth marketing is a strategy used to generate organic discussions about a brand, company, or event. These discussions are typically a result of an extraordinary customer experience.

SEO, otherwise known as "search engine optimization" refers to the practice of increasing website traffic through organic search results.

Social Media - (Paid)

Paid social media marketing refers to any social media effort that is influenced by advertising dollars.

Buzz Marketing focuses on creating excitement among consumers about a particular product, service, or brand. The goal is to leverage word-of-mouth marketing across a wide audience.

Event marketing (both online or offline) promotes a brand, product, or service through hosting or attending a real-time event.

Print + Traditional

Print marketing includes advertising through magazines, newspapers, and other media publications.


Influencer marketing is a type of social media marketing that uses influencers or thought leaders to promote a brand, product, or service to a defined audience.

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6 things that make Amazon a "Best Workplace for Innovators"

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A man and a woman walk in front of the Amazon Go store in Seattle, WA.

In support of our mission to be Earth’s most customer-centric company, Amazonians work to create products and services that help make life easier for customers. From the Kindle and Amazon Go , to Alexa and Prime , we are dedicated to providing customers with the best experiences possible. How do we make it happen? By fostering a culture of innovation among our global employees. At Amazon, innovation doesn’t take place during a moment in time—like a hackathon or an incubator—it takes place as part of everyday work.

Our guiding principles lead us in innovating for customers.

Customer obsession is where we get our energy from… wanting to do the best for our customers. At every meeting and in the midst of every decision we make, one important person is not present: our customer. We have to vigorously advocate for him/her and earn their trust—and this drives our ambition to constantly improve the customer’s experience.

A passion for invention is what drives us. We love to invent for our customers. We are externally aware, looking for new ideas from everywhere, and are not limited by “not invented here.” As we do new things, we accept that we may be misunderstood for long periods of time and may not always succeed the first time.

Long-term thinking is a core value cemented in Amazon’s history since our inception. We invest for the long term and continually refine and improve our offerings based on customer feedback. Our business today is evidence of this—some of our most successful business areas like Amazon Prime and Amazon Web Services launched many years ago. We always keep our focus on the long term value we can provide customers.

To mark our inclusion on Fast Company’s inaugural “ Best Workplaces for Innovators ” list, we’re taking a look at some of reasons Amazon is a great workplace for inventors.

  • TABLE OF CONTENTS Empowering innovators from every level and every team
  • Empowering innovators from every level and every team
  • Thinking long term and embracing failure
  • Making decisions based on “one-way doors” and “two-way doors”
  • Supporting internal mobility
  • Fostering creativity
  • Cultivating the next generation of innovators

Amazonians aren’t just encouraged to come up with the next big idea; they are empowered to seek out problems and build new solutions. This shows up everywhere from our customer service centers to the halls of our corporate offices. For example, when an Amazonian, at any level of the company, has a big idea, they start by writing a working backwards plan—called a “PRFAQ” with a press release that outlines the vision for a product at launch, an FAQ that explains the customer benefits, and answers theoretical customer questions. Our teams continually evaluate the idea throughout the concept’s evolution by sharing the PRFAQ with other innovators at Amazon. Once "baked," many of these ideas get funding and launch, and some have become programs that our customers love—including Prime Now , Amazon Go , and Alexa . Anyone can write a working backwards plan, whether it’s related to their job or not.

To be truly focused on innovation, a company has to think long-term, and be comfortable taking calculated risks—which sometimes fail. Amazonians pilot, test, and try new products and services regularly—some succeed to great degrees, others fail and fold—but lessons learned set the stage for the next big idea. We consider Amazon “the best place in the world to fail.” Amazonians understand that if they aren’t pushing boundaries and taking risks, they aren’t innovating. To invent you have to experiment, and if you know in advance that it's going to work, it's not an experiment. Most large organizations embrace the idea of invention, but are not willing to suffer the string of failed experiments necessary to get there.

Most companies make high-quality decisions, but do so at the cost of speed. Amazonians focus on making both high-quality and high-velocity decisions. To encourage this, Amazon talks about the importance of recognizing the difference between one- and two-way doors—or the difference between a reversible and an irreversible decision. Understanding this distinction fosters a culture of experimentation. Amazonians are comfortable trying new things, if they can agree that, in the case it doesn’t work out, the decision can be scaled back without a negative customer impact. At Amazon, we believe that most decisions are in fact two-way doors—they are changeable, reversible. If something doesn’t quite work, you don't have to live with the consequences for that long. You can reopen the door and go back through.

Amazon is a company of many startups, with teams and businesses diving into new customer creations around every corner—and we encourage employees to take advantage of the career opportunities this provides. Our Leadership Principle “Hire and Develop the Best” reminds managers to recognize exceptional talent and move them throughout the organization. Investing in broadening employee skill sets fundamentally breeds big thinking and best practice sharing. In fact, in 2018, more than 10,000 Amazonians moved internally to different businesses. Employees are empowered to chase their big ideas, sometimes by taking on, or even creating, a new role.

