Business Plan Template for Recreation Centers

Business Plan Template for Recreation Centers

Starting and operating a recreation center can be an exciting but complex endeavor. As a real estate developer or entrepreneur, you need a solid roadmap to guide you towards success. That's where ClickUp's Business Plan Template for Recreation Centers comes in!

With this template, you can easily outline your goals, strategies, financial projections, and operational plans in one organized and comprehensive document. Whether you're seeking funding or simply want to ensure smooth management of your recreation center, this template has got you covered.

  • Clearly define your mission, vision, and target audience
  • Create a detailed marketing and promotional plan to attract customers
  • Develop financial projections and budgets to secure funding
  • Outline operational processes to ensure efficient management

Don't let the complexities of starting a recreation center hold you back. Use ClickUp's Business Plan Template and bring your vision to life in the most organized and effective way possible!

Business Plan Template for Recreation Centers Benefits

A solid business plan is essential for any recreation center venture. With ClickUp's Business Plan Template for Recreation Centers, you can reap the following benefits:

  • Clearly define your goals, strategies, and objectives to provide a roadmap for success
  • Secure funding by showcasing your vision, market analysis, and financial projections
  • Ensure efficient management of your recreation center by outlining operational plans and procedures
  • Identify potential risks and challenges, allowing you to develop contingency plans
  • Streamline communication and collaboration with stakeholders by easily sharing and updating your business plan in real-time.

Main Elements of Recreation Centers Business Plan Template

When starting a recreation center, having a solid business plan is crucial for success. ClickUp's Business Plan Template for Recreation Centers provides all the necessary elements to help you outline your goals, strategies, financial projections, and operational plans.

Here are the key elements included in this template:

  • Custom Statuses: Track the progress of different sections of your business plan with statuses such as Complete, In Progress, Needs Revision, and To Do.
  • Custom Fields: Utilize custom fields like Reference, Approved, and Section to add specific details and organize your business plan effectively.
  • Custom Views: Access various views like Topics, Status, Timeline, Business Plan, and Getting Started Guide to visualize and manage different aspects of your plan.

With ClickUp's Business Plan Template for Recreation Centers, you can streamline your planning process, secure funding, and ensure the successful management of your recreation center.

How To Use Business Plan Template for Recreation Centers

If you're starting a recreation center and need help creating a business plan, don't worry - ClickUp has you covered! Just follow these steps to use the Business Plan Template for Recreation Centers:

1. Define your vision and mission

Start by clearly defining your vision and mission for the recreation center. What do you hope to achieve with your center? What values and principles will guide your operations? This step will help you set the foundation for your business plan.

Use a Doc in ClickUp to outline your vision and mission statement.

2. Identify your target market

Next, identify your target market for the recreation center. Who are your ideal customers? Are you targeting families, athletes, or a specific age group? Understanding your target market will help you tailor your services, marketing, and operations to meet their needs.

Use custom fields in ClickUp to gather demographic information and create customer profiles.

3. Analyze the competition

Conduct a thorough analysis of your competition in the recreation center industry. Identify other centers in your area and examine their strengths, weaknesses, and unique selling points. This analysis will help you position your center effectively and identify opportunities for differentiation.

Use the Table view in ClickUp to create a comparison chart of your competitors.

4. Develop your offerings and pricing strategy

Based on your target market and competitive analysis, develop a comprehensive list of the services and programs your recreation center will offer. Will you have fitness classes, sports leagues, or special events? Determine the pricing for each offering, ensuring that it aligns with your target market's expectations and your financial goals.

Create tasks in ClickUp to outline each offering and assign pricing to them.

5. Create a financial forecast

Finally, create a financial forecast for your recreation center. Estimate your revenue projections, expenses, and anticipated profits for the first few years of operation. This will help you determine the financial viability of your center and guide your decision-making.

Use Dashboards in ClickUp to track and visualize your financial forecast.

By following these steps and using the Business Plan Template for Recreation Centers in ClickUp, you'll be well on your way to creating a solid foundation for your recreation center business. Good luck!

Get Started with ClickUp’s Business Plan Template for Recreation Centers

Real estate developers and entrepreneurs looking to start and operate a recreation center can use the ClickUp Business Plan Template to streamline their planning process and ensure a successful launch.

First, hit "Add Template" to sign up for ClickUp and add the template to your Workspace. Make sure you designate which Space or location in your Workspace you'd like this template applied.

Next, invite relevant members or guests to your Workspace to start collaborating.

Now you can take advantage of the full potential of this template to create a comprehensive business plan:

  • Use the Topics View to organize your business plan into different sections, such as Executive Summary, Market Analysis, Marketing Strategy, Financial Projections, and more.
  • The Status View will help you track the progress of each section, with statuses like Complete, In Progress, Needs Revision, and To Do.
  • The Timeline View will provide a visual representation of your business plan's timeline, allowing you to set deadlines and milestones.
  • The Business Plan View will give you an overview of the entire plan, allowing you to easily navigate between sections and make updates.
  • The Getting Started Guide View will provide step-by-step instructions on how to use the template and customize it to fit your specific needs.
  • Utilize the custom fields Reference, Approved, and Section to add additional information and categorize your business plan.
  • Update statuses and custom fields as you work through each section to keep team members informed and ensure progress is on track.
  • Monitor and analyze your business plan to ensure it aligns with your goals and objectives, and make any necessary adjustments along the way.
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Community Center Business Plan

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If you are planning to start a new community center, the first thing you will need is a business plan. Use our Northern Park – Community center business plan example created using Upmetrics business plan software to start writing your business plan in no time.

Before you start writing a business plan for your new community center, spend as much time as you can reading through some samples of the community center or nonprofit business plans.

Reading some sample business plans will give you a good idea of what you’re aiming for, and also it will show you the different sections that different entrepreneurs include and the language they use to write about themselves and their business plans.

We have created this sample community center business plan for you to get a good idea about how perfect a community center business plan should look and what details you will need to include in your stunning business plan.

Community Center Business Plan Outline

This is the standard community center business plan outline which will cover all important sections that you should include in your business plan.

  • Mission Statement
  • NPCC Theory & Overview
  • History of NPCC
  • Moving forward: The Future of NPCC
  • Accomplishments
  • Etienne Wenger-Trayner
  • Proposed Location & Service Area
  • Hours of Operation & Staffing
  • Key Strategies
  • Research & Development
  • Asset Development
  • Why now and why NPCC?
  • Why we need a youth & Community center
  • How local youth & the Community will Benefit from the Center
  • Youth Target Market
  • Target population
  • Advertising & Promotions
  • Weekend Events
  • Outdoor & Recreation Space
  • Creative & Expressive Arts
  • Experiential Learning Opportunities
  • A Hub for Services
  • Check-in Policy
  • Youth Center Rules & Agreements
  • Social & Environmental Responsibility
  • Lynn Skrukrud
  • Halli Ellis
  • Staffing Matrix
  • Assumptions & Projections
  • Sustainability
  • Projected Profit and Loss
  • Projected Cash Flow
  • Projected Balance Sheet

Say goodbye to boring templates

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business plan for recreation center pdf

After  getting started with upmetrics , you can copy this community center business plan example into your business plan and modify the required information and download your community center business plan pdf and doc file . It’s the fastest and easiest way to start writing your business plan.

