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U.S. Polo Assn. isn't just a brand—it's an experience. When you purchase U.S. Polo Assn., you own a piece of the sport of polo . We are the only brand that is officially part of the United States Polo Association (USPA) —one of the oldest sport governing bodies in the United States. This is a proud distinction that links our illustrious past to a bright future that you are an important part of. Royalties generated from U.S. Polo Assn. help fund the USPA, which grows and promotes the sport in the United States and around the world. Learn about the brand, the sport, and our place in history as you discover all that U.S. Polo Assn. has to offer.

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Steeped in the rich 130-year history of the United States Polo Association (USPA), U.S. Polo Assn. is the official, global retail brand of the USPA. With a multi-billion-dollar, global footprint and worldwide distribution through some 1,100 U.S. Polo Assn. retail stores, department stores, sporting goods channels, independent retailers, and e-commerce, U.S. Polo Assn. offers apparel for the whole family as well as accessories, footwear, travel, and home goods in 190 countries worldwide. The brand captures the authenticity of the sport of polo while reflecting its rich history and staying true to its roots in classic American style, designed to complement today’s on-the-go lifestyle. U.S. Polo Assn. isn’t just a brand – it’s an experience. When you purchase U.S. Polo Assn., you own a piece of the sport of polo!

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U.S. Polo Assn. is more than just a brand- it’s an experience. When you purchase U.S. Polo Assn. products, you own a piece of the polo sport. We are the official clothing brand of the United States Polo Association (USPA)—one of the oldest sports in the United States.

This is a proud distinction that links our illustrious past to a bright future that you are an important part of.

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U.S. Polo Assn. is the official brand of the United States Polo Association (USPA). The non-profit governing body for the sport of polo in the United States, founded in 1890. Promoting the lifestyle of the sport through the creation of relevant modern wardrobe essentials that reinforce the independence, authentic heritage and spirit of the brand across the entire range. 

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Global Sports Brand U.S. Polo Assn. Delivers Record $2.4 Billion in Retail Sales for 2023, Targets $3 Billion and 1,500 U.S. Polo Assn. Stores

us polo assn europe

WEST PALM BEACH, Fla., April 2, 2024 (Newswire.com) - USPA Global has announced that U.S. Polo Assn., the official brand of the United States Polo Association (USPA), has delivered a record $2.4 billion in global retail sales in 2023.

The global sports brand’s record growth is the result of expanding its existing sizeable footprint across all regions around the world. U.S. Polo Assn. has seen a balanced growth strategy with significantly increased market share in more mature markets, such as North America and Western Europe, while delivering exponential growth in emerging markets such as Asia, Latin America, the Middle East, and India. In fact, the brand is targeting to become a billion-dollar business in India alone, as U.S. Polo Assn. is an international power brand and the top-selling casual menswear brand in the country.

The brand’s footprint is a fast-growing presence across 190 countries, with over 1,100 U.S. Polo Assn. retail stores and thousands of wholesale locations spanning department stores, sporting goods channels, and independent retailers, as well as e-commerce. U.S. Polo Assn. continues to climb the retail ranks as one of the largest global licensed sports brands in the world, ranking in the top five alongside the NFL, MLB, and NBA, according to License Global .

U.S. Polo Assn.’s strong execution has relied on a global focus regarding the brand’s worldwide store expansion. The brand has grown its global fleet to more than 1,100 U.S. Polo Assn. stores, targeting over 1,500 in the next several years. For 2023, new stores and existing strategic stores around the world have been enhanced with a more elevated brand and sports concept, providing consumers with an authentic experience when engaging with the brand.

U.S. Polo Assn. also built on its successful digital strategies to generate record growth in e-commerce with some 50 brand sites in 20 languages in 2023. U.S. Polo Assn. continues to grow its digital presence and global momentum on social media, with some 8 million followers worldwide.