To keep thinking big and bringing new ideas to the table, Amazon recognizes that creativity and innovation go hand in hand. From the company’s Expressions Lab, which provides employees with opportunities to attend art workshops and creative classes, to the Amazon Symphony Orchestra, a nearly 100 member symphony orchestra comprised of employees who perform multiple times a year for the community, Amazonians have endless opportunities to keep their creative juices flowing. And, for Seattle employees (as well as locals and visitors), The Spheres provide a one-of-a kind opportunity to be in an urban center while keeping a direct link to nature. Employees can work or have meetings among more than 40,000 plants from over 30 countries, fostering creative thinking through connections with nature.

Having a focus on innovation means thinking beyond today. That’s why Amazon is working to help children and young adults have access to the resources and skills they need to be tomorrow’s inventors. With the Amazon Future Engineer program, the company is committed to expanding computer science education access for more than 10 million students from the start of their academic careers all the way through college, each year. The goal is to ensure more students have the chance to pursue some of the great opportunities that an understanding of computer science affords, so they can grow up to be the future generation of innovators within the healthcare field, arts, education, tech, and beyond.

Learn more about the list , and what makes Amazon such an innovative workplace .

Innovation is in our DNA, so we’re excited to be named a Best Workplace for Innovators by @FastCompany . Thanks to all the builders at Amazon who create great experiences for customers! #FCBestWorkplaces — Amazon News (@amazonnews) August 5, 2019
  • 1 Empowering innovators from every level and every team
  • 2 Thinking long term and embracing failure
  • 3 Making decisions based on “one-way doors” and “two-way doors”
  • 4 Supporting internal mobility
  • 5 Fostering creativity
  • 6 Cultivating the next generation of innovators

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Amazon Online Business Ideas

Amazon Online Business Ideas

Have you always dreamed of being an online entrepreneur? See these amazing Amazon online business ideas you can start working on right away with little to no capital. If this interests you, read on!

Introduction To Amazon Online Business Ideas

Before we go into the main talk of the day, let’s get some background info on Amazon.

According to CNN Business,, Inc is a multinational company that provides online retail shopping services.

The company has both online and physical stores.

It is a platform that brings buyers and sellers to communicate and do business from different parts of the world.

Amazon was founded in 1994 by Jeff Bezos.

In June 2021, Amazon was ranked the most visited site worldwide with over 2.45 billion visitors.

Overall, Amazon is the largest online retailer so far.

Future Relevance Of The Online Business/E-Commerce Industry 

Research reveals this industry’s global gross profit of 4.9 trillion U.S. dollars as of 2021 to be 50% higher by 2025, translating to a potential boom in the industry.

On another note, the pandemic necessitated humans to adjust to a life of depending on remote organizations either for food, jobs, services, and supplies.

So far, we have more than adjusted to that lifestyle, and the industry continues to see a positive 

There has never been a better time to tap into this profitable industry, given its current boom.

So, if you’re wondering if business ideas in this industry are worth exploring, check the numbers.

Ideally, before starting any business, it’s best to do a feasibility study to determine the viability/profitability of the business idea.

Nevertheless, a brief look into the market analysis and statistics can also help you decide if the business is worth taking a shot.

Now, here are 15 profitable Amazon online business ideas that could make you into a successful online entrepreneur.

13 Amazon Online Business Ideas

1. self publishing book.

You don’t need to have your books published by a publisher.

You can consider starting a self-publishing book business.

This business is also called Kindle Direct Publishing (KDP) or Amazon Createspace.

Do you dream of becoming an author, this Amazon online business idea can help you actualize that dream.

This platform allows you to publish your eBooks, hardcover books, and paperback without providing any physical material other than the book content.

The good thing about this is you can do all these for free.

You will also be able to distribute the books to your readers through Amazon Kindle.

On this platform, people can borrow and buy your books.

As an Amazon Kindle publisher, you earn royalties on the sold copies of your book.

It’s usually around 35% and 70% of your total sales.

2. Amazon Dropshipping

Amazon dropshipping is a profitable Amazon online business idea.

This business allows you to sell physical products with out dealing with an inventory.

Also, you won’t go through the stress of packaging and delivering the products.

Instead, you act as the middleman between the manufacturer and the buyer.

The advantage of Amazon dropshipping is that it is easy to start.

Also, you can advertise the goods at your own price and pay the distributor or manufacturer the wholesale price.

The difference between the wholesale and retail price is your profit.  

There are several niches to pick from, such as;

  • Camera and cellphone accessories
  • Home and bedroom accessories
  • Health and personal care
  • Tools and home improvement
  • Car accessories
  • Gaming, and so on.

3. Amazon Affiliate Program

This is another profitable Amazon online business idea you should consider.

It will be more suitable for you if you possess good writing skills and love writing.

Another name for this business is called Amazon Associate Program.

You advertise other people’s products to your website or social media audience with your unique affiliate link.

When people buy a product via your link, you earn a commission based on prior agreement.

Furthermore, the commission percentage is between 1% and 10% according to the product category.

Above all, your income depends on the number of times products are purchased through your link.

4. Fulfilled By Amazon (FBA)

This is another Amazon online business idea you can explore.

However, this business deals with both online and physical products.

Specifically, it would work best for you if you have physical products you want to sell but can’t handle the logistics for delivery.

This is where Amazon comes in.

Here, Amazon helps you store products, and when there’s an order for the product, they fulfill the order.

