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What is Corporate Strategic Planning?

Corporate Strategic Planning is a companywide approach at the business unit and corporate level for developing strategic plans to achieve a longer-term vision. The process includes defining the corporate strategic goals and intentions at the top and cascading them through each level of the organization. Many organizations confuse the annual budgeting process with corporate planning. Corporate strategic planning should come first and annual budgeting should be driven by the strategy, not by prior year’s budget spend.

Why is Corporate Strategy Important?

A corporate strategy can focus every employee and resource in a company on the same objectives, and it aims to use them all efficiently. It gives every employee a set of guidelines they can use in their everyday work to move toward certain targets, which promote the vision and mission of the company. Corporate level planning can also improve efficiency within the organization and help identify unseen bottlenecks or pain-points.

The corporate strategy gives leaders and employees ideas to use for the improvement of distinctive activities (processes and operations) that create a competitive advantage. The strategy can also help executives to protect the company from entering into costly or irrelevant opportunities. What are the steps involved in strategic corporate planning? Corporate strategic planning begins by clarifying the vision and mission of the organization and the space the business chooses to compete in. Clarifying the organizations position will help you develop and effective strategic planning framework.

1) Competitive Analysis

A competitive analysis needs to be conducted, to understand the trends that could impact the success of your strategy. Common factors that could be analyzed include political, legal, social, environmental, technological. There may be other factors you may want to consider that are relevant to your business and industry.

2) Strategic Goals & Priorities

Once you have completed a competitive analysis, the corporate leadership team will set the overarching strategic goals and priorities for the organization.

Once the strategic goals and priorities are finalized, each business unit needs to define its strategic goals and plans on how it can contribute to the overall direction of the enterprise. That includes not only what is to be accomplished, but how it will be accomplished including high level plans, budgets, human resources, etc.

3) Communication

Once business unit plans and directions have been set, the information needs to be communicated and shared with leadership inside the business unit so that priorities and plans can be aligned and integrated within a single budget.

What is Strategic Business Planning?

At the corporate level, an enterprise develops a portfolio of businesses they choose to compete in. This is a high-level analysis of a business’s competitive and core capabilities, and how each business contributes to the overarching corporate goals. Supported by the corporate strategic business planning process, these businesses are then set up, sponsored, and supported as business units at the operating level.

What Are The Types of Corporate Strategy?

When looking at the types of corporate strategy, it is important to consider a positioning grid that looks at the source of competitive advantage as well as the space where the business competes (markets, geography, size, etc).

Strategy 1: Low Cost Strategy

This type of strategy is one in which your source of advantage is simply competing on cost and being the low-cost provider. With this strategy an organization must exploit all sources of cost advantage. This includes things such as:

  • Economies of scale
  • Cost of inputs
  • Operations excellence to help drive down costs
  • This type of strategy requires an organization to compete more broadly (markets, geography, size)

Strategy 2: Differentiated Strategy

In a Differentiated Strategy, the focus is on competing by being unique or distinctively different in your industry. A differentiated strategy provides a product or service in more of a niche market where customers see the importance of offerings and are willing to pay a premium price. While this strategy still has a broad focus on how and where it competes (markets, geography, size), it serves its customers in a differentiated way. Differentiation can include factors such as:

  • Technical superiority
  • Customization
  • Products or services that are difficult to copy
  • Customer Service

Strategy 3: Segmented Strategy

A segmented strategy is one in which you have clearly differentiated yourself from the competition. The space in which you compete has a narrow focus. You serve a distinct group of customers with specialized needs. In this space, there are few product or service substitutes that can be offered and while you may not have the volume of customers, profit margins tend to be higher because of the lack of substitutes. and there are few substitutes for your offerings. It is important for every organization to understand where on a strategic position grid it currently sits and where it may want to be — adapted from Michael Porter

What Is the Difference Between Corporate Strategy and Business Strategy?

Corporate strategy, in contrast, involves the plans that a larger enterprise must form when it is composed of multiple smaller businesses or entities. For example a business unit may need to examine factors unique to the industry or competitive landscape that is fundamentally different than its corporate parent.

As a large enterprise, company, or private equity group takes on more acquisitions, it must work with its respective businesses to craft a business strategy and plan that is unique to them and drive competitive advantage through their products, services, and market positioning.

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strategic planning and corporate development

Corporate Development Vs. Corporate Strategy

by Agile Blogger | Apr 17, 2023 | Agile Coaching

employees in the office

Employing corporate development strategies alongside corporate strategy is essential for the successful operation of a business. Still, each profession comes with its unique set of challenges. As Business Leaders and decision-makers, it’s essential to understand how corporate development and strategy work together to ensure that your business reaches its optimal performance level as cost-effectively and efficiently as possible. In this blog post, we’ll explore the nuances between these two functions, provide an overview of their respective roles in your organization, discuss why they need to work in concert with one another, and share tips on how you can maximize the impact of both by leveraging them strategically.

Corporate development performs initiatives like new product development, business model innovation, and strategic partnerships to gain a competitive advantage and achieve business growth. It helps businesses increase the value they can provide to the target audience.

On the other hand, the corporate strategy function advises senior leadership on various strategic initiatives and things like financial modeling, resource allocation, and competitive positioning. Like an internal consulting group, it adds value by identifying barriers and developing an approach that allows you to achieve desired objectives.

Corporate development and corporate strategy serve different purposes. But in essence, they are complementary concepts that work together to help companies achieve their long-term goals and create value for their stakeholders. So, here is an article highlighting their core differences and how they can work together for maximum success.

What is corporate development?

Corporate development is a field within the giant umbrella of corporate strategy. It is concerned with the financial modeling of a company and the creation of synergies between different departments within an organization. Capital markets are also a key focus as corporate developers strive to gain a competitive advantage for their firms.

Typically, corporate development guides a company’s overall direction and business decisions through specific initiatives like mergers & acquisitions, divestitures, and investments.

It involves internal restructuring and leveraging external opportunities.

An example of internal restructuring could be combining two departments that can work together into one. Through this corporate restructuring , organizations foster a harmonious environment in the corporate entity, leading to more efficient use of resources and ultimately boosting revenues or lowering long-term costs.

An example of leveraging external opportunity could be an investment banking organization acquiring a smaller corporate finance organization or a start-up company.

Thus, corporate development is the how of a company’s business decisions. Corporate developers focus not only on the operational details of achieving the company goals but also on the sales aspect and ROI.>

What is a corporate strategy?

A corporate strategy is a long-term plan for the growth and development of a company. It sets out the company’s overall objectives and how they will be achieved. Corporate strategy has an internal strategy team that encompasses the company’s organizational structure, financial policy, and approach to risk management. The team is concerned with how individual business units thrive in delivering value to their customers in product/service/market segments.