Download a sample community center business plan

Need help writing your business plan from scratch? Here you go;  download our free community center business plan pdf  to start.

It’s a modern business plan template specifically designed for your community center business. Use the example business plan as a guide for writing your own.

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Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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Indoor Sports Complex Business Plan Template

Written by Dave Lavinsky

indoor sports facility business plan

Indoor Sports Complex Business Plan

Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their indoor sports complex companies. 

If you’re unfamiliar with creating an indoor sports complex business plan, you may think creating one will be a time-consuming and frustrating process. For most entrepreneurs it is, but for you, it won’t be since we’re here to help. We have the experience, resources, and knowledge to help you create a great business plan.

In this article, you will learn some background information on why business planning is important. Then, you will learn how to write an indoor sports complex business plan step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What Is a Business Plan?

A business plan provides a snapshot of your indoor sports complex business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan

If you’re looking to start an indoor sports complex business or grow your existing indoor sports complex company, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your indoor sports complex business to improve your chances of success. Your indoor sports facility business plan is a living document that should be updated annually as your company grows and changes. 

Sources of Funding for Indoor Sports Complex Businesses

With regards to funding, the main sources of funding for an indoor sports complex business are personal savings, credit cards, bank loans, and angel investors. When it comes to bank loans, banks will want to review your business plan (hand it to them in person or email to them as a PDF file) and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for indoor sports complex companies.

Finish Your Business Plan Today!

How to write a business plan for an indoor sports complex business.

If you want to start an indoor sports complex business or expand your current one, you need a business plan. The guide and sample below detail the necessary information for how to write each essential component of your indoor sports complex business plan.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your executive summary is to quickly engage the reader. Explain to them the kind of indoor sports complex business you are running and the status. For example, are you a startup, do you have an indoor sports complex business that you would like to grow, or are you operating a chain of indoor sports complex businesses?

Next, provide an overview of each of the subsequent sections of your plan. 

  • Give a brief overv iew of the indoor sports complex industry. 
  • Discuss the type of indoor sports complex business you are operating. 
  • Detail your direct competitors. Give an overview of your target customers. 
  • Provide a snapshot of your marketing strategy. Identify the key members of your team. 
  • Offer an overview of your financial plan.

Company Overview

In your company overview, you will detail the type of indoor sports complex business you are operating.

For example, you m ight specialize in one of the following types of indoor sports complex businesses:

  • Indoor sport courts: In this type of indoor sports complex, a variety of specific courts are offered for game play or practice; including basketball, racquetball, handball, and volleyball. 
  • Indoor field arenas: Including soccer, baseball, a running track and other field-sized options, an indoor arena offers a wide variety of sporting-options for field play. 
  • Indoor pool and water play parks: This type of indoor sports complex provides a comprehensive water-play experience for families. In addition to lap pools and dive pools, kiddie pools and splash pads are set up for children of all ages. 
  • Indoor gymnastics complex: An indoor sports complex equipped for gymnastics will include training and equipment; such as the pommel horse, tumbling mats, rings, parallel bars, ceiling swings, high-low bars, and a variety of other elements to build and strengthen gymnastic skills.

In addition to explaining the type of indoor sports complex business you will operate, the company overview needs to provide background on the business.

Include answers to questions such as:

  • When and why did you start the business?
  • What milestones have you achieved to date? Milestones could include the number of soccer leagues under contract, the national certification of swimming teams, the  X number of gymnastics clients served, etc.
  • Your legal indoor sports complex business structure. Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry or market analysis, you need to provide an overview of the indoor sports complex industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the indoor sports complex industry educates you. It helps you understand the market in which you are operating. 

Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends.

The third reason is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your sports facility business plan:

  • How big is the indoor sports complex industry (in dollars)?
  • Is the market declining or increasing?
  • Who are the key competitors in the market?
  • Who are the key suppliers in the market?
  • What trends are affecting the industry?
  • What is the industry’s growth forecast over the next 5 – 10 years?
  • What is the relevant market size? That is, how big is the potential target market for your indoor sports complex business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section of your indoor sports complex business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: 

  • Individuals who want to improve personal strength or aptitude in a sport
  • Parents who seek training for their children in a sport or individual skill
  • Families who want to enjoy physical exercise and play time together 
  • Teams who are looking for a stable indoor environment in which to regularly play
  • Corporations who are seeking an indoor team-building atmosphere

As you can imagine, the customer segment(s) you choose will have a great impact on the type of indoor sport complex business you operate. Clearly, individuals would respond to different marketing promotions than corporations, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, including a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve.

Psychographic profiles explain the wants and needs of your target customers. The more you can recognize and define these needs, the better you will do in attracting and retaining your customers. Ideally you can speak with a sample of your target customers before writing your plan to better understand their needs.

Finish Your Indoor Sports Complex Business Plan in 1 Day!

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With Growthink’s Ultimate Business Plan Template you can finish your plan in just 8 hours or less!

Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are othe r indoor sports complex businesses. 

Indirect competitors are options that customers may choose instead of your direct competitors. For example, families may choose to use a public pool or park, sports teams may opt for outdoor sports fields, or individuals may choose to build physical skills using equipment at home. You need to mention such competition, as well.

For each direct competitor, provide an overview of their business and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as

  • What types of customers do they serve?
  • What type of indoor sports complex business do they operate?
  • What is their pricing (premium, low, etc.)?
  • What are they good at or known for?
  • What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

  • Will you provide options for sports professionals who need superior service?
  • Will you offer services, such as sports training that your competition doesn’t?
  • Will you provide better customer service?
  • Will you offer customized amenities or services in the changing rooms?

Think about ways you will outperform your competition and document them in this section of your plan.

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For an sports facility business plan, your marketing strategy should include the following:

Product : In the product section, you should reiterate the type o f indoor sports complex company that you documented in your company overview. Then, detail the specific products or services you will be offering. For example, will you provide instructor-led classes for children to learn how to play basketball, racquetball, handball and volleyball in your indoor courts?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of yo ur plan, yo u are presenting the services you offer and their prices.

Place : Place refers to the site of your indoor sports complex company. Document where your company is situated and mention how the site will impact your success. For example, is your indoor sports complex business located in a busy urban district, a new residential area, or in a corporate business park ? Discuss how your site might be the ideal location for your customers.

Promotions : The final part of your indoor sports complex marketing plan is where you will document how you will drive potential customers to your location(s). The following are some promotional methods you might consider:

  • Advertising in local papers, radio stations and/or magazines
  • Reaching out to local websites 
  • Distributing flyers
  • Engaging in email marketing
  • Advertising on social media platforms
  • Improving the SEO (search engine optimization) on your website for targeted keywords

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your indoor sports complex business, including maintaining customer relationships, providing well-cleaned and maintained sports areas and equipment, and invoicing and servicing of customer accounts.  

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to book your Xth soccer league, or when you hope to reach $X in revenue. It could also be when you expect to expand your indoor sports complex business to a new city.

Management Team

To demonstrate your indoor sports complex business’ potential to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company. 

Ideally, you and/or your team members have direct experience in managing indoor sports complex businesses. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in owning or managing an indoor sports complex business or successfully running a gymnastics center or public sports park.