All you have to do is ship the order to their warehouse, and they take care of the rest.

Although, you will be in charge of taking the orders while Amazon FBA packages and delivers them directly to the customer.

However, you will pay some fees for using Amazon FBA and the shipping fee to the warehouse.

This depends on the size and weight of the item.

5. Retail Arbitrage – Amazon Online Business Ideas

This is another Amazon online business idea that’s easy to start and requires low startup costs.

Retail arbitrage is when you buy a product or item at a low price and sell it at a higher price online.

This business will require you to be strategic.

For instance, you could go to top stores like Walmart, Target, TJMax, etc., to survey the prices of items in their stores.

Then, compare the price with the prices of other retailers.

The goal here is to get the items at a very low market price and sell it at a higher price that’s reasonable and affordable.

Above all, this business is not as easy as it sounds.

Sometimes, you might need to wait for stores clearance to get some items at a low price.

Nonetheless, the profits will be rewarding.

6. Product Photography

Another way you can start an Amazon online business is by using your skills.

If you possess photography skills, you can consider this type of business.

Some Amazon sellers lack photography skills.

As such, they lack a good product image to promote their business on the platform.

As a product photographer, you can offer your services and help them overcome this challenge.

You could help them take stunning product images and edit them.

Starting this business will require some equipment and capital for a start.

You will need good camera gear, photography props, a personal computer to edit the photos, and other materials.

7. Amazon Handmade

Esty’s website is not the only place you can sell handmade products as an artisan.

Amazon also has a department for arts and crafts like handmade clothes, pieces of jewelry, bags, shoes, and so on.

You’ll need to create an Amazon sellers account that costs about $39.99/per month to get started.

8. Amazon Delivery Service Partner

Amazon delivery service partner is another Amazon online business idea you may want to explore.

It is also called the Amazon DSP program.

This will be a good business idea to explore if you have logistics experience.

This type of business is set up with Amazon directly.

In this business, you act as a delivery agent for Amazon.

Amazon takes, processes, sorts, packages the orders and sends them to you with the delivery details.

You then do the delivery.

However, you may need to have a team of drivers who will do the delivery so that the delivery process can be quicker.

9. Amazon Flex Delivery Driver

If getting drivers to work for you might be a bit difficult, you can consider delivering packages yourself.

This type of business is called the Amazon Flex program.

The style of this business is like Uber’s operation style.

It’s similar to the delivery service partner business only that you deliver the packages to the customers by yourself.

Also, you are responsible for the vehicle you will use for the business, and you get paid per hour- something between $18 and $25 per hour.

To be eligible to participate in this program, you’ll need a valid driver’s license and should be 21 years old or more.

Overall, you can do this business as a side hustle business.

10. Amazon Vehicles And Accessories

Another online business you can do is selling vehicles and vehicle accessories.

You might think that this business will cost you lots of money.

However, the reverse is the case.

You don’t need to own a vehicle and its accessories to start this business.

You can partner with car dealers and car accessories sellers.

Then, you both will agree on the commission you will earn for selling any vehicle or accessories.

Your job will be to take pictures and upload them on the Amazon site for prospective buyers to see.

Basically, you earn as commissions as you sell.

11. Selling Fitness Supplies – Amazon Online Business Ideas

Selling fitness supplies on Amazon is also an excellent Amazon online business idea.

Fitness supplies are in high demand globally.

This is because everyone wants to stay fit and healthy.

So, they need the right equipment to help them achieve that goal.

Fortunately, Amazon gives you access to over 2 billion potential customers for this product.

So, you can position yourself as an online seller selling gym equipment, vitamins, supplements, sports wares, exercise equipment, etc.

However, if you lack the capital to get this equipment for a start, there is another way around it.

You can partner with other sellers who have a physical store and agree on the commission to help them sell their items online.

Then you take pictures of available fitness supplies and upload them on your seller’s page for people to order them.

12. Selling Electronic 

Selling electronics on the Amazon store is another Amazon online business idea.

You can sell different electronic gadgets on the Amazon store, such as; smart TVs, speakers, refrigerators, music players , etc.

Furthermore, it will be a lot easier if you have a store where you sell electronics.

What you need to do is to register with Amazon and become a member.

Another way you can go around this business is to partner with physical store owners selling electronics.

You will agree on the commission to help them sell online.

13. Wedding Supplies – Amazon Online Business Ideas

Lastly, this is another Amazon online business idea that is lucrative and profitable.

If you are the type that like decorations and materials, you can consider this business.

You can advertise and sell wedding supplies on the Amazon store.

There are different wedding supplies you can start with, such as; party decorations, groom outfits, bride’s outfits, bride’s maid outfits, wedding gowns gifts, and so on.

Steps On How To Start An Amazon Online Business

If you want to start any business on Amazon, there are some steps you should follow.

The steps are;

Creation And Registration Of Account

An important step you should follow is creating an Amazon seller account.

After you create, you should choose a plan.

There are two plans you can choose from.

Firstly, you can choose an individual plan where you will be charged per what you sell.

On the other hand, you could go for a professional plan.

In this one, you will be charged an annual fee regardless of how much you sell.

After that, you fill in some personal information like your credit card information, a bank account number, and a routing number.- you’re all set.