The corporate strategy looks at the big picture and defines where the company wants to be. It should include short-term and long-term initiatives, each supporting the other. An excellent corporate strategist creates strategic plans, helps organizations achieve their business goals and targets, and improves financial viability.

“Corporate strategy portrays a general strategy in a company and focuses on its business portfolio to add more value. Its planning involves focusing on the organization’s structure and identifying the problems in different business areas. The responsibility for appropriate strategy formulation lies with the top-level managers of the company. They discuss, analyze and finalize strategies to move forward in the market.”

– Source – https://www.wallstreetmojo.com/corporate-strategy/#h-corporate-strategy-explained .

Most large companies have a vice president of corporate strategy, who is responsible for developing and overseeing the execution of the company’s strategy. Part of the corporate strategy process is due diligence when a company researches another company before acquiring or investing. Growth strategies are also crucial in corporate strategy, as companies must determine how to grow their business to remain competitive.

What does corporate development do?

Corporate development is the group within a company responsible for strategic decisions and executing transactions through sourcing, including mergers, acquisitions, divestitures, financings, and partnerships. The corporate development team works closely with the CEO and other members of the executive team to identify and explore new markets and pursue opportunities to create shareholder value.

Corporate development is focused on executing transactions that will improve the company’s competitive position and create shareholder value. That means identifying potential acquisition targets, negotiating deals, and managing post-acquisition integration. It also includes raising capital to finance these transactions and maintaining relationships with key stakeholders such as shareholders, lenders, and partners.

Excellent communication skills in corp dev are essential as you will interact with individuals across varied functions, all experts in their domain. The skill to effectively receive and interpret information or data will help you as a business strategist. You will work with different business units as a corp dev team. 

In short, corporate development is responsible for making deals to help a company achieve its strategic objectives.

Difference between corporate development and corporate strategy

Corporate development and strategy are two terms often used interchangeably, but there is a big difference between the two. Corporate strategy is the overall game plan for the company, including the goals and objectives that guide decision-making. On the other hand, corporate development is responsible for executing that strategy through mergers and acquisitions, joint ventures, and partnerships.

While corporate strategy provides the overall direction for the company, corporate development ensures that this direction is translated into tangible actions that create shareholder value. One significant difference between the two functions is thus valuation: corporate strategy determines which businesses or products are worth pursuing. In contrast, corporate development uses valuation techniques to execute transactions at optimal prices.

One of the most important considerations for corporate strategists is understanding the business model and how it creates value. This means they need to have a strong understanding of the competitive landscape and what drives customer behavior. They also need to be able to identify new growth opportunities and develop a plan to seize them. Skills set for corporate strategists typically include financial analysis, forecasting, and market research.

In other words, corporate strategy is about setting the direction for the company, while corporate development is about achieving that vision through specific actions. 

The relationship between corporate strategy and development can be summarized like this: corporate strategy defines where the company wants to go, and corporate development figures out how to get it there.

While both roles are essential for driving growth within a company, they require different skill sets and focus on various aspects of the business. Corporate strategists need to be able to see the big picture and identify growth opportunities. In contrast, corporate developers must be experts in valuation and negotiation to get the best deals for their companies.

How do corporate development and corporate strategy work together?

Corporate development and strategy functions work together to ensure a company can achieve its long-term goals. The corporate strategy sets the direction for the company. It outlines the overall plan for how the company will achieve its goals. Corporate development then works to implement the system, ensuring that the company has the resources and capabilities to execute the plan.

The two functions are closely linked, as the high-level decision made by the corporate strategy team is usually a relatively seamless handoff to corporate development. For example, suppose a company decides to enter a new market. In that case, it will be up to the corporate development team to find an acquisition target or joint venture partner. Similarly, suppose a company decides to divest itself of a business unit. In that case, it will be up to corporate development to find a buyer and negotiate the sale.

For both functions to be successful, there must be alignment between them. This means that the management team needs to have a shared understanding of the company’s overall strategy and how each function contributes to it. Additionally, metrics need to be in place so that progress toward strategic objectives can be tracked and monitored. By working together, corporate strategy and development can create shareholder value and help take the company forward.

The corporate strategy function is often housed within the larger company’s investment banking or private equity group. This is because these groups often have expertise in deal structuring and execution and access to capital. The corporate strategy team works with the management team to identify attractive opportunities and then with the investment bankers or private equity investors to execute those opportunities.

The two teams need to be closely aligned to ensure that the company is moving in the right direction and progressing toward its goals. Corporate strategy should be regularly revisited and updated to keep corporate development on track. Suppose there are changes in the market or within the company. In that case, the corporate strategy may need to be adjusted for corporate development to continue working towards achieving the company’s goals.

Corporate development and corporate strategy are two distinct but related management areas. Corporate development is focused on the activities that create value for the company over time, while corporate strategy outlines how to achieve those goals. Understanding their differences will enable you to manage your organization’s resources best, develop efficient processes and practices, and ensure long-term success.

With a deep understanding of both areas, businesses can reap the most benefit from each activity and create an environment where employees work together towards a common goal.

This article is a great resource for anyone looking to understand the nuances between corporate development and corporate strategy. With the help of Leadership Tribe’s agile training services, businesses can ensure their teams are well-equipped to maximize the impact of both roles and create an environment where employees work together towards a common goal. Leadership Tribe’s agile transformation provides interactive, hands-on workshops that equip teams with the skills and techniques needed to stay ahead of the competition.

If you’re interested in learning more about how Leadership Tribe’s agile training services can help your business thrive, please visit our contact us page to get in touch with our team. We look forward to hearing from you!

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The First Step to Creating a Winning Corporate Development Strategy

strategic planning and corporate development

In the typical business plan, the SWOT analysis is little more than an afterthought, hidden away at the back of the document.

It is often filled in with truisms: the company’s strengths include an experienced management team and a strong brand, its weaknesses include a short-term lack of access to capital, the biggest threat is a recession and its opportunities include new products and markets. 

This generic, poorly executed SWOT analysis is what passes for a corporate development strategy at most small to midsize companies.

And it partly explains why they’ll only ever be small and midsized companies. 

Putting together a winning corporate development strategy is crucial for the long-term growth of your business.

And that goes for whether you’re a mid-sized company just past $10 million in annual revenue or a startup that’s yet to break even.

We at DealRoom help many corporate development teams organize their M&A process and in this article we'll dive into corporate development strategy and to start creating it.

So, what is a Corporate Development Strategy? 

A corporate development strategy is an actionable plan with the goal of growing / restructuring a business or establishing partnerships. The strategy typically looks to create opportunities through M&A or divestitures. To create a corporate development strategy , teams look inward at a company’s products or services, along with competitor’s offerings and trends.