“Our global team and strategic partners around the world delivered another record financial performance in 2023 while also achieving many major milestones across our product lines and global expansion efforts,” noted J. Michael Prince, President & CEO of USPA Global. “We continue to execute our aggressive product, store, digital, and international growth strategies to further expand our global footprint in key cities and markets worldwide, while also increasing the overall interest in the sport of polo.”

Prince added, “Despite the many challenges over the past several years facing global retail, U.S. Polo Assn. was able to exceed our goal of $2 billion three years early and has set a target to hit $3 billion and 1,500 U.S. Polo Assn. stores in the near future.”

True to the heritage of the brand, U.S. Polo Assn. maintains a strong connection to the sport of polo. By signing a recent landmark multi-year global deal with ESPN , the thrilling sport now has exposure to a massive global audience, extending to many parts of the world with reach to millions of households and multiple digital channels. The sport’s iconic U.S. Open Polo Championship®, which is broadcast by ESPN , now sits alongside the elite company of The Masters and Kentucky Derby as one of the country’s most prestigious spring sporting events.

In addition, the USPA now owns the USPA National Polo Center (NPC), the sport’s premier destination in North America. The 2024 American High-Goal Polo Season has brought record crowds and sellout Sundays, with the best polo in the world from January-April. Nestled in beautiful Palm Beach County, Florida, this outstanding venue spans 160 acres, encompassing multiple grass polo fields, fine dining, tennis courts, stadium seating, a swimming pool, and the NPC Retail Shop. Exciting updates to the world-class facility are slated for 2025.

“We continue to seek avenues and partnerships to expand into new global markets, as well as new and innovative areas of business. The combination of these factors, alongside our authentic connection to the sport of polo and outstanding global brand marketing, is the key to our global success,” Prince adds. “I am optimistic about the U.S. Polo Assn. global business maintaining its leadership position among its industry peers while gaining market share and our ability to reach over $3 billion in worldwide sales and 1,500 U.S. Polo Assn. retail stores in the coming years.”

“Today, I am proud to say that our U.S. Polo Assn. global ecosystem is comprehensive of both the brand and the sport, with our $2.4 billion global sport-inspired brand, a global sports content platform with ESPN , and ownership of NPC, one of the sport’s most beautiful and prestigious venues,” concludes Prince.

About U.S. Polo Assn. and USPA Global

U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the governing body for the sport of polo in the United States and one of the country’s oldest sports governing bodies, founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through more than 1,100 U.S. Polo Assn. retail stores as well as thousands of additional points of distribution, U.S. Polo Assn. offers apparel, accessories, and footwear for men, women, and children in more than 190 countries worldwide. A recent, multi-year deal with ESPN to broadcast several of the premier polo championships in the world, sponsored by U.S. Polo Assn., has made the thrilling sport accessible to millions of sports fans globally for the very first time.

U.S. Polo Assn. has consistently been named one of the top global sports licensors alongside the NFL, NBA, and MLB, according to License Global. In addition, the sport-inspired brand is being recognized around the world with awards for global growth, expansion, licensing, and digital growth. Due to its tremendous success as a global brand, particularly in the last five years, U.S. Polo Assn. has been featured in Forbes, Fortune, Modern Retail, and GQ as well as on Yahoo Finance and Bloomberg , among many other noteworthy media sources around the world.

For more information, visit uspoloassnglobal.com and follow @uspoloassn .

USPA Global is a subsidiary of the USPA and manages the global, multi-billion-dollar U.S. Polo Assn. brand, providing the sport with a long-term source of revenue. Through its subsidiary, Global Polo Entertainment (GPE), USPA Global also manages Global Polo TV, which provides sport and lifestyle content. For more sports content, visit globalpolo.com .

Source: USPA Global Licensing Inc.

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U.s. polo assn. proudly partners with the 2024 outsourcing inc. royal charity polo cup.

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U.S Polo Assn. : the sporty chic brand

Created in 1890 in the United States, the brand U.S Polo Assn. is one of the oldest sports brands. Inspired by the traditional sport of polo, their collections of clothing and shoes have a style that is sporty and classic. The key words for this brand are authenticity and competition but also camaraderie, a shared passion that can be seen in their flagship item: the polo shirt !