Choosing Your Niche Or Product

The second step in becoming an Amazon seller is choosing your product or niche.

When becoming a member or seller, you should choose what you want to do on the platform.

There are various niches or products you can choose from, such as fitness wear, home decor, office supplies, etc.

Source For Your Product

Another step is sourcing your products from a reliable supplier.

If you want your customers to get their goods quickly, you should get a reliable manufacturer or supplier.

Finally, you should figure out the best shipping fee and the time rate for delivery.

Listing Of Products

After you have gotten the above settled.

The next step is to list your products.

You should list your products on the Amazon store to reach a wider audience.

Also, you should upload high-quality product images to attract more customers.

Furthermore, you should add price to your products.

When adding price to your products, you should include; FBA fees, storage fees, Amazon referral fees, and any other thing that costs you to start the business.

Launch Your Amazon Business

Lastly, after you have completed the above steps, you should launch your business and start selling.

You can decide to brand a product with your logo.

However, there should be an agreement between you and the product’s manufacturer.

You should also promote your business on Amazon ads and optimize your products page for organic ranking.

This will help you to grow your business and revenue.

You should also include customer reviews to improve your credibility and attract potential customers.

Conclusion On Amazon Online Business Ideas

Whether you are looking for a low-cost or high-cost business to start, or you need a part-time or full-time business, these Amazon online business ideas will give you just that.

So, decide on what you want to do and get started immediately.

However, note that this is not a get-rich-quick scheme.

So be willing to put your efforts in the right direction to see the profits you desire.

Overall, you’ll reach your goal with patience, tolerance, consistency, and commitment.


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Amazon Business Ideas You Should Look Out for in 2023

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March 4, 2022

About Amazon

Fascinating facts about amazon, how big is amazon, is amazon winning the e-commerce platform in india.

  • India Could Contribute Up to 20% of Amazon’s Growth.

Amazon Kindle Publishing

Fulfilled by amazon, amazon associates, amazon handmade, amazon underground, product photography, amazon prime pantry, selling gift baskets.

Online Shopping is just one of many areas that have seen extensive growth over the past five years. The power of the “add to basket” button is incredible. The new generation enjoys this style of shopping, everything is just a click away. With the numerous shipping and courier partners available in the market, order fulfillment has also become more manageable and hassle-free.

best business ideas on amazon

Amazon inc. is an American International eCommerce company started by Jeff Bezos in 1994. When many .com companies were not able to survive during the ’90s, Amazon managed to stay and is booming now. Today, Jeff Bezos is the richest man globally with an estimated net worth of $187 billion. Amazon is the world’s largest online retailer and a prominent cloud services provider. It sells anything you can imagine. Smile from A To Z in Amazon logo depicts that the company is willing to deliver any product anywhere in the world.

  • 300 million people use Amazon actively. That is twice the entire population of Russia!
  • 197 million people visit monthly.
  • Over 100 million users are registered on Amazon in India.
  • Over 4.000 Amazon products are sold per minute.
  • Amazon is offering 168 million products to its Indian customers.
  • 218,000 sellers actively sell on Amazon India.
  • Amazon Prime in India has 10 million users.
  • Amazon India is the largest online smartphone channel with a 47% market share.
  • As per the Economic Times , Amazon India’s revenue was Rs 16,200 crores in 2021. It is up from Rs 10,847 crores in 2020 by 49%.

The popularity of Amazon is unthinkable. Amazon has become synonymous with online shopping, and it continues to develop new products and services to satisfy customers and earn their trust. So, how many people do you think use Amazon?

A significant number of buyers are purchasing from Amazon with 79 percent of new customers coming from tier II and III cities like Ernakulam and Guntur. Amazon, which began its Great Indian Festival 2021 with Prime Early Access on October 2 and went live for all consumers on October 3, said more than 10 lakh customers bought a smartphone for the first time during the festive sale.

The Data pertains to trends seen in October during the festive sale. Amazon also witnessed significant participation from over 360,000 MSME buyers in the Amazon business .

According to reports, eCommerce platforms , including social commerce and grocery, garnered about $2.7 billion in sales in the first four days of the festive sale (October 2-5) and are on track to achieve the $4.8 billion gross GMV mark.

In the Indian e-commerce business, Amazon has a strong foothold, but it is not alone. It is close and neck with Flipkart, which Walmart owns.

Even though both businesses had similar paths and were vying for a more significant portion of the Indian market in 2019/20, Flipkart emerged victoriously. For the fiscal year 2019-20, it reported a revenue of Rs 34,610 crore. On the other hand, Amazon grew at a faster pace of 82 percent, while Flipkart only grew at a rate of 47 percent.

best business ideas on amazon

How famous is Amazon in India?

India could contribute up to 20% of amazon’s growth..

At present, maybe Amazon India is a minor contributor to Amazon’s total sales; however, it is expected to become a significant growth driver for the U.S. e-commerce giant.

According to the tech investor, Gene Munster, India could contribute 15% – 20% to Amazon’s growth over the next few years.

Amazon has declared an investment of $6 billion in India and has given its word to help small businesses in the country with an investment of $1 billion.

In India, Amazon is a popular research destination.

Before making a purchase, Indian online customers want to investigate the product. Amazon is a popular place for those doing internet research to find products.