Pinning Down Corporate Development

Corporate development is the practice of defining the nexus of opportunities that exist for your company, evaluating them and ultimately, capitalizing on them.

M&A transactions are the major component, but it’s more holistic than that. It can also include identifying new partners and suppliers, where to outsource, how to optimize productivity, which lines of product or service should be introduced (or removed) and more. 

The end game in many of these options is M&A : what begins as a decision to move into a new line of products or services regularly lead to the decision to acquire a firm in that space. 

The decision to enter a new market may begin with a partner search before developing into an acquisition. And optimizing productivity is sometimes just a synonym for adopting new technologies...or acquiring a company with expertise in it. 

There’s an ever-expanding list of examples where this kind of corporate development is visible: 

  • When Starbucks wanted to expand from coffee into tea, instead of starting from scratch, it acquired the upstart tea brand, Tazo, for $8m (in 2017, it sold out to Unilever for $384 million ) 
  • Luxottica partnered up with Sunglass Hut to distribute its range of eyewear before deciding it wanted to buy it for $462 million in 2001; 
  • One more good example of acquiring technology is provided by eBay’s acquisition of Paypal back in 2002 for $1.5 billion . 

This is corporate development in its essence.

In business, there are no guarantees of success, but having a good corporate development strategy at least maximizes the chances of achieving it. 

Too often, what firms believe to be a corporate development strategy is nothing more than a series of ideas, not too different from that SWOT analysis mentioned at the outset of this article. A winning strategy demands a lot more than than a 4-square matrix…

corporate dealmaking

You’re going to need a waterfall chart. 

It begins with a waterfall chart

Picture where you want your business to be in ten years’ time in terms of a simple number: its' revenue.  

If like most owners of an SME, you’re more used to thinking on a 2- to 5-year time horizon, this will be a useful exercise.

You don’t have to get too specific - round numbers are fine, as long as they’re realistic. And realistic doesn’t mean conservative - this exercise may even work better for now if you overreach a little. 

Now, write your company’s revenue for this year on the left-hand side of a page and at the far right-hand side, write the figure you came up with for its revenue 10 years from now. 

revenue graph 1 step

Now, as if building a bar chart, draw a vertical bar for each, the size of which should roughly correspond to the revenue in each year (i.e. $1 million of sales should be a third of the height of $3 million of sales). 

Now you should have two bars at either end of the page, representing your sales this year and your sales in ten years’ time. 

revenue graph 2 step

How you get from one to the other will be decided by the effectiveness of your corporate development strategy. The vertical distance between the two represents the disparity in revenue between both years. 

revenue graph 3 step

Assuming that distance, as per the example, is $2 million , you’ve got to answer the question - “what’s going to generate these sales?” 

A waterfall chart, showing where you predict each dollar of revenue will come from over the period will help you to answer. 

This isn’t so much an exercise in forcing you to be realistic as encouraging you to think about how you can generate ambitious growth. It’s about turning the

  • ‍ ‘if I acquire this business, how much growth can I expect?’
  • ‘I want to quadruple my revenue in ten years, so which company should I acquire to achieve that?’  
In other words, revenue is the destination. The parts between the two endpoints are the means to getting there. 

So, supposing, for the sake of round numbers, that your growth over 10 years was 200% , representing revenue growth of over 11.5% per year . However, it’s unlikely that all of the growth will be organic.

Even if your company is young and experiencing double-digit growth, that can only hold true for so long. So, let’s suppose that 30% of the total growth over the next 10 years is organic. Draw a bar on your page representing that growth right next to the bar on the left representing this year’s figures. 

Still, a long way to go to reach the 10-year figure, right? 

This is what makes this a useful first exercise in constructing a corporate development strategy. What steps will enable you to bridge the gap between the two figures?  

Suppose you fill in another one - new markets . People frequently believe that they can grow revenues in new markets even faster than their home markets but this is seldom the case. It usually takes more time and money than the home market. Here, we could say 10% of the growth will be down to new markets.

That still leaves 60% of the growth you projected unaccounted for. Price increases over a ten-year period should allow you to account for a further 5% , and new product development (NPD) may bring in, say, 15% . That leaves 40% . 

A good way to bridge this gap is M&A, but here’s a reality check: 40% of 200% growth on current revenue would mean that the company (or companies) that you acquire have 80% of your current revenue. So, you’re basically buying a direct competitor in terms of size - all quite possible, but certainly more challenging.

The genesis of a winning corporate development strategy is you deciding where you want your business to be in a decade from now.

By undertaking the brief exercise we have outlined above, you give yourself the best chance of deriving a strategy that achieves your objectives. 

As we shall see, you don’t have to rigidly stick to the plan - there will be opportunities along the way, and inevitably, some drawbacks.

But understanding what you want is key to you getting it. In the next article, we will discuss how to put together a corporate development strategy in more detail.

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What financial problems may affect strategic planning, the implementation process of strategic plans.

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Elaborate planning is a prerequisite to achieving corporate success. To grow and sustain in the business environment, organizations must devise methodical and highly sophisticated plans for operations, production, projected growth path, investments, debts, strategies and more. Different types of plans are needed for different scenarios.

Business plans can be done every week, month, quarter and year. The plans usually comprise start-up plans, growth plans, internal plans, feasibility plans and corporate plans.


Corporate planning and development integrates various functional departments within organizations. Finance, accounting, marketing, production, IT and human resources are integrated and interrelated. These relationships are expressed by statistical and mathematical models. Based on these, the organization prepares pro forma financial statements such as balance sheets and P&L (profit and loss) accounts.

Corporate planning is particularly significant and relevant for risk management and simulation. With a good corporate plan, the organization's decision-making is far superior and risks are minimized and nullified.

Corporate planning involves the process of detailing meticulous and comprehensive plans in order to accomplish organizational objectives and goals with available resources. Senior management devises a formal approach to achieve the organization's vision and mission.

The management conducts internal and external environmental scans to take stock of all the existing prospects and opportunities and to recognize its shortcomings. The organization analyzes the SWOTs (Strengths, Weaknesses, Opportunities and Threats) and PEST (Political, Environmental, Social and Technology).

Corporate planning involves overall planning for the organization. Analysts consider various alternate paths and the trade-offs of one strategy over another. Therefore, management meticulously chooses the best possible alternative keeping in mind its objectives and priorities. Efficient and effective corporate planning provides the bases for valuable decision making.

Corporate planning is primarily long-range planning for any organization. Once formulated the plans usually cover five years. Constant reviewing and monitoring is the key for them to last this long. This assessment must be conducted at the end of each year and adjustments made immediately.


Business opportunities and environments continually change. The fashion and trends prevalent in the prior year might be outdated in the current year. Ongoing research is required and modifications to corporate plans are needed to give the organization a competitive advantage.