Quality clothes

At the same level of class as the sport it represents, the brand U.S Polo Assn. has quality clothes for men and women which are chic and colourful. In women's items the brand offers clothes like dresses with a sensual cut and a feminine style. For men, dress shirts and polo shirts in a sports knit assert their unique lifestyle.

Shoes by U.S Polo Assn. on Spartoo.eu

The collection of shoes composed of noble materials like the leather we find on their models of trainers and boots that are available on Spartoo.co.uk. Benefit from the sales and private sales to get an entire outfit. And if you like a sporty style, you'll also like the brand Tommy Hilfiger.

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Enter a location (for example: a zip code, an address, a city, etc.) and we will show you the closest stores., uspa covid-19 update.

Effective Date: Saturday, May 16, 2020

The suspension of USPA Tournaments and Events will be lifted for USPA Member Clubs in locales where hosting polo matches and tournaments is permitted under applicable state and local laws, executive orders and similar decrees. The USPA Member Clubs in these locales are encouraged to follow all such requirements of their state and local authorities with respect to polo operations. In addition, we also encourage all USPA Member Clubs to take the precautions recommended by the CDC . We are preparing a detailed list of best practices for USPA Member Clubs as they return to hosting USPA Tournaments and Events and plan to circulate these guidelines within the next week. We will continue to monitor the COVID-19 situation closely and will notify you if we determine a different course of action is necessary.

us polo assn europe

The U.S. POLO ASSN. brand was created in 1981 out of the desire to have a clothing brand that truly reflected the spirit of the sport of polo and helped support the activities of the United States Polo Association (USPA). However, their roots in the sport date back as far as 1890, when the USPA was founded.

Over the last 20 years, the brand has grown from 12 licensees to over 70 licensing partners worldwide. The initial launch of the U.S. POLO ASSN. brand was in the United States, but quickly spread into Mexico, Central and South America. The international market was developed soon after, first in Japan, China, Taiwan, then into Europe, Middle East and India. Over the last five years, the brand has experienced 22% annual sales growth.

 

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U.s. polo assn. proudly partners with the 2024 outsourcing inc. royal charity polo cup.

Tournament Benefits the Official Royal Charities of The Prince and Princess of Wales

WEST PALM BEACH, FL AND WINDSOR, ENGLAND / ACCESSWIRE / July 16, 2024 / U.S. Polo Assn., in partnership with Brand Machine Group (BMG), its licensing partner in the United Kingdom, announced its continued sponsorship as the Official Apparel and Team Sponsor for the 2024 Outsourcing Inc. Royal Charity Polo Cup. The prestigious event took place at the renowned Windsor Great Park at Flemish Farms' Guards Polo Club, which hosted the event on July 12 for the fourth consecutive year.

His Royal Highness, The Prince of Wales, competed in several polo games throughout the day as captain of the U.S. Polo Assn. Team against the BP Healthcare Team and the Brand Machine Group Team. In an exciting round robin format, The Prince of Wales defended the title he won last year with U.S. Polo Assn., but the team left it late, a last-minute penalty goal against BP Healthcare saw the U.S Polo Assn. team win the tournament on goal difference following a driving attack from The Prince of Wales.

The annual high-profile philanthropic event raised more than £1 million for 11 important charities that are supported by The Prince and Princess of Wales. Today's contribution takes the total raised from Royal Charity Polo Days played in the U.K. over the last 13 years to more than £13 million.

Those charities include: SHOUT , Wales Air Ambulance , Mountain Rescue England and Wales , Child Bereavement UK , Royal African Society , Place2Be , Action for Children , The Motor Neurone Disease Association, The Blackthorn Rally, HMS Oardacious and The Royal Marsden .