Before purchasing a product, 66% of Indian urban active users did some research online.

Amazon was visited by 52 percent of internet researchers for their research.

The majority of new-to-Amazon shoppers were pleased with their purchase, and the majority want to shop on Amazon again in the future.

82 percent of new Amazon customers said they want to shop there in the future.

Apparel and fashion (43 percent), mobile and accessories (42 percent), personal care and beauty (41 percent), household & groceries (39 percent), home appliances & décor (33 percent), and consumer electronics (33 percent) were the most popular categories (24 percent).

Business Ideas You Should Look Out For In 2023:

Amazon has a platform that allows its members to buy and borrow digital books from its Kindle store. You can write your books and self-publish them on Amazon for an opportunity to earn a good passive income.

Fulfilled by Amazon , or Amazon FBA as it is more often called, is an Amazon program that allows you to ship your goods to an Amazon warehouse and have Amazon handle all of the packaging and shipping for you when you get an order on your Amazon store. Even if you work a 9-5 job, Amazon FBA allows you to sell items on Amazon.

Amazon Associates is an affiliate marketing network for Amazon. You can promote Amazon products on your blog or social media page and earn a commission each time someone buys something via your link.

On the Amazon Handmade site, you can sell your handmade goods, particularly arts and crafts. You can make some nice money selling jewelry , drawings, paintings, house decorations, and other remarkable artwork on Amazon if you’re skilled at it.

Amazon Underground allows developers of apps, games, and software to list and sell their creations.

A nice photo of the goods is one of the most important conditions for making excellent sales on Amazon. You can establish a company that specializes in assisting Amazon sellers with taking, editing, and uploading quality images of their products on the site. You might even start your own product photography company.

Amazon Prime Pantry is an Amazon initiative that allows you to sell groceries. You can start selling your food on Amazon pantries if you’ve been thinking about opening your grocery store but can’t afford a physical location.

Amazon now allows you to sell pre-packaged gift baskets. Many individuals who want to send gifts to their friends and loved ones are unsure what kind of gifts to buy, so they are always delighted to find pre-packaged gift baskets with stunning goods to give to their loved ones.

Do you require a book? – It’s available for purchase on Amazon.

Do you require the use of an electronic device? – It’s available on Amazon.

Perhaps you’re looking for a present? – You may find it on Amazon.

My argument is that you can find whatever you need (or don’t need) on Amazon.

Amazon is growing at a breakneck pace with no indications of slowing down.

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50 Best Business Ideas from the past 50 years

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50 Best Business Ideas from the past 50 years Paperback – February 16, 2012

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50 Best Business Ideas takes a look back at the business world over the past 50 years. Revealing the ideas and innovations that have changed how we do business. From the humble post-it note that we still use and love today, to the revolutionary fax machine that changed business for the better and formed the beginnings of the speedier, fast moving business world as we know it. 50 Best Business Ideas takes a look at the ideas, inventions and innovative practices that made an impact in the business world. Selected by a panel of top business leaders, entrepreneurs, journalists and inventors, this book is the definitive history of the ideas and inventions that shaped the business world over the past 50 years. Inspiring profiles include: The mobile phone, Flexitime, Hot-desking, Tetrapak cartons, Product Placement, The ergonomic office chair, Microwave ovens, Overnight couriers, The BlackBerry and many more. Profiling how the inspirational concept came about, its development, the hurdles it faced, to its ultimate impact the innovative idea had on the business and consumer world at the time plus where it sits today in the business arena and its future in the ever changing and developing landscape of business. Where would we be without email? How did a different approach to copywriting shape business and the advertising industry? When did we all start sitting comfortably in ergonomic office chairs? And how did celebrity endorsement become THE essential selling tool? Discover the journey of the business world from the past 50 years and its fascinating development through the best 50 innovative ideas that became the fabric of business today. Also includes profiles on Contact lenses, Satellite television, Video conferencing, The plastic bag, Budget airlines, The computer game, The electronic spreadsheet, The barcode and many more iconic business inventions...

  • Print length 288 pages
  • Language English
  • Publisher Crimson
  • Publication date February 16, 2012
  • Dimensions 5.5 x 0.5 x 8.5 inches
  • ISBN-10 1854586904
  • ISBN-13 978-1854586902
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  • Publisher ‏ : ‎ Crimson; 1st edition (February 16, 2012)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 288 pages
  • ISBN-10 ‏ : ‎ 1854586904
  • ISBN-13 ‏ : ‎ 978-1854586902
  • Item Weight ‏ : ‎ 11.2 ounces
  • Dimensions ‏ : ‎ 5.5 x 0.5 x 8.5 inches

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The 100 Absolute Best Amazon Deals Happening This Weekend—Weeks Before Black Friday

Including deals on Laneige, Dyson, Bissell, Le Creuset, and more.

best business ideas on amazon

Best Amazon Weekend Deals Overall

Best amazon home deals, best amazon cleaning deals, best amazon kitchen deals, best amazon fashion deals, best amazon beauty deals.

We independently evaluate all recommended products and services. If you click on links we provide, we may receive compensation. Learn more .