Many companies outsource the task of developing corporate plans. This can be a mistake given the knowledge that company management would have that the consultant lacks.

Suchi Moorty has vast writing experience in magazines and on various online portals. She has been associated with the print media since 2003, and is very comfortable in writing on fields such as health care, chemistry, physics, life sciences, management, human resources, finance and accounting. Moorty has a Master of Science in biology.

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What is the difference between a marketing plan & a corporate plan, what is needed for a business restructuring plan, the best practices in strategic implementation, analytical tools for developing a strategic plan, strategic planning at all organization levels, the relationship between supervisory planning & employee morale, keys to a successful swot analysis, the relationship between corporate entrepreneurship & strategic management, what is conventional management accounting, most popular.

  • 1 What Is the Difference Between a Marketing Plan & a Corporate Plan?
  • 2 What Is Needed for a Business Restructuring Plan?
  • 3 The Best Practices in Strategic Implementation
  • 4 Analytical Tools for Developing a Strategic Plan


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Strategic Planning in Diversified Companies

  • Richard F. Vancil
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The widely accepted theory of corporate strategic planning is simple: using a time horizon of several years, top management reassesses its current strategy by looking for opportunities and threats in the environment and by analyzing the company’s resources to identify its strengths and weaknesses. Management may draw up several alternative strategic scenarios and appraise them […]

The widely accepted theory of corporate strategic planning is simple: using a time horizon of several years, top management reassesses its current strategy by looking for opportunities and threats in the environment and by analyzing the company’s resources to identify its strengths and weaknesses. Management may draw up several alternative strategic scenarios and appraise them against the long-term objectives of the organization. To begin implementing the selected strategy (or continue a revalidated one), management fleshes it out in terms of the actions to be taken in the near future.

strategic planning and corporate development

  • RV Mr. Vancil is professor of business administration at the Harvard Business School and chairman of its Control Area faculty. His most recent HBR article was “Inflation Accounting—The Great Controversy” (March–April 1976). His book, Strategic Planning Systems, will be published next January by Prentice-Hall.
  • PL Peter Lorange is the president of IMD International in Lausanne, Switzerland, where he is also a professor of strategy and holds the Nestlé Chair.

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Management Trainee Programme - Strategic Planning and Corporate Development - Hang Seng Bank (HK)

Offers “hsbc”.

  • Hong Kong ( Central And Western District )
  • Bachelor's Degree

Job description

Make that Change See a new Path at Hang Seng Bank Career opportunitites in Strategic Planning and Corporate Development Strategic Planning and Corporate Development Department functions as the central planning and strategy development group of the Bank and addresses topics at the top of senior management agendas. Our professional Business Strategists are dedicated to formulating Hang Seng Bank's strategies and development plan, and providing recommendations to senior management and support on strategic business opportunities including acquisition and disposals or other corporate development projects. We seek high-calibre individuals who are eager to join us in expanding our business in a dynamic market through strategy development, strategic analyses and corporate development. Join a winning team and contribute to Hang Seng Bank's continued success while furthering your career. Your PATH to Success - Hang Seng Bank Management Trainee Programme If you are looking for a high-flying career in the banking industry that will provide the opportunity to work on different initiatives across all Businesses and Functions, our Management Trainee Programme is an excellent place to begin your journey. Offered in Strategic Planning and Corporate Development Department, this fast-track three-year programme is intense and challenging. It provides comprehensive classroom training, exposure to China and overseas business, job attachments, support in attaining professional qualifications and senior management mentorship across disciplines. Most importantly, the programme gives you exposure to the best global banking practices and the opportunity to develop your career in a financial institution that was ranked as the ‘World's Strongest Bank'* and the ‘Best Domestic Bank in Hong Kong' for the 18 th consecutive year*. * The Asset Magazine (2018)

Desired profile

Qualifications : We are looking for driven individuals who can make that CHANGE in taking the Bank to the next level to join as 2018 MT intakes: ·  Bachelor's degree or above in Accounting, Finance, Economics, Business Administration or a related discipline from an accredited university ·  Less than three years' working experience ·  Professional qualifications or in the process of obtaining qualifications such as CPA, CB, CFA, CIIA and PMI an asset ·  Strong business acumen, analytical ability and problem-solving skills ·  Committed, self-motivated and action-oriented personality with ownership to drive business performance and the success of strategy development and implementation ·  Potentials to build a trusted-advisor relationship with working partners and senior executives ·  Excellent written communication, presentation and interpersonal skills ·  Well-versed in MS Office including Excel and PowerPoint ·  Proficiency in both written and spoken English, Cantonese and Mandarin ·  Capable of serving as a role model for displaying openness, teamwork and integrity

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Senior Strategist and Corporate Development Manager / Strategist and Corporate Development Manager - Hang Seng Bank (HK)

Job ID 0000IWBA Location Central, Hong Kong Area of interest Strategy and Planning Job type Permanent - Full Time Work style Hybrid Working

Opening date 27-Nov-2023 Closing date 31-Dec-2023

A Career with Hang Seng Bank 

Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services.  We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages. 

Strategic Planning and Corporate Development

Strategic Planning and Corporate Development functions as the central strategy development group of the Bank and addresses topics at the top of senior management’s agendas.  This role will provide the opportunity to work on different bank level strategic initiatives across all the Businesses and Functions of the Bank, covering the following

  • Chief of Staff (“COS”):  Support key activities of executive office including but not limited to governance papers and presentation materials for external and internal meetings, relationship management with key internal, external and industry bodies and monitoring of business results; lead and mobilise CEO sponsored stakeholder events; advocate and moderate cross-business collaborations 
  • Corporate strategy:  Formulate the Bank’s medium term strategies, support execution, coordination, tracking and evaluation according to the Bank’s strategic planning framework; lead articulation and mobilisation to achieve strategic priorities;  lead strategic business studies that are cross-Businesses, Functions and/or geographies in nature, derive actionable insights and make appropriate recommendations to the Bank’s senior management
  • Corporate development:  Lead corporate development projects including acquisitions, disposal, joint venture and strategic alliance;  lead governance and management of the Bank’s corporate investments and alliances and exploit synergies in accordance to the Bank’s strategic priorities;  raise market perception of the Bank through thought-leadership and advocacy on key strategic topics

We are currently seeking a high caliber professional to join our department as Senior Strategist and Corporate Development Manager.