"As the Official Apparel and Team Sponsor for the Outsourcing Inc. Royal Charity Polo Cup since 2019, it is an honor to have The Prince of Wales captain the U.S. Polo Assn. Team," said J. Michael Prince, President and CEO of USPA Global, the company that manages the global, multi-billion-dollar U.S. Polo Assn. brand. "We proudly support this distinguished event alongside our U.K. partner, BMG, with its goal to support many important charities, and congratulate all of the teams for their great athleticism on the field."

In its sixth consecutive year supporting the prestigious event, U.S. Polo Assn. provided custom-designed performance jerseys for all participating polo players, umpires, and flaggers with the sport brand's iconic double horsemen logo. Attendees of the event were gifted exclusive U.S. Polo Assn. branded merchandise, including handcrafted silk scarves, pocket squares and special event caps.

"BMG is proud to be part of the prestigious 2024 Outsourcing Inc. Royal Charity Polo Cup once again as the official U.K. partner of U.S. Polo Assn.," said Boo Jalil, CEO of Brand Machine Group. "It was an honor to be an Official Team Sponsor for this important philanthropic event and to raise awareness and funds in support of these charities, as we build the connection between the U.S. Polo Assn. brand, the sport of polo, and consumers within the U.K."

Guards Polo Club is one of only four polo clubs in the United Kingdom that stage elite tournaments, such as the Royal Charity Polo Cup. Founded in 1955 as the Household Brigade Polo Club, with His Royal Highness Prince Philip, Duke of Edinburgh as President, the name was changed to the Guards Polo Club in 1969 and celebrates over six decades of premier polo.

About U.S. Polo Assn. and USPA Global

U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the governing body for the sport of polo in the United States and one of the country's oldest sports governing bodies, founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through more than 1,100 U.S. Polo Assn. retail stores, as well as thousands of additional points of distribution, U.S. Polo Assn. offers apparel, accessories, and footwear for men, women, and children in more than 190 countries worldwide. A recent, multi-year deal with ESPN to broadcast several of the premier polo championships in the world, sponsored by U.S. Polo Assn., has made the thrilling sport accessible to millions of sports fans globally for the very first time.

U.S. Polo Assn. has consistently been named one of the top global sports licensors alongside the NFL, NBA, and MLB, according to License Global. In addition, the sport-inspired brand is being recognized around the world with awards for global growth, expansion, licensing, and digital growth. Due to its tremendous success as a global brand, particularly in the last five years, U.S. Polo Assn. has been featured in Forbes, Fortune, Modern Retail, and GQ as well as on Yahoo Finance and Bloomberg , among many other noteworthy media sources around the world.

For more information, visit uspoloassnglobal.com and follow @uspoloassn .

USPA Global is a subsidiary of the USPA and manages the global, multi-billion-dollar U.S. Polo Assn. brand. Through its subsidiary, Global Polo Entertainment (GPE), USPA Global also manages Global Polo TV, which provides sports and lifestyle content. For more sports content, visit globalpolo.com .

About Brand Machine Group (BMG)

BMG is an international leader in fashion innovation which has established itself as a vertical manufacturer and global licensing specialist with over four decades of industry experience. Partnering with recognized market leaders, BMG manages a seamless and collaborative process of designing, manufacturing, and delivering quality products while championing the DNA of a diverse portfolio of brands, spanning fashion, sports, outdoor, and homeware including adult fashion, kidswear, and accessories.

BMG's portfolio of brands includes U.S. Polo Assn. Penfield, New Balance Kids, Duchamp, Jack Wills, Flyers American Born, Lee Kids, Peckham Rye, Wrangler Kids, Juicy Couture, Franklin & Marshall, Elle Junior and Ben Sherman. BMG reaffirms its commitment to upholding sustainable and ethical business practices by ensuring full transparency throughout its global supply chain, aligning with the ETI Base Code.

Visit brandmachinegroup.com and follow @brandmachinegroup . For appointments contact, [email protected] .

Contact Information

Stacey Kovalsky VP Global PR and Communications [email protected] +001.561.790.8036

Shannon Stilson VP, Sports Marketing & Media [email protected] +001.561.227.6994

Gina Digregorio Head of Marketing, Brand Machine Group [email protected] +44 (0) 7741 635 984

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SOURCE: USPA Global Licensing Inc.