Real Simple / Madison Woiten

Can’t wait for Black Friday sales to drop later this month? Well, the suspense is practically over because Amazon slashed prices on tons of popular finds with deals up to 79 percent off. 

Even though Black Friday is weeks away, Amazon is giving shoppers a sneak peak at what’s to come this weekend with steep discounts on home, kitchen, fashion, and beauty. You’ll save big on items like bedding, furniture, and vacuum cleaners as well as heavy-duty cookware and kitchen appliances. There are also major markdowns on fall fashion, including sweaters, bags, and jeans. Plus, you can score sales on top beauty finds like skincare, makeup, and hair tools—all starting at $7. 

  • Cosrx Advanced Snail 96 Mucin Power Essence , $15 (was $25)
  • Gap Fleece Tunic Mockneck Sweater , $28 (was $50)
  • Cozsinoor Cooling Bed Pillow Set , $23 with coupon (was $97)
  • Inse Cordless Stick Vacuum Cleaner , $94 with coupon (was $450)
  • Whall 6-Quart Air Fryer Oven , $85 (was $350)
  • Anne Klein Leather Strap Watch , $24 (was $55)
  • L’Oréal Paris Voluminous Lash Paradise Mascara , $16 (was $26)
  • Shark Navigator Lift-Away Upright Vacuum , $100 (was $220)
  • Keurig K-Compact Coffee Maker , $50 (was $100)

Tons of these deals are from top brands you know and love. Big home names like Levoit, Yankee Candle, Ashley Furniture, Dyson, and Shark are featured as well as popular kitchen options from Staub, Le Creuset, J.A. Henckels, and Ninja. You can also save on fashion items from Kate Spade, Fossil, Anne Klein, and Warner’s. And there are deals on beloved beauty brands like Grande Cosmetics, Revlon, L’Oréal Paris, and more.  

Wlive Wood Lift-Top Coffee Table

There’s nothing better than finding furniture with hidden storage, and this popular coffee table is one to consider. It may look like a traditional farmhouse-style coffee table, however, its lift-top design that extends its top transforms it into a multi-functional piece. You can use the furniture piece as a coffee table, a dining table, or desk. And there is tons of storage space underneath to stash away electronics, kid toys, and the like. 

Shark Pet Plus Cordless Stick Vacuum

Cleaning up before guests arrive has never been easier than with this Shark stick vacuum that’s currently 39 percent off. The vacuum cleaner has a runtime of about 40 minutes and a decent-sized dust cup, allowing you to clean several rooms in your home without stopping. It’s made with pets in mind, ensuring it’ll suck up everyday messes as well as pet hair. And because it comes with three nifty attachments, you can also tackle tasks in hard-to-reach places. 

Laneige Lip Sleeping Mask

Shoppers couldn’t stop buying the Laneige Lip Sleeping Mask during Amazon’s October Prime Day, and you can get in on the action now that it’s back in stock and on sale this weekend. The editor-favorite lip mask hydrates your pout overnight to reveal moisturized, baby-soft results come morning. This Chapstick-alternative is made with nourishing ingredients, like shea and murumuru butters and coconut oil. Snap it up while it is on sale and has a hidden coupon for a limited time. 

This weekend is your chance to upgrade home decor, furniture, and appliances with on-sale items from top brands. Seasonal must-haves, like Yankee Candle fall candles , Philips sunrise alarm clocks , and even National Tree Christmas trees , are all marked down at Amazon. There are also some stellar deals on typically-expensive items, like Dyson’s hot and cold air purifier and Ashley Furniture farmhouse coffee tables , which have secret storage inside.     

  • Wlive Wood Lift-Top Coffee Table , $90 (was $130)
  • Yankee Candle Autumn Wreath Large Jar Candle , $22 (was $31)
  • Dyson Purifier Hot+Cool Air Purifier , $550 (was $750)
  • Pure Enrichment MistAire Ultrasonic Cool Mist Humidifier , $30 with coupon (was $50)
  • LuxClub Six-Piece Bamboo Rayon Sheet Set , $30 with coupons (was $67)
  • Hammam Linen Bath Towels Pack , $40 (was $80)
  • Ashley Furniture Havalance Lift Top Storage Coffee Table , $289 (was $523)
  • Zinus Jackie Loveseat Sofa , $274 (was $385) 
  • Levoit Core 400S Smart True HEPA Air Purifier , $190 with coupon (was $220)
  • Rongjia Three-Tier Bamboo Shoe Rack , $17 (was $29)
  • National Tree Company Pre-Lit Artificial Full Christmas Tree , $261 (was $470)
  • Bedsure Down Alternative Comforter Set , $30 (was $45)
  • Beckham Hotel Collection Bed Pillow Set , $49 with coupon (was $61) 
  • Olanly Luxury Bathroom Rug Mat , $15 (was $27)
  • Philips SmartSleep Wake-Up Light , $99 (was $109)
  • Rivet Revolve Modern Upholstered Sofa Sectional , $609 (was $1,186)
  • Simplihome Waverly 48-Inch Tufted Ottoman Bench , $133 (was $365)
  • National Tree Company Artificial Full Christmas Tree , $95 (was $169)

Cleaning your home just got a whole lot easier because clever gadgets from Dyson, Bissell, Shark, and more are all on sale with prices starting as low as $20. Upright, stick, handheld, and robot vacuums from Black+Decker, iRobot Roomba, and Tineco are marked down as well as deep-cleaning rug shampooers, like this top-rated Hoover carpet cleaner and this ultra-popular Bissell Little Green Pet spot cleaner . There are also discounted steam floor mops , spin scrubbers , and two-in-one spin scrub mops .    