Principal responsibilities

  • Provide COS support to enable CEO and/or other C-suite members effective and efficient execution of management agenda, internal and external communications, and other issue resolution
  • Develop strategy papers and reports to articulate strategic plan, strategic analysis and business performance to support decision making, ensure bank-wide alignment and solicit approval
  • Mobilise and collaborate with businesses and functions to devise strategic initiatives, manage implementation, monitor performance and support issue resolution
  • Be trusted advisors to working partners and conduct credible challenge on all strategy, corporate development and COS issues, through daily working relationship and participation in various committees
  • Build and develop relationship with the Bank’s internal stakeholders including subsidiaries, associate companies and corporate investments; monitor performance and support directors and senior management on corporate governance
  • Lead fact-based analysis to develop relevant hypothesis for discussions and recommend strategic options for consideration by senior management in relation to bank strategy, corporate development and business performance improvement
  • Lead relationship with external parties including industry associations and mobilise collaboration and participation by the Bank’s relevant departments
  • Coach and mentor junior team members; Co-lead various department administrative and internal control responsibilities as per Group and Bank’s requirements
  • University degree in any disciplines with good knowledge in Accounting, Finance, Economics, Business Administration or a related discipline; professional qualifications such as CPA, CB, CFA, CIIA, CIMA, FLMI and PMI an asset
  • Over ten years of financial services (e.g. personal banking, wholesale banking, private banking, insurance, asset management) and/ or strategy consulting experience;  hands-on experience in CEO or COS Office an asset
  • Excellent written communication (documents and presentations), oral presentation and interpersonal skills; able to articulate conceptual ideas and strategic directives to a wide range of audience
  • Generalist problem-solving skills with strong conceptual, highly structured and analytical and quantitative capabilities to deal with high level of ambiguities
  • Project management skill with a track record in leading and mobilising cross-functional teams and managing multiple priorities
  • Good knowledge of commercial banking products, organisation and operations;  knowledge of and exposure to Mainland China and GBA business, transaction banking, wealth management (incl asset management and insurance), innovation (incl FinTech and digital), strategic partnership, subsidiary management, or management information reporting highly preferred
  • Committed, self-motivated and action-oriented personality with strong ownership and resourcefulness to drive results and performance;  Ability to build a trusted-advisor relationship with working partners and senior executives
  • Well-versed in MS Office including Excel and PowerPoint; experience in modelling an asset

Candidate with less experience will be considered as Strategist and Corporate Development Manager.

Visit  Hang Seng Career Page  and sign up with our  Talent Community  to receive the latest information about our career opportunities in Hang Seng Hong Kong

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The Ultimate Guide to Corporate Strategic Planning

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blog , Strategic Planning

Corporate strategic planning is essential to businesses and one of the basics of a business plan. It allows you to proceed toward your objectives with direction and focus. However, setting strategic goals is more complex than writing them down during a board meeting. The process requires careful evaluation and analysis to garner the best business results. 

Corporate strategy includes all the steps in strategic planning that turn your high-level goals into actionable objectives, maintain and elevate your competitive position and provide quantifiable feedback to keep a flexible and workable strategic framework. 

In This Article

What Is Corporate Strategic Planning?

Objective setting, allocating resources, making strategic trade-offs, why is corporate strategic planning important, what is the difference between corporate strategy and business strategy.

  • Formulation
  • Implementation
  • Modification
  • Establish the Your Corporate Strategic Objectives
  • Develop Strategies for Achieving Goals
  • Implement Your Corporate Strategy
  • Monitor Your Strategic Plan’s Performance
  • Analyze the Plan’s Success

How AchieveIt Helps With Strategic Planning

Sharpen your corporate strategy with achieveit.

What Is Corporate Strategic Planning?

Corporate strategic planning is a branch of strategy that focuses on the organization. A corporate strategic plan manages a business’s objectives and overall direction, and the associated processes are critical to the organization’s strategic objectives.

The corporate strategic planning process includes defining companywide strategic goals from the top tiers of an organization and implementing them throughout every level. For many businesses, corporate strategic planning is the first step and strategic planning goals define annual budgeting and allocation of resources. 

Corporate strategic plans can be external, focusing on business objectives and the overarching direction for the organization, or internal, such as corporate diversity and inclusion strategic plan.

A corporate strategy — in terms of business planning basics — has four main components, each providing valuable insight through self-evaluation. The four elements of corporate strategic planning include the following:

The Four Elements of Corporate Strategic Planning

The Four Elements of Corporate Strategic Planning

Visioning involves creating a high-level direction for your business, including business plan basics like corporate values and vision and mission statements. Setting a vision for your company’s future is a robust tool in corporate leadership. In general, companies plan between three and five years ahead. 

Your vision and values will guide your daily operations and procedures, and involving key team members fosters engagement throughout the organization. 

Aligning your strategic objectives with the overarching vision for your business is the key to successful objective setting. Strategic objectives are the high-level goals of your business and describe what your team needs to do to fulfill its mission over the next three or five years.

The objective setting takes your qualitative goals into measurable objectives , which is critical to get your ideas into an actionable format. In the context of goal setting in an organization, the most effective strategic goals are specific, measurable, attainable, realistic and time-bound (SMART). Communication is also vital in the objective-setting phase. It ensures that team members are focused on priority tasks and operating in a unified manner, aiming towards furthering the company in the future.

With your objectives outlined, you now have a clear list of priorities to allocate human and capital resources. With a clear and actionable overview of your strategic goals, you can plan, manage and assign resources to facilitate reaching them. Determining how best to allocate resources to teams and business units is integral to your overall planning process. 

Also known as prioritization is one of the most challenging core elements of corporate strategy. Taking advantage of every opportunity may not be possible, and almost all business decisions contain an element of risk. Anyone who manages strategic plans and initiatives in an organization must consider all these factors to determine the optimal strategy when setting strategic goals. 

Businesses must balance risk and reward and pay close attention to risk management processes to maximize returns and minimize threats to operational procedures. 

Why Is Corporate Strategic Planning Important?

Strategic plans are more than just abstract ideas conceptualized in a board room. When actualized correctly, they power organizational alignment and allow teams to direct their efforts in the most productive places. Strategic planning communicates your mission and vision throughout your organization to effect strategic change at every level and prioritize your most important objectives in your daily operations. 

Strategic planning can highlight your shortcomings and biases and present new opportunities to streamline your operations. Then, you can track your goal process with actionable key performance indicators (KPIs) and align them with your business processes. 

Most importantly, a well-conceived strategic plan provides a competitive advantage in your industry, allowing you to anticipate competitors’ next moves and stay one step ahead. With actionable strategies in mind, your business can accomplish goals ahead of the competition and ensure you provide the best possible results for your customers. 

What Is the Difference Between Corporate Strategy and Business Strategy?

There is a marked difference between business-level strategy vs. corporate-level strategy. Corporate strategies operate at a higher level than business strategies and focus on growth and profits. A business strategy, on the other hand, focuses on competing in the marketplace. Organizations should develop their business strategies with their corporate strategy in mind. 