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance s heet, and cash flow statements.

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenue and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you see 50 sports players per day? Or, will you have more than 20 teams on contract for league play each season? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your indoor sports complex business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a lender writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and ensure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt. 

When creating your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing an indoor sports complex business:

  • Cost of sport court lighting, set up, build-out and equipment
  • Payroll or salaries paid to staff
  • Business insurance
  • Other start-up expenses (if you’re a new business) like legal expenses, permits, computer software, and furnishings

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your 10-year building lease agreement or a list of early-adopter customers who’ve paid in advance for a 5-year membership.

Writing a business plan for your indoor sports complex business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will understand the indoor sports complex industry, your competition, and your customers. You will develop a marketing strategy and will understand what it takes to launch and grow a successful indoor sports complex business.

Indoor Sports Complex Business Plan FAQs

What is the easiest way to complete my indoor sports complex business plan.

Growthink's Ultimate Business Plan Template allows you to quickly and easily write your indoor sports complex business plan.

How Do You Start an Indoor Sports Complex Business?

Starting an indoor sports complex business is easy with these 14 steps:

  • Choose the Name for Your Indoor Sports Complex Business
  • Create Your Indoor Sports Complex Business Plan
  • Choose the Legal Structure for Your Indoor Sports Complex Business
  • Secure Startup Funding for Your Indoor Sports Complex Business (If Needed)
  • Secure a Location for Your Business
  • Register Your Indoor Sports Complex Business with the IRS
  • Open a Business Bank Account
  • Get a Business Credit Card
  • Get the Required Business Licenses and Permits
  • Get Business Insurance for Your Indoor Sports Complex Business
  • Buy or Lease the Right Indoor Sports Complex Business Equipment
  • Develop Your Indoor Sports Complex Business Marketing Materials
  • Purchase and Setup the Software Needed to Run Your Indoor Sports Complex Business
  • Open for Business

Where Can I Download a Free Business Plan Template PDF?

Click here  to download the pdf version of our basic business plan template.

Our free business plan template pdf allows you to see the key sections to complete in your plan and the key questions that each must answer. The business plan pdf will definitely get you started in the right direction.

We do offer a premium version of our business plan template.  Click here to learn more about it.  The premium version includes numerous features allowing you to quickly and easily create a professional business plan. Its most touted feature is its financial projections template which allows you to simply enter your estimated sales and growth rates, and it automatically calculates your complete five-year financial projections including income statements, balance sheets, and cash flow statements.  Here’s the link to our Ultimate Business Plan Template.

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Opening an Outdoor Activity Center?

How to write an outdoor activity center business plan (fast), step by step (actionable) case study.

If you’re looking to set up a new venture in the outdoor recreational/sports industry, this detailed Outdoor Activity Center business plan is a great place to start.

Our Team at have left no stone unturned in putting together this detailed business plan example.

Bottom Line…

If you’re looking for help and guidance on writing an Outdoor Activity Center business plan…

Then you’ll love this!


#1 Activity Centre Business Plan Executive Summary Section

The Executive Summary section of your business plan outlines what your business does. It summarizes the company’s key points and introduces the rest of the business plan content.

The Executive Summary is incredibly important because it might be the only section a busy person reads; so it should always include:

  • Who the company is – In the Company section of the executive summary, we’ve talked about the key staff member and the expertise and experience he brings to the table, as well as the proposed project and the opportunities it will bring to the local area.
  • What we sell – What the problem is and how your business will solve it.
  • Target Market – Who your customers are going to be.

Check it out and feel free to lift any of it that you want.

My name is Mr Activity, Director of Activities R Us Activity Centre. My home and the surrounding area is where I will operate the business. My premises are situated next to Lake Erie in North America. The Lake is approx. 7 miles long and nestles in beautiful surrounding scenic beauty and is steeped in history and myths. The area at the top of the lake is one of the few barren areas left in Canada with approx. 25 miles’ square area which has no human habitation what so ever. The lake is a free lake, which can be fished for Brown Trout, Perch and Char for free.

What We Sell

We aim to provide most outdoor and adventure pursuits such as hill walking, fishing, archery, clay pigeon shooting, canoeing, wind surfing, boat fishing (fly fishing), mountain and quad biking, orienteering, bird watching, star gazing, water balling, basic camping and glamping for 2, 3 or 4 days.

business plan for recreation center pdf

Who We Sell To

Our audience will be corporate groups, families from the Armed Forces, youth groups, schools, individuals as well as tourists either from USA or overseas and stag and hen parties.

Investment Opportunity

Activities R Us is seeking investment of $650,000 for a new site at Lake Erie. The investment required is to purchase 2 houses and an outbuilding to create accommodation blocks and cabins to house up to 60 people at any one time.  Customers can then experience all the outdoor pursuits on offer while staying in comfort.

This beautiful area with breath-taking views and surroundings is situated in one of the last remote places of North America which is easily accessible by road. 

The scenic beauty combined with life-long experiences in outdoor pursuits and activities has the potential of being a leading resort throughout

The investment will be secured on property and allows working capital to purchase all requirements of equipment and goods to ensure a quick turn into profit from a start-up company. This fantastic offer will go from strength to strength with the right marketing and management; and Activities R Us would be open to any input that could be provided to ensuring success through your investment.

The #Executive #Summary outlines what your business does, summarizes your key points, and prepares investors for the rest of your #businessplan. It’s vital you provide a solid case for your business idea, which is why your #executive #summary is so important! Tweet

#2 Activity Centre Business Plan Company Profile Section

The Company Profile in your Outdoor Activity Center Business Plan is also known as the Company Description.

If it’s well written, your potential investors will find easy to understand your business model, your mission and goals, and how it’s going to meet the needs of your target market.

So whether it’s an activity center business plan, an indoor playground business plan or a soft play business plan that you’re after, we hope you find the following information useful.

For the purpose of this business plan, we’ve included the following:

  • The Company and Management Team
  • Location and Facilities

Mission Statement

Company overview.

This is a startup company, although formed a few years ago. Due to other business interests, it has been put on the back burner. The premises is owned by myself and Mrs Activity, my partner for 23 years. We have a daughter of 19 years who can also assist in operations.

Management Team

I am Mr Activity, and am presently serving as a Director of our family-owned company, which serves the whole of Canada for training purposes. I have been employed within the family businesses in many roles from Directing, Administrating, Supervision and Sales for approx. 26 years.

Mr Fitness is my father, and is acting as advisor. He has a wealth of knowledge having been in charge of many companies over the past 40 years. His portfolio of companies ranges from Security, Training, Property, Public Houses, Bookmakers, Welding Factories, and Clubs.

Having served Canada for training purposes, we have trained our staff to oversee the project. This therefore puts us in a prime position as we have a bank of qualified trainers who are available to assist us with this venture.

Locations and Facilities

Activities R Us is located at Lake Erie, Canada

Lake Erie is situated approximately 5 miles from the village of Little Erie. It is approximately 7 miles long and 1 mile broad at its widest. The Lake  is steeped in history and Myths.

Lake Erie Castle is believed to have been erected in the 13th century. The Castle, which was located in the middle of the Lake survived assaults by the Army and is believed to have been one of the last resting places of a queen on her journey from America to be exiled in Canada.