View the original press release on newswire.com.

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    Legal. U.S. Polo Assn.is the official brand of the United States Polo Association (USPA). The non-profit governing body for the sport of polo in the United States, founded in 1890. U.S. Polo Assn. promotes the lifestyle of the sport by designing modern and relevant wardrobe essentials that reinforce the authentic heritage and spirit of the ...

  2. International- U.S. Polo Assn

    The U.S. Polo Assn. brand is managed by USPA Global Licensing, Inc., a wholly owned, for-profit subsidiary of the United States Polo Association, the governing body for the sport of polo in the United States since 1890. USPA Global Licensing, Inc. is the steward of the Association's trademarks and logos worldwide, with

  3. Shop Now

    When you purchase U.S. Polo Assn., you own a piece of the sport of polo. We are the only brand that is officially part of the United States Polo Association. Learn about the brand, the sport, and our place in history as you discover all that U.S. Polo Assn. has to offer. Royalties generated from U.S. Polo Assn. help fund the USPA, which grows and promotes the sport in the United States and ...

  4. U.S. Polo Assn

    We are the only brand that is officially part of the United States Polo Association (USPA) —one of the oldest sport governing bodies in the United States. This is a proud distinction that links our illustrious past to a bright future that you are an important part of. Royalties generated from U.S. Polo Assn. help fund the USPA, which grows ...

  5. U.S. Polo Assn. Polo Shirts

    SportMeets Fashion. U.S. Polo Assn. offers more than just a brand; it's an experience. By owning our products, you become a part of the sport of polo. As the official clothing brand of the United States Polo Association (USPA), we connect our prestigious history with a promising future, in which you play a crucial role. Learn more.

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    Mens Short Sleeve Check Shirt in Ethereal Blue. £60.00. Mens Regular Fit Texture Knit Polo Shirt in Dark Sapphire Navy Marl. £70.00. Mens Regular Fit Vertical Stripe Knit Polo Shirt in Bright White. £70.00. Mens Linen Blend Casual Cap in French Oak. £25.00. Mens Three Pack Brand Stripe Sports Socks in Bright White.

  7. About Us

    ABOUT US. Steeped in the rich 130-year history of the United States Polo Association (USPA), U.S. Polo Assn. is the official, global retail brand of the USPA. With a multi-billion-dollar, global footprint and worldwide distribution through some 1,100 U.S. Polo Assn. retail stores, department stores, sporting goods channels, independent ...

  8. Our Collections

    The official apparel brand of the United States Polo Association. Steeped in classic American style, the apparel draws inspiration from the rich heritage of the game and its spirited athletes. When you buy U.S. Polo Assn., you take home a piece of the sport of polo.

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    117 products. Browse our US Polo Assn. range to find a quality range of casual clothing and footwear for men, women and kids, inspired by the sport of polo. We have a wide selection of different US Polo Assn. clothing for you to pick from, including hoodies, sweatshirts, joggers, t-shirts, polo shirts, shorts and clothing sets for toddlers ...

  10. US Polo Assn Scandinavia

    US Polo Assn Scandinavia, Støvring. 7,766 likes · 209 talking about this. Steeped in the heritage and tradition unique to the sport of polo, U.S Polo Assn., is both authentic and aspirational. The...

  11. U.s. Polo Assn. Extends Global Federation of International Polo

    USPA Global Licensing Inc. (USPAGL) has announced that U.S. Polo Assn., the official brand of the United States Polo Association (USPA), has extended its global partnership with the Federation of International Polo (FIP) through 2026.This extension marks a continued commitment to the global promotion of the sport of polo from the authentic, sport-inspired brand.