Stages of Corporate Strategic Planning

Stages of Corporate Strategic Planning

Like any successful strategic plan or initiative, teams must tackle corporate strategic planning in four stages. The four stages of corporate strategic planning include the following:

1. Formulation

For an actionable strategic plan, you must take the time to create a roadmap of your most profitable action to achieve your strategic objectives. In this phase, you and your team will set your strategic plan goals and explore the best means to achieve them. Consider conducting a SWOT analysis — strengths, weaknesses, opportunities and threats — for your business to reveal growth opportunities and areas within your operations that require attention. Consider looking into successful corporate strategic plan examples as part of your research. 

Before you start, ensure you have a purpose for formulating your strategy based on your core vision and mission. You’ll consider current events and trends as part of your SWOT analysis. Ensure you set actionable and measurable goals in the formulation phase of strategic goal setting and communicate them effectively throughout your organization. 

Often, organizational leaders formulate a corporate strategy. Every team member adds a different perspective to the process, so drawing on their input could illuminate and provide a more pronounced competitive edge for your business. 

2. Implementation

Implementation is the phase where your corporate strategies become corporate actions . Your team has designed and communicated your strategy, so that all members understand their roles and responsibilities. Setting up KPIs aligned with your strategic objectives is critical in the implementation phase, as it provides quantifiable feedback on positive impacts and information on opportunities for change. 

During implementation, your team must focus on details and day-to-day processes to implement quick changes. Corporate strategy is a fluid process that requires daily attention to succeed.

3. Evaluation

Evaluating the strategies you executed in the implementation phase provides you with valuable feedback on the efficacy of your corporate strategy. Some businesses  perform a gap analysis to identify the need for new products or additions in the gap between their current and desired future positions. 

At this stage of the process, your data is vital. An   integrated plan management software allows you to track resources, changes, schedules, and the quality of your corporate strategic initiatives. With actionable data on team members and projects, you can make changes and refine your corporate strategy.

4. Modification

In the modification phase, your team can correct and refine underperforming elements of your corporate strategy. You have identified your strongest areas, which your team could leverage to assist in further implementation in areas that need further attention. 

How to Create a Successful Corporate Strategic Plan

You and your team may be used to taking a reactive route where you only deal with problems as they arise. However, this can stifle your vision and make it difficult to see the big picture or prepare for obstacles along the way. By following the fundamentals of strategic planning, your company can gain a better understanding of common issues that complicate your short- and long-term goals and make you more proactive in resolving them.

A progressive approach is critical to corporate strategic planning success, so you can pay attention to each step and garner the best results. The five steps in the strategic management process include the following: 

Establish the Your Corporate Strategic Objectives

1. Establish the Your Corporate Strategic Objectives

Corporate strategic objectives must be clear, achievable and easy to communicate. Consider what business objectives your team needs to achieve and communicate these objectives throughout all levels of your organization. Foster collaboration, allow everyone in your organization to think strategically and offer suggestions for achieving your corporate strategic initiatives. 

Employees throughout your organization can provide valuable input to drive your objectives forward. Gather as many insights as possible and set your objectives with as much information as possible. At the end of this step, you should have a broad view of what your business wants to achieve and how the various teams can contribute. 

2. Develop Strategies for Achieving Goals

From your broad overview, you can now break your objectives into specific projects and courses of action within those projects. Include metrics and KPIs to quantify the success or failure of each. Establish objectives and key results (OKR) framework so each goal has quantifiable key results to measure the initiative’s success. 

Pay attention to your human resources during this critical step. Think outside the box, eliminate silos within your teams, and ensure every team member has roles and responsibilities aligned with their strengths. 

3. Implement Your Corporate Strategy

It’s time to take your strategic plan off the boardroom table and implement it into your business workflow . Making your corporate strategy successful requires focus and input from every team member. Ensure everyone in your organization can clearly see and understand their role within your strategy and how their actions move your plan forward. 

You can reply heavily on your OKR framework here for each individual to have a solid view of their roles. When team members see their impact on your overall strategy, they will be more engaged and productive in their efforts to achieve your objectives. Team engagement comes from management and managers should focus on managing outcomes, not people, for the best results. 

Partnering with an integrated planned management specialist is essential for maximizing employee productivity and engagement. Strategic planning software can give you a competitive edge. User-friendly interfaces, clearly defined goals, and change management will make implementation smoother, faster and easier for team members.

Monitor Your Strategic Plan's Performance

4. Monitor Your Strategic Plan’s Performance

Remember that your strategic plan is fluid and needs regular monitoring for your organization to maintain a competitive position. Again, use your valuable human resources and consult everyone who owns a strategic objective. Foster an environment where you can receive honest input on the strategic plan’s progress so your management doesn’t feel more comfortable concentrating their team’s efforts in weak areas. 

Ensure your plan is flexible enough to catch it early if your organization’s efforts go off course. If there’s an opportunity to produce better results, you can stay ahead of the competition and execute it immediately. Measuring your team’s performance with employee performance metrics is an excellent method of assessing where you’re achieving your outcomes and where you may need to rethink the allocation of resources. 

Consider organization performance reporting to analyze how your business performance compares with your goals and initiatives. You can assess your successes and make adjustments when necessary. 

5. Analyze the Plan’s Success

Analyzing the impact of your corporate strategy is vital to set a benchmark for what elements to continue with and change. It clearly shows areas to improve and strengthens your teams’ engagement and commitment to your strategic initiatives. Include team members from across your organization when you conduct your analysis and foster open and thorough communication so they can share their insights and experiences. 

Together, you can define your plan’s strengths and opportunities for improvement . Once you have gathered input from across your teams, your strategic team can apply this insight to your new strategic initiatives and amplify your successes. 

How AchieveIt Helps With Strategic Planning

Organizations that struggle to get their important initiatives from the boardroom into reality and keep their performance on track may falter with their objectives. With AchieveIt, your business can improve visibility, uniformity and accountability within your strategic planning process.

Our automated platform and strategic planning software enable your teams to connect, execute your goals and evaluate how your essential plans are performing. Integrated plan management solutions from AchieveIt can revitalize how your organization reaches for its goals with dashboards, reporting, updates and more strategic planning tools.

Some of the many ways AchieveIt can help you with your corporate strategy include the following:

  • Streamlining your corporate strategic execution:  Create alignment and organize your strategic initiatives with our process-focused software to integrate and execute corporate strategies. 
  • Using automated updates:  AchieveIt focuses on the end user, integrating process updates from different sources for a seamless automated update system. 
  • Consistent expert support and training:  AchieveIt conducts regular business reviews, so you can measure your return on investment (ROI) and access quantifiable data about how your corporate strategy aligns with your progress. Your strategic expert is there to provide feedback if needed, and on-site training allows for excellent change management, improved adoption rates and better team engagement. 
  • Data-driven insights and accessible results:  You can filter and create outcome-specific reports aligning with your corporate strategy with a holistic view of your strategic business progress to combine your data with applicable contexts. This actionable information gives you a clear picture of what works and what needs work. 