The castle was moved to the shores of the Lake as the Lake was raised to provide Hydro-Power. This was achieved by building a dam at the foot of the Lake. Many other stories and myths exist about the Lake and will be freely available in our brochures promoting the Centre.

business plan for recreation center pdf

To deliver quality and professional performances at all times and always ensure that our customers requirements are met. We believe that communication is key in business and that one should never underestimate an understanding. Health and Safety measures are also always paramount. With civility, honesty and performance we can nurture the acorn to the oak tree.

A #mission #statement is a short statement of an organization's purpose and shows the goal of its operations: what kind of product or service it provides, its primary customers or market, and its geographical region of operation. Tweet

#3 Activity Center Business Plan Products & Services Section

The Products and Services section needs to be much more than simply a list of what your new business is going to provide.

This is especially important if you’re looking to get funding; so make sure that you showcase the value, the quality, and the benefits of your business.

Ask yoursel f:

  • What sets you apart from your competitors?
  • Why would people come to you as opposed to your competitors?

Here’s the example.


business plan for recreation center pdf

Activities R Us Activity Centre will offer all kinds of outdoor adventure pursuits such as quad biking, mountain biking, archery, clay shooting, sailing, kayaking, fishing boat fly fishing, fishing shore, orienteering, basic camping and fishing skills, bird watching, star gazing, hill walking, zorbing and mountain balling.

Quad Biking

The participants will feel the adrenaline flow as they ride the quads down the trails through the forest, hillsides, open fields and rough terrain.

Mountain Biking

Riding a bike through mountains and hillsides while admiring the beauty of the surroundings. There are trails of varying levels of difficulty for people all ages (recommended for children aged 7 and upwards) and skills. It’s an effective and enjoyable way of working on your stamina, coordination, and fitness.

The participants will have a chance to try their hand at this ancient skill. As a one-time experience, it can be great fun and a way to check your focus, balance, and mental fitness.

Clay Shooting

It is suitable for both men and women, adults and youngsters (14 and upwards) of all skill levels. Depending on th package, the participants will shoot at a varying number of targets.

There are several courses and packages to choose from, aimed at both advanced sailors and newbies. The proximity of the Lake Erie makes our center a perfect place to start with the adventure of sailing. We provide a number of all kinds of boats including lasers and toppers.

It’s a perfect activity to improve your fitness and stamina, as well as admiring the beautiful views and sinking in the wonderful atmosphere of Lake Erie. We are providing the paddlers with an opportunity to learn all they need to enjoy the experience and improve upon their skills.

Hill Walking

This is by far one of the best ways to experience the natural beauty of the area, with networks of paths providing access to a range of environments.

Fishing Shore

Anyone who wants to fish can learn how. Shore fishing is an enjoyable sport for the whole family. It provides quality time with the added excitement of feeling a bite on your line.


Orienteering is an exciting outdoor adventure sport which involves walking or running whilst navigating around a course using a detailed map and sometimes a compass.  The aim is to navigate in sequence between a set of control points and decide the best route to complete the course in the quickest time. It does not matter how young, old or fit you are, as you can run, walk or jog the course and progress at your own pace.

Bird Watching

Canada is a fantastic destination for birders, with a wealth of specialty species and an ever changing avifauna to match the seasons.

 The night skies here are some of the best in the world, equal to dark sky in Arizona. With countless stars and the Milky Way stretching from horizon to horizon, shooting stars, planets, comets, and the Northern Lights are all visible.

Zorbing and Mountain Balling

Sphering (AKA Zorbing) is right at the heart of adventure. Bounce down a hill in a massive inflatable ball with you secured inside! Seriously good fun!

Basic Camping and Fishing Skills

We cater to beginners as well, and welcome all ages and abilities.


business plan for recreation center pdf

While the popularity of outdoor activity centers is on the rise all over the US, there is no direct competition that is situated within a close proximity of Lake Erie.

There are two competitors in Canada, which are Active Mania and Outdoor Pursuits. However, they are situated in different areas in Canada and do not pose an immediate threat.

Product & Service Development

At the moment, we are planning to purchase or lease 6 luxury cabins near Lake Erie. These will be 10-metre square wooden camping cabins of hexagonal shape, able to accommodate between 2-6 people.

With time, we are hoping to be able to develop and increase the number of accommodation services and increase the turnover.

This is a family business endeavor and initially we are planning to use the help of Mr Activity’s father, Mr Fitness. All the administration and marketing activities will be dealt with from his company office

#4 Activity Center Business Plan Situation & Market Analysis Section

This section of a business plan is very often glossed over because, more often than not, the business owner is so involved within their business that it doesn’t occur to them that they can learn something by writing this down!

This section is one of the most important aspects of your Activity Center marketing plan.

In fact, it defines where you are currently in terms of your market, product, customer, and competition. It also allows you to look at both internal and external factors and to review and document the strengths and weaknesses of your business, as well as identifying any opportunities and threats within your marketplace.

It can include:

Market Overview

Market needs, market trends, market growth, industry analysis, key customers.

  • SWOT analysis


Our product appeals to all ages and genders, individual and group clients, families and corporate teams.

Adventure excitement experience, meet new friends and learn new pursuits. Enjoyable way for weight loss and skills.

The demand for outdoor activity centers continues to rise with more and more people looking for engaging and thrilling ways to spend their leisure time. People are increasingly interested in various survival academies, wilderness courses and extreme adventure camps, as evidenced by the popularity of adventurers like Bear Grylls.

Our activity center can also cater for the needs of solders coming home from military operations and missions. Taking part in outdoor activities is a perfect way to wind down, deal with stress and release pent-up energy.

Outdoor activities are also a perfect solution to people who are trying to lose weight and get in shape, but are bored with standard gym routine and mundane exercises. Our offer will give them a wide range of activities to choose from that will both give them a good workout and provide some challenge and excitement.

Your #Market #Analysis section of a business plan is one of the most important aspects of your marketing plan. It defines where you are currently in terms of your market, product, customer and competition. Check out this example in our #BusinessPlan! Tweet

Nowadays people are more afraid to travel to the Continent or any further because of the unstable situation and rise of terrorism, bombing attacks, suicide bombers. In the past the attacks were less frequent, and they were primarily limited to certain regions of conflict, but now it’s more unpredictable.

The attacks mean that people tend to avoid certain regions, change destinations; e.g. France used to be one of the most frequently visited holiday destination in Europe, but as a result of the recent attacks in Paris, the occupancy rate at hotels dropped significantly to 67% (The Nice incident probably had a similar effect). The same could be said about other once popular destinations, such as Turkey, Egypt and Tunisia.

Unsurprisingly, the trend is also visible in the US. American holidaymakers tended to choose “safer” options. A survey conducted by Travelzoo found that approximately 1 in 3 travelers from the US perceives the safety of their holiday destination as the most important factor when choosing where to go.

It is a high-growth business area in which investors will be interested. There are numerous tourist companies that are buying businesses like this to offer holidays.

We would like to work in conjunction with Forestry Commission to build our brand and help preserve the unique nature of the area, as we believe that location in a barren area with unspoiled surroundings is one of our biggest assets.

We are also interested in cooperation with Visit Canada, as we are planning to apply for their funding program aimed at tourism businesses supporting the development of local tourism.