  12. Polo Ralph Lauren vs U.S. Polo Association

    Options such as U.S. Polo Assn. and their founding date, 1890, were also deemed acceptable by the judge and Lauren. This ruling was upheld in 2008 by the 2nd Circuit U.S. Court of Appeals. 2010 In November 2010 USPA filed a lawsuit against PRL (Polo Ralph Lauren) claiming that he was trying to monopolize a generic depiction of the sport of Polo.

  13. United States Polo Association®

    June 4, 2024 Schedule Announced: Gear Up For The 2025 National Polo Center Season. The United States Polo Association (USPA) and the National Polo Center - Wellington (NPC) are pleased to announce the 2025 NPC winter season schedule, highlighted by the prestigious Gauntlet of Polo, NPC 16-Goal Championship, U.S. Open Women's Polo Championship ...

  14. U.S. Polo Assn.

    U.S. Polo Assn. | East Midlands Designer Outlet. Closed - Open from 09:00 - 20:00. See current offers. U.S. Polo Assn. is the official brand of the United States Polo Association (USPA). The non-profit governing body for the sport of polo in the United States, founded in 1890.

  15. Global Sports Brand U.S. Polo Assn. Delivers Record $2.4 Billion in

    WEST PALM BEACH, Fla., April 2, 2024 (Newswire.com) - USPA Global has announced that U.S. Polo Assn., the official brand of the United States Polo Association (USPA), has delivered a record $2.4 ...

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  17. United States Polo Association

    The Polo Association (later known as the United States Polo Association), with H. L. Herbert serving as first chairman, was founded March 21, 1890. The USPA's purpose was to coordinate games, standardize rules and establish handicaps. Herbert was credited with instituting a handicapping system in 1888 so that teams could be more evenly matched ...

  18. Store Locator

    Looking for a U.S. Polo Assn. retailer? Easily find a retailer near you by using our store locator to search by your zip, postal code, city or state.

  19. Clothing U.S Polo Assn.

    U.S Polo Assn. : the sporty chic brand. Created in 1890 in the United States, the brand U.S Polo Assn. is one of the oldest sports brands. Inspired by the traditional sport of polo, their collections of clothing and shoes have a style that is sporty and classic. The key words for this brand are authenticity and competition but also camaraderie, a shared passion that can be seen in their ...

  20. Retail Locator

    RETAIL LOCATIONS. Enter a location (for example: a zip code, an address, a city, etc.) and we will show you the closest stores. OR. 0 locations found. Legend: U.S. Polo Assn. Factory Outlet Stores. U.S. Polo Assn. Stores. Looking for official U.S. Polo Assn. apparel? Find a retail location now and get the latest styles from U.S. Polo Assn.

  21. Brand History of U.S. POLO ASSN

    The U.S. POLO ASSN. brand was created in 1981 out of the desire to have a clothing brand that truly reflected the spirit of the sport of polo and helped support the activities of the United States Polo Association (USPA). However, their roots in the sport date back as far as 1890, when the USPA was founded. Over the last 20 years, the brand has ...

  22. U.S. Polo Assn. Delivers Record Results, Reaching Nearly $2 Billion in

    Global Brand's Footprint Expands to 1,200 Retail Stores and Sales Across 190 Countries U.S. Polo Assn. U.S. Polo Assn. WEST PALM BEACH, Fla., June 29, 2022 (GLOBE NEWSWIRE) -- USPA Global ...

  23. U.S. POLO ASSN. MENS COLLECTION- U.S. Polo Assn

    MENS COLLECTION- U.S. Polo Assn. Men's Collection Page. Collection Masonry Grid Below. Men's Polo Shirts, T-Shirts, Jackets, Jeans and more. Your destination for Men's Clothing and Accessories. Updated, Modern Fits and Styles. Savings Every Day. Free Shipping Over $75.

  24. U.S. Polo Assn. Proudly Partners with the 2024 Outsourcing Inc. Royal

    Tournament Benefits the Official Royal Charities of The Prince and Princess of Wales WEST PALM BEACH, FL AND WINDSOR, ENGLAND / ACCESSWIRE / July 16, 2024 /U.S. Polo Assn., in partnership with ...