Sharpen Your Corporate Strategy With AchieveIt

Many businesses use outcomes-based corporate strategies to drive them towards goals, benefit their bottom line and motivate their teams. With AchieveIt, your organization can improve the execution of key plans and initiatives , increase visibility and improve accountability from a centralized, integrated plan management platform. 

Whether you have an existing corporate strategy, want an implementation partner, or like some help streamlining your corporate strategy, you can use AchieveIt’s two-pronged approach to strengthen your competitive position . The combination of our management software and an experienced consultant ensures your initiatives are correctly set up for effortless execution.

Schedule a demo today if you would like to learn more about AchieveIt strategic management software. Alternatively, take a self-guided tour and experience the magic of AchieveIt firsthand. Together we can connect, manage and execute key plans and initiatives with innovative corporate strategic plan management. 

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The Best Way to Build a Corporate Development Strategy

1. defining corporate development, 2. the role of corporate development, 3. building a strong foundation, 4. planning for growth, 5. identifying opportunities, 6. analyzing acquisitions, 7. executing the strategy, 8. evaluating results, 9. revising the strategy.

In the business world, the term "corporate development" can mean different things to different organizations. At its core, corporate development is about creating value for shareholders. This can be accomplished through a variety of means, including but not limited to:

-Acquiring new businesses

- Developing new products or services

- Entering new markets

-Expanding into new geographic regions

Thus, a corporate development strategy must be tailored to the specific needs and goals of the organization. However, there are some common elements that all successful corporate development strategies share.

One of the most important aspects of corporate development is market analysis. Organizations must have a clear understanding of the markets they operate in, as well as the potential opportunities and threats that exist within those markets. This knowledge is critical in order to make informed decisions about where to allocate resources and how to best position the organization for growth.

Another key element of corporate development is business planning . This process involves setting clear goals and objectives and developing a detailed roadmap for how to achieve them. The business plan should be regularly reviewed and updated as needed to ensure that it remains relevant and responsive to changes in the marketplace.

Last but not least, effective communication is essential for any corporate development strategy. All stakeholders must be kept informed of the organization's plans and progress. This includes shareholders, employees, customers, partners, and suppliers. Open and honest communication will help build trust and buy-in from all parties involved.

When done right, corporate development can be a powerful tool for creating shareholder value. By taking the time to properly plan and execute a strategy, organizations can position themselves for long-term success.

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The role of corporate development is to drive growth and value creation for the company. This can be done through a variety of initiatives such as mergers and acquisitions, joint ventures, investments, and new business development .

Corporate development teams work closely with other functions within the company such as finance, legal, and sales to ensure that all aspects of the company are aligned with the growth strategy. In addition, corporate development teams often partner with external firms to provide expertise and resources to help execute the company's growth strategy.

The best way to build a corporate development strategy is to start by understanding the company's overall business strategy. From there, the corporate development team can identify growth opportunities that are aligned with the company's goals. Once these opportunities have been identified, the team can then develop a plan to execute the strategy.

It is important to note that a corporate development strategy is not static. As the company's business evolves, so too should the corporate development strategy. This ensures that the company remains agile and responsive to changes in the marketplace.

A well-executed corporate development strategy can be a powerful tool to help a company achieve its long-term goals . By aligning the company's growth initiatives with its overall business strategy, corporate development can help drive value creation and sustained competitive advantage.

When it comes to developing a corporate development strategy, there are a few key things to keep in mind . First and foremost, you need to focus on building a strong foundation. This means creating a clear and concise vision for your company's future and ensuring that all of your team members are aligned with this vision. It's also important to have a solid understanding of your company's strengths and weaknesses, as well as the opportunities and threats that exist in your industry. Once you have a good grasp on these things, you can start to put together a plan of action that will help you achieve your desired results.

One of the most important aspects of any corporate development strategy is setting realistic goals . If your goals are too ambitious, you're likely to set yourself up for disappointment. On the other hand, if your goals are too modest, you may find it difficult to make any significant progress. It's important to find a happy medium between these two extremes. Once you have a good understanding of what you want to achieve, you can start to put together a plan of action that will help you get there.

Another important thing to keep in mind when developing a corporate development strategy is the need to be flexible. Things change rapidly in the business world, and what works today may not be the best course of action tomorrow. As such, it's important to be prepared to change your strategy as circumstances dictate. This doesn't mean that you should be constantly changing your goals, but rather that you should be open to making adjustments along the way.

Finally, it's also important to remember that no two companies are alike. What works for one organization may not be the best solution for another. As such, it's important to tailor your corporate development strategy to fit the unique needs of your company. By taking the time to understand your company's strengths and weaknesses, as well as the opportunities and threats that exist in your industry, you can develop a strategy that will help you achieve your desired results.

I've been an entrepreneur and venture capitalist in the cryptocurrency industry for a long time, working with numerous projects. Brock Pierce

There are many different ways to approach corporate development, but the best way to build a strategy is to start with a plan. Planning for growth can be difficult, especially for businesses that are already established and successful. However, with a little forethought and planning, any company can develop a corporate development strategy that will help them continue to grow and prosper.

The first step in planning for growth is to identify the company's core competencies. What are the things that the company does better than anyone else? These are the areas that the company should focus on expanding. Once the core competencies have been identified, the next step is to determine how to best utilize them. This may involve developing new products or services, expanding into new markets, or finding new ways to reach existing customers.

Once the company's core competencies have been identified and a plan for utilizing them has been developed, the next step is to create a roadmap for growth. This roadmap should include both short-term and long-term goals. short-term goals should be achievable within one to two years, while long-term goals may take five years or more to achieve. The roadmap should also include a timeline for each goal, as well as milestones that need to be reached along the way.

Once the roadmap has been created, the next step is to put together a team to execute the plan. The team should be made up of individuals with the skills and knowledge necessary to achieve the goals laid out in the roadmap. In addition, the team should be able to work together effectively and efficiently.

Finally, once the team has been assembled and the plan has been put in place, it is important to monitor progress and make adjustments as necessary. The goal of corporate development is to grow the company, but it is also important to ensure that the company stays on track and does not stray from its core competencies. By monitoring progress and making necessary adjustments, companies can ensure that they are always moving forward and achieving their goals.

When it comes to growing a business, corporate development is often thought of as the process of identifying and pursuing opportunities for growth through mergers, acquisitions, and investments.