In our industry, reputation is extremely crucial. There are many companies offering similar attractions, as the popularity of various survival and extreme adventure camps is on the rise. Therefore we cannot afford bad pressing. It is extremely important to carefully watch the market trends as well as the activity of other players on the market, in order to stay competitive and cater to the needs of the customers.

Our offer will be presented to the public via our website. We are also planning to build our online presence by means of social media channels, such as Facebook and Twitter.

Our offer is aimed at both individual holidaymakers, families, corporate directors interested in all sorts of team building activities. We believe, that the wide range of activities will also appeal to individuals struggling to lose weight, soldiers wanting to wind down after challenging military operations or just anyone interested in sports, wishing to become stronger or more confident.

Engaging in outdoor activities is also a nice idea for an original stag or hen party for people who are fond of active leisure and would like to spend that special day in an unforgettable and thoroughly enjoyable way.

SWOT Analysis

Our undeniable strength is the fact that we have no direct competitors in the area. Other major players on the market are operating in other parts of Canada. What is more, we are based in a secluded area, where there aren’t many people living, which is also a plus because more and more people are looking for peace and quiet as they are trying to get away from the hustle and bustle of the big city life.

Our possible weakness is the fact that we do not have a well-established brand name and people do not know about us, nor do they associate Lake Erie area with outdoor activities. We intend to deal with this problem by means of well-prepared promotional activity.


We believe we have the potential to become one of Canada’s premier outdoor activity centers. In order to achieve this, we will start a marketing campaign and advertise on our website and social media channels, as we believe it is the most powerful form of selling your services, and the quickest way to reach masses.

Competitive Edge

We are competing against other activity centers with already established brands, but our main asset is that we are located in a secluded area of outstanding beauty, where no one lives. Through our offer we will be presenting people with an opportunity not only to engage in physical activity, but also to experience nature and admire its unspoilt beauty. And with more and more people being relocated north of Canada, our location gives us a great advantage, as there isn’t any outdoor activity center like this in the area.

#5 Activity Center Business Plan Marketing Strategy & Implementation Section

The marketing strategy section of your business plan describes who your customers are going to be and how you plan to communicate to them the services or goods you are offering.

If your potential customers are not made aware of your business, you are not going to stay in business for very long!

Defining a marketing strategy in your business plan highlights your understanding and knowledge and emphasizes what makes your business concept compelling. It also outlines how you plan to attract and maintain a customer/client base.

Ask yourself:

  • How are you planning to advertise to your market?
  • What is your competitive edge?
  • What is your sales strategy?

So, without further ado…

Let’s look at the following example.


Initially, we are planning to focus on promoting the center among the local citizens to gain recognition and popularity. We would like the local schools and business to get interested in our offer. We believe it to be a perfect spot for all kinds of corporate team building events, stag and hen parties or just spending time with your family in an active way. We will also address our offer to the armed forces, as we believe engaging soldiers in such outdoor activities helps them cope with stress and helps them wind down after difficult military operations.

Our website will be the main channel through which we would like to promote the center. We are also planning to use social media channels to provide information about the kinds of activities we offer and possibly build a community of outdoor activity enthusiasts.

Apart from building an online presence, we would like to reach to various councils and tourist information centers.

business plan for recreation center pdf

Our first milestone would be the purchase of the 6 accommodation cabins to open the business to the public and start selling our services. The center already has outdoor showers and toilets setup, but we still need to build outdoor cooking facilities.

Afterwards, we will engage in promotional activities to popularize the center and get people interested in coming here and purchasing our services. With time, we are hoping to be able to develop and increase the number of accommodation services as well as increasing the turnover.

Promotional Activity

We will focus primarily on building our online presence through our website and social media channels. Apart from that, we would like to contact all the tourist information centers, government schemes and local authorities to interest them in our offer.

Sales Administration

Giving a good service.

Our potential clients will be able to browse through our offer on our website and have access to all the relevant information. They will be able to check the availability of the cabins and make bookings.

Strategic Alliances

We are hoping to be able to create a strategic alliance with Visit Canada. The portal provides interesting funding opportunities that could help us develop and market our business.

We would also like to contact Forestry Commission and interest them in cooperating with us to work for the local area.

Exit Strategy

It is anticipated that there will be a refinancing after year 5 and that a multiplier of 7 will be achieved. It is anticipated that bank borrowings of 60% can be injected along with new equity.

The anticipated value is as below.

business plan for recreation center pdf

Ensuring that you have a COMPLETE #financial #plan within your business plan will DOUBLE your chances of #investment and future growth of your business! Tweet

#6 Activity Center Business Plan Financial Section

Ensuring that you have a COMPLETE financial plan within your business plan will DOUBLE your chances of investment as well as the future growth of your business.

A lot of small businesses don’t have a financial plan and it’s essential to your long-term success and business growth.

We’ve listed here the key elements you need to have in a successful financial section:

  • Initial Start Up Expenses – Especially if this is a start-up idea, it’s essential that you have a description of what you need for investment purposes.
  • Sales Forecast – It’s essential to have an estimate of your monthly sales revenue as well as annual. This helps you understand your business and plan out any marketing and growth strategies.
  • Direct cost of sales – Measures the amount of cash the company will have to spend to produce the goods or services sold by the company. The direct cost of sales only includes the expenses directly associated to production.
  • Profit and Loss Forecast – This is a statement summarizing the revenues, costs and expenses incurred during a specific period.
  • Balance Sheet – This is the financial position of the company and states its assets, liabilities and owners’ equity at a particular point in time. It illustrates the business’s net worth.
  • Loan Repayment – This shows the lender or potential investor the act of paying back any monies.

So… Are you ready to look at some figures?

Sales Forecast 2018

business plan for recreation center pdf

Sales Forecast 3 Years

business plan for recreation center pdf

Personnel Plan

business plan for recreation center pdf

Projected Personnel Plan 3 years

business plan for recreation center pdf

Budget 2018

business plan for recreation center pdf

Budget for 3 Years

business plan for recreation center pdf

Profit & Loss 2018

business plan for recreation center pdf

Profit & Loss for 3 Years

business plan for recreation center pdf

Balance Sheet 2018

business plan for recreation center pdf

Projected Balance Sheet

business plan for recreation center pdf

Projected Cash Flow

business plan for recreation center pdf

  • Ecommerce Business Plan sample
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  • Bakery Business Plan sample
  • Advertising Agency Business Plan sample
  • Boutique Business Plan sample
  • Real Estate Business Plan Sample

Additional Resources:

  • 40 Common Business Plan Mistakes to Avoid when Writing your Plan
  • What is a Business plan and why do you need one?
  • How to Write a Business Proposal in 5 Easy Steps
  • 10 FREE Business Name Generator Tools to find your perfect business name

Now, over to you...

Now I’d love to hear from you:

Are you going to start up your own outdoor activity business, or have you recently written a business plan?

We’d love to know what you thought about our outdoor activity business plan example.

Feel free to leave any comments below and I will be sure to answer them as soon as they come in.

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Recreation Center Business Plan

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Resources On Recreation Center

  • Financial Model
  • Value Proposition
  • One-Page Business Plan
  • SWOT Analysis
  • Business Model
  • Description

Executive Summary

Products & services, market analysis.