  • Black+Decker 20V Max Lithium Handheld Vacuum , $60 (was $94)
  • Shark Genius Steam Pocket Mop , $69 (was $130)
  • Dyson V11 Plus Cordless Vacuum , $550 (was $720)
  • iRobot Roomba 694 Robot Vacuum , $159 (was $275)
  • Black+Decker Spillbuster Handheld Cordless Spot Cleaner , $68 (was $100)
  • Hoover Power Scrub Deluxe Carpet Cleaner , $166 (was $240)
  • Shark Steam and Scrub Blaster Mop , $130 (was $180)
  • Bissell SpotClean Pet Pro Portable Carpet Cleaner , $129 (was $175)
  • Bissell Little Green Pet Portable Carpet Cleaner , $120 (was $140)
  • Hoover SmartWash Pet Complete Automatic Carpet Cleaner , $244 (was $320)
  • Shark Pet Plus Cordless Stick Vacuum , $200 (was $330)
  • Zcwa Robot Vacuum and Mop Combo , $140 with coupon (was $770)
  • Tineco Floor One S5 Smart Wet Dry Vacuum Cleaner , $350 with coupon (was $500)
  • Homiiyar Electric Spin Scrubber , $38 with coupon (was $90)
  • Tvwio Stick Vacuum Cleaner , $115 (was $700)
  • iRobot Roomba i4+ Self-Emptying Robot Vacuum , $415 (was $600)
  • Rubbermaid Reveal Power Scrubber , $20 (was $26)
  • Shark Lift-Away Pro Steam Pocket Mop , $140 (was $180)

Kitchen appliances, cookware, and bakeware, including holiday must-haves, are currently up to 76 percent off. The list features markdowns on Keurig coffee makers , J.A. Henckels knife block sets , and Le Creuset Dutch ovens , plus versatile cooking essentials, like Ninja air fryers , Instant Pot pressure cookers , and Staub baking sets . Nordic Ware bakeware that’ll deliver sweet seasonal treats with the cutest presentation come with savings too.    

  • Ninja AF101 Air Fryer , $100 (was $130)
  • Lodge 6-Quart Enameled Dutch Oven , $80 (was $133)
  • J.A. Henckels 15-Piece Knife Block Set , $150 (was $345)
  • Vitamix 5200 Blender , $403 (was $550) 
  • Whall Toaster Oven Air Fryer , $130 with coupon (was $570)
  • Instant Pot Duo Plus 6-Quart Multi-Use Pressure Cooker , $100 (was $150)
  • PowerLix Handheld Battery Milk Frother , $14 (was $18)
  • Le Creuset Round Dutch Oven , $250 (was $360) 
  • Breville The Barista Express Espresso Machine , $700 (was $750)
  • KitchenAid Classic Series 4.5-Quart Tilt-Head Stand Mixer , $270 (was $330)
  • Nordic Ware Autumn Treats Pan , $32 (was $52)
  • Rubbermaid Brilliance Food Storage Container Set , $25 (was $30)
  • Keurig K-Slim Single-Serve Coffee Maker , $70 (was $130)
  • Staub Ceramic Four-Piece Baking Set , $150 (was $220)
  • Mr. Coffee Café Barista Espresso Machine , $200 (was $250)
  • Nordic Ware Wheat and Pumpkin Loaf Pan , $33 (was $45)
  • Cosori Pro Le 5.0-Quart Air Fryer , $85 with coupon (was $100)
  • Lodge 10.25-Inch Classic Cast Iron Skillet , $20 (was $34)

Now’s the time to give your closet a refresh with deals on clothes, shoes, and accessories galore. You’ll find discounts on cozy oversized cardigans , fleece-lined leggings , and casual plaid shackets as well as comfortable Levi’s jeans , Gap mockneck tunic sweaters , and more. And you can’t forget about accessories: Kate Spade crossbody bags and everyday totes are marked down as well as picks from Vera Bradley, Fossil, and more.      

  • Liyohon Mock Turtleneck Top , $35 (was $50)
  • Ewedoos Fleece-Lined Leggings with Pockets , $27 with coupon (was $40)
  • Fossil Carlie Tote Bag , $168 (was $280)
  • Lillusory Oversized Knit Cardigan , $30 (was $40)
  • Kate Spade All Day Large Tote , $135 (was $248)
  • Warner's Easy Does It Wireless Comfort Bra , $30 (was $42)
  • Benevolence L.A. Velvet Jewelry Organizer Box , $18 with coupon (was $25)
  • Vera Bradley ReActive Sling Backpack , $46 (was $65)
  • Nydj Marilyn Straight Jeans , $60 (was $119)
  • Playtex 18-Hour Ultimate Lift and Support Wireless Bra , $17 (was $39)
  • Kate Spade Leila Mini Flap Crossbody , $87 (was $149)
  • Levi's Classic Straight Fit Jeans , $50 (was $70)
  • Adidas Vl Court 2.0 Skate Shoes , From $36 (was $70) 
  • Dearfoams Fireside Sydney Shearling Scuff Slippers , $50 (was $89)
  • Gap Fitted Cami Top , $11 (was $15)
  • Automet Plaid Button-Down Shacket , $25 (was $50) 
  • Gayhay High-Waisted Leggings , $12 with coupon (was $23)
  • Fossil Carmen Shopper Tote , $150 (was $250)

Whether you’re on the lookout for skincare, makeup, or hair tools, you’re bound to find it on sale below. Popular favorites like Laneige’s lip sleeping mask and L’Oréal’s anti-aging moisturizers start at $17. You can also score wildly popular Cosrx snail creams and repairing essences for up to 41 percent off. 