However, while these are certainly important aspects of corporate development, they are not the only ones. In fact, an effective corporate development strategy should also focus on internal growth opportunities.

After all, not every company is going to be able to grow through external means, and even those that can will often find that internal growth is a more sustainable and profitable option in the long run.

So, how can you identify opportunities for internal growth?

Here are a few things to look for:

1. New markets: Is there a market that your company is not currently serving but could be? This could be a new geographic market or a new customer segment.

2. New products or services: Could you develop a new product or service that would appeal to your existing customer base or open up new markets?

3. Improved efficiency: Are there ways to improve the way your company produces or delivers its products or services? This could lead to cost savings or improved quality.

4. Improved sales and marketing: Are there ways to better market and sell your products or services? This could involve new sales strategies, improved marketing materials, or a better website.

5. New channels: Are there new channels through which you could sell your products or services ? This could include online retailers, distributors, or even direct sales.

6. Improved customer service: Could your company provide better customer service? This could involve new policies, procedures, or even training for employees.

7. New partnerships: Are there companies or organizations with which you could form a partnership? This could help you reach new markets or improve your product offerings.

8. New investors: Would additional investment capital help your company grow? This could provide the funds you need to pursue other growth opportunities.

9. Improved financial management: Are there ways to better manage your company's finances? This could involve implementing new accounting or financial management software.

10. New locations: Would opening new locations help your company grow? This could be important for companies that rely on foot traffic or have a brick-and-mortar presence.

Of course, this is just a starting point. There are many other potential opportunities for internal growth, and the ones that will be most relevant to your company will depend on your specific circumstances.

The important thing is to keep an open mind and always be on the lookout for ways to improve your business . With a little creativity and effort, you're sure to find plenty of opportunities for internal growth.

Identifying opportunities - The Best Way to Build a Corporate Development Strategy

When it comes to acquiring another company, the first step is to conduct what is called a SWOT analysis. This is an evaluation of the potential target's Strengths, Weaknesses, Opportunities and Threats. The goal is to determine if the acquisition makes sense from a strategic standpoint.

Once you've identified a potential target, the next step is to begin negotiations. This is where having a good corporate development strategy comes in handy. The goal is to get the best possible price for the company you're acquiring.

One of the key aspects of negotiation is to have a clear understanding of what you're willing to walk away from the table. If you're not prepared to walk away, you're likely to overpay for the company.

Another important aspect of negotiation is to understand the other side's motivation. What are they looking to achieve? What are their bottom line? Once you understand their motivation, it'll be easier to negotiate a fair price.

The last step is to integrate the acquired company into your own. This is where many deals go wrong. The key is to make sure that the acquired company's culture fits with your own. If there's a mismatch, it'll be difficult to make the acquisition work in the long run.

By following these steps, you'll be well on your way to successfully acquiring another company. Just remember to conduct a thorough analysis, negotiate from a position of strength and be prepared to integrate the acquired company into your own.

Now that you have your corporate development strategy, it's time to execute it. This is where the rubber meets the road, and where you'll need to be very clear and focused on your goals. Here are a few tips to help you execute your strategy effectively:

1. Define your process.

The first step in executing your strategy is to define your process. What steps will you need to take to achieve your goals? What resources will you need? Who will be responsible for each step? Having a clear and well-defined process will help ensure that your strategy is executed effectively.

2. Set clear goals and objectives.

Another important step in executing your strategy is to set clear goals and objectives. What exactly do you want to achieve? What are your targets? Be specific and realistic in setting your goals, and make sure that everyone involved understands what they are.

3. Create a timeline.

In order to ensure that your strategy is executed effectively, it's important to create a timeline. When do you want to achieve each goal? What milestones need to be met along the way? Having a timeline will help keep everyone on track and ensure that your strategy is executed effectively.

4. Allocate resources.

In order for your strategy to be executed effectively, you'll need to allocate resources appropriately. Make sure that you have enough people, money, and other resources to achieve your goals.

5. Monitor progress.

As you implement your strategy, it's important to monitor progress and make adjustments as needed. Are you on track to achieve your goals ? Are there any problems or challenges that need to be addressed? Regularly monitoring progress will help ensure that your strategy is executed effectively.

Executing your corporate development strategy can be a challenge, but it's important to focus on your goals and be prepared. By following these tips, you can ensure that your strategy is executed effectively and that you achieve the results you're looking for.

Executing the strategy - The Best Way to Build a Corporate Development Strategy

The best way to build a corporate development strategy is to focus on evaluating results. This means that you need to track progress and performance against specific goals and objectives. Doing so will help you to identify areas of improvement and make necessary adjustments to your strategy.

One of the most important aspects of evaluation is setting realistic goals. Without goals, it will be difficult to measure progress and determine whether or not your strategy is successful. Make sure to set goals that are specific, measurable, achievable, relevant, and time-bound.

Once you have established goals, you need to develop a plan for tracking progress. This can be done using various methods, such as surveys, interviews, focus groups, data analysis, and so on. The key is to choose a method that best suits your needs and resources.

Once you have gathered data, it is important to analyze it carefully. This will help you to identify patterns and trends. Based on your findings, you can then make adjustments to your strategy.

Evaluating results is an ongoing process. As your business grows and changes, so too should your strategy. By regularly assessing progress and making necessary changes, you can ensure that your strategy remains effective and helps your business to achieve its goals.

Corporate development is the process of growing and shaping a company through strategic initiatives such as mergers, acquisitions, and investments. It's an important part of any business's long-term success , and it can be a complex and daunting task for even the most experienced executives.

The key to successful corporate development is to have a clear and well-defined strategy. Without a strategy, it's difficult to know what initiatives to pursue and how to measure success. And while every company's strategy will be different, there are some essential elements that all successful strategies share.

If you're revising your company's corporate development strategy, here are four things to keep in mind:

1. Define your goals

The first step in any corporate development strategy is to clearly define your goals. What are you hoping to achieve through these initiatives? Do you want to grow revenue, expand into new markets, or acquire new talent? Once you know your goals, you can begin to develop a plan to achieve them.

2. Consider your resources

Every company has different resources available to it, and these resources will play a big role in determining what initiatives are possible. Make sure to consider both your financial resources and your human capital when developing your strategy.

3. Know your timeline

Another important factor to consider is your timeline. How quickly do you want to achieve your goals? Some initiatives, like acquisitions, can take years to complete while others, like hiring new talent, can happen much more quickly. Make sure your timeline is realistic and achievable.

4. Be flexible

Finally, it's important to remember that no corporate development strategy is set in stone. As your company grows and changes, so too will your strategy. Be prepared to revise and adjust your plan as needed.

With these four things in mind, you're well on your way to developing a successful corporate development strategy for your business.

Revising the strategy - The Best Way to Build a Corporate Development Strategy

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