  • Marketing Plan
  • Management Plan
  • Financial Plan

AquaFit provides a solution for individuals and families who want access to recreational activities without the commitment of a membership or the burden of expensive fees. Our pay-per-use model allows customers to choose the activities they want to participate in and pay only for what they use. With a variety of high-quality activities such as swimming, basketball, and fitness classes, AquaFit offers a solution for anyone looking to stay active and have fun in a safe and welcoming environment. By investing in modern facilities, high-quality equipment, and experienced staff, AquaFit ensures that every customer has a satisfying experience. AquaFit is the perfect solution for all those who value flexibility, affordability, and quality when it comes to recreation services.

Target Market

The target market for our recreation center includes individuals and families in the Phoenix, Arizona area who are looking for affordable and flexible recreational activities. Our pay-per-use business model will appeal to those who want to participate in activities without the commitment of a full membership. We aim to attract both adults and children who are interested in swimming, basketball, and fitness classes. Our goal is to provide recreational opportunities to those who might not have access to them due to financial constraints or the prohibitive costs of a traditional gym or recreation center membership.


The market for recreational activities in Phoenix, Arizona is competitive, with various alternatives and substitutes available to customers. Some competitors in the market for AquaFit are gyms, community centers, and other pay-per-use recreation centers. However, these competitors primarily emphasize fitness and exercise, whereas AquaFit offers a broad range of activities that includes swimming and basketball alongside fitness classes. Additionally, AquaFit aims to distinguish itself by providing high-quality facilities and equipment at an affordable price. Our pay-per-use model also offers flexible options to customers, who only have to pay for the activities they use. AquaFit aims to provide unique and cost-effective services to consumers in the market for recreational activities in Phoenix, Arizona.

Financial Summary

Here are the key highlights of our financial plan:

  • A total of $500,000 is required to launch and secure all necessary equipment, personnel, and location expenses.
  • We plan to generate revenue primarily through pay-per-use fees and event hosting services.
  • Our goal is to achieve a target revenue of $750,000 in the first year of operation with an annual growth of 20% in subsequent years.
  • The cost structure includes facility maintenance, equipment purchase, and personnel expenses.
  • We will invest in regular maintenance of facilities and equipment to ensure a safe and clean environment for customers.
  • We will purchase high-quality recreational equipment and invest in spacious and modern facilities to accommodate all activities.
  • Experienced and skilled personnel will be hired to ensure all activities run smoothly and customers receive quality services.

Funding Requirements

Our startup AquaFit requires an initial investment of $500,000 to launch the business and secure all the necessary equipment, personnel, and location expenses. We plan to generate revenue primarily through our pay-per-use fees and event hosting services.

  • $250,000 for equipment purchases
  • $100,000 for facility rent and renovation
  • $100,000 for personnel expenses
  • $50,000 for marketing and advertising

We are currently seeking funding from investors who align with our mission and goals to provide affordable recreational activities to the community. Our target revenue in the first year of operation is $750,000, with an annual growth of 20% in subsequent years.

Milestones and Traction

At AquaFit, we have a clear roadmap of where we currently stand and the milestones we plan to hit. Our goal is to establish ourselves as the go-to pay-per-use recreation center in Phoenix, Arizona, and expand our services across the state.

With these specific milestones in mind, AquaFit is poised to achieve growth and success as a leading provider of quality, affordable recreational activities. With your support, we can make these goals a reality.

Problem Worth Solving

Our solution.

AquaFit aims to provide a solution to anyone looking for affordable pay-per-use recreational activities. We understand that not everyone can commit to a yearly membership or incur hefty fees just to enjoy recreational activities. Our solution is a pay-per-use model that provides our customers with the flexibility to choose the activities they want to participate in and only pay for those activities. Our customers will have access to a variety of high-quality recreational equipment and facilities, including a swimming pool, basketball court, and fitness center. AquaFit values customer satisfaction and endeavors to offer quality services to all our customers, ensuring an enjoyable recreational experience without any long-term financial commitment.

Validation of Problem and Solution

Product overview.

AquaFit is a pay-per-use recreation center that offers a variety of high-quality recreational activities such as swimming, basketball, and fitness classes. Our customers have the flexibility to choose the activities they want to participate in, and they only pay for what they use. Our facility is designed to accommodate both adults and children, making it an ideal place for families to enjoy recreational activities together.

Our primary goal is to provide affordable recreation services to anyone looking for pay-per-use recreational activities. We understand that many people cannot afford to pay for memberships or incur hefty fees, and we are here to provide an alternative solution. With AquaFit, our customers can enjoy recreational activities without worrying about breaking the bank.

Our services are designed to benefit our customers in several ways. First, our pay-per-use model provides our customers with the flexibility to choose the activities they want to participate in, and they only pay for what they use. Second, our facility is designed to provide high-quality recreational equipment and facilities, ensuring that customers have access to the best equipment to enjoy their activities. Third, we value customer satisfaction and endeavor to offer quality services to all our customers to ensure that they are satisfied with their experience at AquaFit.

Our primary goal is to establish AquaFit as a leading provider of pay-per-use recreational activities in Phoenix, Arizona. To achieve this, we have outlined a plan of action that includes the following steps:

We plan to follow this roadmap to ensure a smooth and successful launch of our pay-per-use recreation center. We will continue to monitor customer feedback and make necessary changes to improve our services as we move forward in expanding our facilities and activities in the state of Arizona.

Market Segmentation

Market segmentation refers to the process of dividing potential customers into groups based on specific characteristics. Here are some potential customer segments for the pay-per-use recreation center:

By understanding the different customer segments, the pay-per-use recreation center can tailor its offerings and marketing to meet the specific needs and preferences of each group, maximizing its appeal and potential revenue.

Target Market Segment Strategy

Our ideal customer is someone who wants to engage in recreational activities on a pay-per-use basis without any commitment of a long-term membership. Our target market segment includes individuals of all ages and fitness levels who are looking for a convenient and affordable way to stay active and healthy. We aim to attract both locals and tourists who are seeking a fun and varied fitness experience.

Key Customers

Future markets.

Our pay-per-use recreation center holds immense potential in the market of fitness and recreational activities. With the rise of health consciousness and the need for affordable yet high-quality recreational activities, we anticipate a bright future for our business. Our strategy of offering a variety of activities, flexible pricing, and excellent customer service will allow us to tap into untapped market segments. By targeting individuals who do not want to commit to long-term memberships, we aim to bring a new dimension to recreational activities in our community.


Here is a list of potential competitors in the pay-per-use recreational activities market:

While these competitors offer similar activities, our pay-per-use model provides flexibility for customers who may not want to commit to a monthly or annual membership. Additionally, our center will offer a wider variety of activities compared to some of the other fitness centers listed above.

Marketing and Sales Plan

Marketing plan:.

Our marketing and advertising strategy will primarily focus on reaching out to potential customers through targeted online and offline campaigns. We will allocate a significant portion of our budget towards paid digital advertising on popular social media platforms such as Facebook, Instagram, and Twitter. In addition, we will also run Google AdWords campaigns targeting relevant keyword searches.

Another key advertising channel that we will utilize is local print media, such as community newspapers and event calendars, to promote our pay-per-use recreation center. We will also leverage local business partnerships to tap into their customer base and drive referrals.