  • Laneige Lip Sleeping Mask , $20 with coupon (was $24)
  • L’Oréal Paris Age Perfect Rosy Tone Moisturizer , $17 (was $25)
  • Sunday Riley C.E.O. Glow Vitamin C and Turmeric Face Oil , $34 (was $40)
  • Grande Cosmetics Destination Grande Set , $67 (was $95)
  • Crest 3D Classic Vivid Whitestrips Kit , $25 (was $35)
  • Waterpik Aquarius Water Flosser , $75 (was $100)
  • L’Oréal Paris Age Perfect Blurring Face Primer , $8 (was $14)
  • Revlon One-Step Volumizer Plus 2.0 Hair Dryer Brush , $40 (was $70)
  • NatureWell Clinical Retinol Advanced Moisture Cream , $20 (was $25)
  • Cosrx Advanced Snail 92 All-in-One Cream , $13 (was $15)
  • Mario Badescu Brightening Mask with Vitamin C , $17 (was $22)
  • Samnyte Hair Wax Stick , $7 with coupon (was $15)
  • Neutrogena Rapid Wrinkle Repair Daily Face Moisturizer , $17 (was $30)
  • Braun Silk Expert Pro 5 IPL Hair Removal System , $300 (was $380)
  • VieBeauti Premium Eyelash Serum , $24 (was $40)
  • Conair Double Ceramic Hair Dryer , $16 (was $35)
  • New York Biology Biotin Shampoo and Conditioner Set , $26 (was $36)
  • Chi Spin ‘N Curl Curling Iron , $67 (was $100)

Dyson Purifier Hot+Cool Air Purifier

Bissell little green pet portable carpet cleaner, ninja af101 air fryer, j.a. henckels 15-piece knife block set, kate spade all day large tote, gap fleece tunic mockneck sweater, grande cosmetics destination grande set, more must-shop products.

best business ideas on amazon

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Jeff Bezos, After Founding Amazon in a Seattle Garage Three Decades Ago, Packs His Bags for Miami

After nearly three decades, Jeff Bezos is leaving Seattle

Charlie Riedel

FILE - Amazon founder Jeff Bezos is seen on the sidelines before the start of an NFL football game, Sept. 15, 2022, in Kansas City, Mo. After nearly three decades, Bezos is leaving Seattle. In a Instagram post, the Amazon founder announced plans to return to Miami — where he spent his high school years — to be closer to his parents and his partner, Lauren Sánchez. (AP Photo/Charlie Riedel, File) Charlie Riedel

NEW YORK (AP) — Jeff Bezos is leaving Seattle, where the billionaire founded Amazon out of a garage nearly three decades ago.

In a Thursday night Instagram post, the 59-year-old Bezos announced plans to return to Miami — where he spent his high school years — to be closer to his parents and his partner, Lauren Sánchez.

Bezos stepped down as the CEO of Amazon, still based in Seattle, almost three years ago and said in his social media post that operations for his rocket company, Blue Origin, are “increasingly shifting” to Cape Canaveral. Miami is about 200 miles south of Cape Canaveral.

“As exciting as the move is, it’s an emotional decision for me,” Bezos wrote Thursday, noting that he's lived in Seattle longer than he's lived anywhere else.

Seattle has been Bezos' home since 1994, when he started Amazon out of his garage. Thursday's Instagram post includes a brief video tour led by Bezos of Amazon's first, humble office, with his father behind the camera.

Political Cartoons

best business ideas on amazon

“It doesn’t take long to tour the offices of Amazon-dot-com Inc," a young Bezos says in the video, pointing to his desk, a fax machine, and a long orange extension cord that was needed to supply the room with additional power.

Bezos, one of the wealthiest people in the world today, has lavish properties in Miami, which has already attracted some other big names in tech over recent years. Last month, Bloomberg News reported that Bezos had purchased a mansion in South Florida 's “Billionaire Bunker” for $79 million, just two months after buying a neighboring estate for $68 million.

Both mansions are in Indian Creek, an exclusive man-made barrier island in Miami. Celebrity neighbors include Tom Brady, Ivanka Trump and her husband, Jared Kushner.

Bezos stepped down as CEO of Amazon in early 2021, citing the desire to devote more time to philanthropy and other projects. But Bezos still has broad influence over Amazon as executive chair and the company's biggest shareholder.

Copyright 2023 The  Associated Press . All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Join the Conversation

Tags: Associated Press , business , Florida , Washington , technology

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