Our marketing goals include building brand recognition, driving customer traffic, and ultimately increasing revenue. Our budget for advertising and marketing will be 10% of total revenue, with a goal of reaching breakeven within the first year of operation.

Location and Facilities

Equipment and tools.

The following equipment and tools are required to run the recreation center:

The cost associated with purchasing or renting the equipment and tools is $200,000. This will be a one-time cost and will be recovered by charging pay-per-use fees for each activity. We will also need to allocate a budget for regular maintenance and repair of the equipment.

Management and Organization

Organizational structure, management team, management team gaps.

Currently, we do not have any candidates ready to fill the management and administrative roles necessary for the smooth functioning of the recreation center. We require individuals with expertise in facility management, scheduling, and event planning, as well as financial management. Additionally, we will require a dedicated sales and marketing team to drive customer acquisition and retention. We will be looking to recruit individuals with experience and knowledge in these areas to fill these crucial positions.

Personnel Plan

Running the recreation center effectively requires a team of dedicated professionals. Here is a table of potential positions that we expect to require:

We will strive to create a positive and productive work environment that fosters teamwork, accountability, and growth opportunities for our staff.

Company History and Ownership

AquaFit is a newly established pay-per-use recreation center that aims to provide affordable recreational activities to the residents of Phoenix, Arizona. The company was founded by a team of experienced entrepreneurs who identified the need for a flexible and cost-effective recreational center in the area.

The founders have extensive experience in the recreation industry, having operated similar businesses in other parts of the country. They bring a wealth of knowledge and expertise to AquaFit, ensuring that the company is well-positioned to meet the needs of its target market.

The company is privately owned, with the founders holding the majority shares. They are committed to ensuring the success of AquaFit and have invested their own funds in the business. The management team comprises experienced professionals who will be responsible for the day-to-day operations of the company.

Overall, AquaFit's history and ownership demonstrate the company's commitment to providing high-quality, affordable recreational activities to the residents of Phoenix, Arizona. The founders' extensive experience in the industry, coupled with their investment in the business, positions AquaFit for long-term success.

As part of AquaFit's management and organization plan, we have developed a detailed roadmap of specific goals and objectives to achieve in order to successfully launch and grow our business. This includes:

Key Metrics

In order to gauge the overall performance and health of our business, we will be tracking the following key performance indicators (KPIs):

  • Number of customers per day/week/month
  • Average revenue per customer
  • Occupancy rate of our facilities during peak hours
  • Customer satisfaction ratings through online surveys and feedback forms
  • Social media engagement and online reviews

Tracking these KPIs will allow us to make data-driven decisions and continually improve our business operations to meet the needs and expectations of our customers.

Financial Plan and Metrics

Sales forecast.

Below is the projected sales forecast for AquaFit for the years 2023, 2024, and 2025, broken down by product category:

AquaFit's projected sales for the first year of operation in 2023 is $275,000, with an annual growth of 20% in subsequent years. The revenue streams will primarily come from pay-per-use fees for each activity and event hosting services.

Starting up a recreation center involves various costs that need to be considered. Here is a breakdown of the expected or incurred expenses:

Operational expenses are those expenses required to maintain and run the recreation center efficiently. Here is a breakdown of the operational expenses:

These estimates are based on market research, the size of the facility, and the activities offered. It is important to note that expenses may vary based on location and unforeseen circumstances. Regular review of the financial plan and metrics will be necessary to ensure the business stays profitable.

Projected Profit and Loss

Our pay-per-use recreation center expects to generate revenue primarily through pay-per-use fees and event hosting services. Here is our projected profit and loss statement for three years:

As shown in our projected profit and loss statement, we expect to generate a steady stream of income from pay-per-use fees and event hosting services with a consistent annual growth rate of 20%. After all expenses have been accounted for, we anticipate a net profit of $430,000 in 2025, which translates to a profit margin of 40%.

Projected Cash Flow

Below is a projected cash flow statement for AquaFit for the years 2023, 2024, and 2025. The table includes categories for inflow, outflow, net cash flow, and cumulative net cash flow.

As seen from the table, our projected inflow in 2023 is $750,000, and our projected outflow is $550,000. This gives us a net cash flow of $200,000.

By 2025, the cumulative net cash flow is projected to be $780,000, showing a steady increase in profitability that will allow us to expand our facilities and range of activities as we aim to become a leading provider of recreational activities in the state of Arizona.

Projected Balance Sheet

Our projected balance sheet shows a steady increase in assets and equity over the three-year period, indicating strong growth and profitability for our pay-per-use recreation center. With careful management of liabilities and significant investment in facility maintenance and equipment, we are confident that our business will continue to thrive and expand its range of offerings for our valued customers.

Our goal is to hire friendly, knowledgeable and enthusiastic individuals to staff our Recreation Center. We intend to hire lifeguards, basketball coaches, fitness instructors, customer service representatives and maintenance personnel. Compensation will be based on experience and qualifications and will be in line with industry standards. The employees will be expected to fit into the business operations by ensuring that customers have a positive experience, and by completing their assigned duties efficiently and effectively. We will provide training and support to our employees to ensure they are able to deliver the best possible service to our customers.

Use of Funds

The $500,000 will be used for the following:

As we anticipate generating $750,000 in revenue in our first year, we believe that our use of funds will position AquaFit for success and allow us to meet our business goals.

Exit Strategy

Our eventual exit strategy for the Recreation Center business may include acquisition by a larger company, selling to a third party, or passing ownership and management to a family member or trusted employee. We intend to build a sustainable and profitable business that can attract potential buyers or investors and provide a smooth transition for any handover of ownership or management.

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ToyLearn is an exciting start-up company that has developed a line of educational tools for children that are fun and engaging.

Children's Play Program Business Plan

Bees' Circus is a children's play and music program that offers a series of parent/child programs.

Children's Recreation Center Business Plan

Cabin Fever is a new family recreation center aimed at the 2-5 year old age group, with soft play contained structures.

Gymnastics Instruction Business Plan

Gymnastics Jump-Start will offer tumbling, introductory gymnastics, and low-level competitive gymnastics instruction to children in Bouncetown.

Indoor Soccer Facility Business Plan

Wolf's Indoor Soccer is an indoor soccer facility offering league play, classes, facility rental and a retail shop.

Laser Tag Gaming Center Business Plan

Laser Tag is a start-up electronic game and amusement center, offering team-based, tag/capture games in an arena, as well as electronic video arcade games.

Miniature Golf Course Business Plan

Sammy's Family Entertainment Center is a family recreation center with a world-class, natural-looking miniature golf course.

Nonprofit Youth Services Business Plan

Unite for Youth is a nonprofit agency providing mentoring programs for middle and high school youth in the Greater Claremont area.

Parenting Center Business Plan

A Mother's Place will offer a wide variety of classes in prenatal care, and newborn care, and parenting. Daycare services and high-quality products are also available.

Recreation Center Business Plan

Play Time for Kids is a start-up family entertainment center, offering 'edutainment' focused services in a blended Play Care/Party Place venue.

Tutoring Service Business Plan

Bryan's Tutoring Service is a tutoring service that offers private and group tutoring in a wide range of academic subjects.

Youth Sports Nonprofit Business Plan

YouthSports will be a nonprofit youth sports program promoting youth sports participation, healthy growth and increased health care access for children.

Kids and families just want to have a good time, but owning a recreation center isn’t all fun and games. It takes planning. Take a look at a sample business plan for an amusement park, bowling alley, or mini golf course to get an idea of what your business plan should look like.

If you’re looking to develop a more modern business plan, we recommend you try LivePlan . It contains the same templates and information you see here, but with additional guidance to help you develop the perfect plan.

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business plan for recreation center pdf


  1. Children's Recreation Center Business Plan Sample

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  2. Pro Childrens Recreation Center Business Plan Template

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  4. 🌷 Recreation center business plan. A Sample Family Entertainment Center

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  1. Recreation Center Business Plan Example

    1.1 Objectives The objectives for Play Time for Kids are: To create a service-based company which exceeds customers' expectations. To increase the number of customers by at least 20% per year through superior customer service and word-of mouth referrals. Have a clientele return rate of 90% by end of first year.

  2. PDF Outdoor Recreation Business Plan Guidebook

    Outdoor Recreation Business Plan Guidebook Guide to Developing the Business Plan The business plan is a tool that helps staff efficiently plan, organize, evaluate, and implement available resources to meet the organization's goals and objectives. In general, business plans forecast 2 to 3 years into the future and are task oriented.


    Recreation Center Manager/Asst. Director * X $70,000 0.75 $52,500 Aquatics Coordinator/Asst. Manager X $54,000 1 $54,000 Aquatics Specialist $40,000 1 $40,000 ... HERSHEY COMMUNITY CENTER BUSINESS PLAN DRAFT: This Business Plan is in draft form and is provided for informational purposes only. New Hershey Community Center.

  4. (Parks & Recreation) Strategic Business Plan

    Strategic Business Plan Revised: 2-22-2019 Mission Statement The Mission of the Department of Parks & Recreation is to provide recreation opportunities and parks and trail stewardship services to the people of Gahanna so they can be healthy and well while they explore and learn in our community. Issue Statements Issue 1 - Demand vs. Space


    BATAVIA ACTIVITY RECREATION CENTER BUSINESS PLAN . 5 2.2 RECREATION TRENDS T he Trends Analysis provides an understanding of national, regional, and local recreational trends as well as g enerational participation trends. Trends data used for this analysis was obtained from Sports & Fitness Industry Association's (SFIA), National Recreation ...


    The Community Recreation Center Complex will be located 2416 14th Ave. NW, Gig Harbor, Wash. This is currently the location of the Performance Golf site directly off Route 16. The Complex consists of two structures. One is the existing building containing driving range stalls.

  7. Hillside Park Community Center Business Plan

    This business plan has been prepared to describe and guide programming at Hillside Community Center (HSCC) over the next three years, with annual updates to the Business Action Plan. Business Profile In spring of 1974, the Citizens for Hillside Community & Recreation Center (CHCRC), through

  8. Business Plan Template for Recreation Centers

    ClickUp's Business Plan Template for Recreation Centers provides all the necessary elements to help you outline your goals, strategies, financial projections, and operational plans. Custom Statuses: Track the progress of different sections of your business plan with statuses such as Complete, In Progress, Needs Revision, and To Do.

  9. PDF Strategic Business Plan for Parks and Recreation 2015-2020

    and Recreation Master Plan in 2007, known as the Traditions and Trends 2017 Plan. Many changes have ... Developing additional recreation centers on the east side of city and north of the river. Continuing to implement a business management approach, especially regarding fees, operating hours, staffing, program offerings, and partnerships. ...

  10. Community Center Business Plan [Free Template]

    Create a Business Plan If you are planning to start a new community center, the first thing you will need is a business plan. Use our Northern Park - Community center business plan example created using Upmetrics business plan software to start writing your business plan in no time.

  11. PDF City of Newport, OR

    City of Newport, OR

  12. Craft a Winning Recreation Center Business Plan: 9-Step Checklist!

    August 18, 2023 By Henry Sheykin Resources On Recreation Center Financial Model Business Plan Value Proposition One-Page Business Plan SWOT Canvas Welcome to our blog post on how to write a business plan for a recreation center in 9 steps!

  13. Children's Recreation Center Business Plan Example

    1.1 Mission To provide the greater Bemidji area with a safe, fun, exciting (and profitable) child entertainment facility for children ages 2-5, and their parents, which will help children grow physically, emotionally and mentally through interactive play with their parents, peers and the facility itself.

  14. Entertainment & Recreation Business Plan Examples

    Dating Matchmaking Service Business Plan. Golf Course Business Plan. Golf Course Training Center Business Plan. Golf Driving Range Business Plan. Inline Hockey Service Business Plan. Inline Skating Products Business Plan. Karaoke Bar - Bowling Alley Business Plan. Laser Tag Gaming Center Business Plan.

  15. Recreation Center Business Plan: the Ultimate Guide for 2024

    1. Executive Summary An executive summary provides an overview of your proposal, including your mission, concept, timeline, budget, and projected return on investment. Clearly state your mission...

  16. Indoor Sports Complex Business Plan Template

    Next, provide an overview of each of the subsequent sections of your plan. Give a brief overview of the indoor sports complex industry. Discuss the type of indoor sports complex business you are operating. Detail your direct competitors. Give an overview of your target customers. Provide a snapshot of your marketing strategy.

  17. How to write an Outdoor Activity Center Business Plan (Step by Step

    Activities R Us is seeking investment of $650,000 for a new site at Lake Erie. The investment required is to purchase 2 houses and an outbuilding to create accommodation blocks and cabins to house up to 60 people at any one time. Customers can then experience all the outdoor pursuits on offer while staying in comfort.

  18. Craft Your Perfect Recreation Center Business Plan

    The business plan template provides pre-written content as a starting point, but it is fully customizable to reflect your unique Recreation Center startup. You can tailor the information, modify sections, and add or remove content as needed to align with your business goals and strategies.

  19. Recreation Center Business Plan

    Recreation Center Business Plan - Free download as Word Doc (.doc / .docx), PDF File (.pdf), Text File (.txt) or read online for free. recreation

  20. Business plan for recreation centre

    Download business plan for recreation centre and more Business Systems Study Guides, Projects, Research in PDF only on Docsity!

  21. Recreation Center Business Plan

    Need real financials We recommend using LivePlan as the easiest way to create automatic financials for your own business plan. Create your own business plan Previous: Financial Plan Download this plan Play Time for Kids recreation center business plan appendix.

  22. Recreation Center Business Plan.pdf

    EXECUTIVE SUMMARY Town of Palm Beach Recreation Center Business Plan Section I -Executive Summary The following is a brief summary of the information contained in the body of the Town of Palm Beach Recreation Center Business Plan.

  23. Westlake, WA Monthly Weather

    Get the monthly weather forecast for Westlake, WA, including daily high/low, historical averages, to help you plan ahead.

  24. Children's Education & Recreation Business Plans

    Youth Sports Nonprofit Business Plan. YouthSports will be a nonprofit youth sports program promoting youth sports participation, healthy growth and increased health care access for children. Kids and families just want to have a good time, but owning a recreation center isn't all fun and games. It takes planning.